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For Companies At a Glance
- Tasks: Analyse consumer data to uncover trends and deliver actionable insights for leading brands.
- Company: Global insights agency with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Small, specialist team offering exposure to both technical and commercial aspects.
- Why this job: Join a dynamic team and make an impact in the automotive sector through data-driven insights.
- Qualifications: Experience in consumer insights, strong analytical skills, and knowledge of Python or SQL.
The predicted salary is between 35000 - 35000 £ per year.
We’re working with a global insights agency that partners with leading brands across multiple sectors. They’re looking to hire a Consumer Insight Analyst to support a key client within the automotive space. You’ll sit within a dedicated team aligned to this client, delivering insight that directly informs brand, product and consumer strategy.
The Role
This role focuses on analysing large volumes of consumer-generated content from a wide range of sources — including forums, online communities, and social platforms — to uncover trends, themes, and actionable insights. You’ll work with text analytics and LLM-based tools to categorise and interpret data, while applying a high level of scrutiny to ensure outputs are accurate and meaningful. Alongside this, you’ll support ongoing brand and category analysis, contributing to regular reporting delivered to the end client.
Key Responsibilities
- Ingest and analyse consumer data from multiple digital sources (forums, groups, social platforms)
- Apply text analytics and LLM-based tools to categorise and interpret content
- Validate, sense-check and refine outputs to ensure high-quality insight
- Conduct issue analysis and identify emerging themes and trends
- Deliver monthly brand analysis, including social listening and brand mention tracking
- Support semi-automated reporting processes into visualisation platforms
- Work closely with internal data scientists and insights specialists to deliver client-ready outputs
About You
- Experience in consumer insights, social listening, or text analytics
- Methodical, detail-oriented approach with strong analytical thinking
- Advanced Excel skills
- Working knowledge of Python, SQL, or similar
- Comfortable working with large, unstructured datasets
- Strong attention to detail with the confidence to challenge outputs
- Interest in AI/LLMs and their application within insights
The Team
You’ll join a small, specialist team (circa 3 people) within the agency, dedicated to a global automotive client. The team combines consumer insight and data science, offering strong exposure to both technical and commercial work.
Consumer Insights Analyst employer: Bodhi
Contact Detail:
Bodhi Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer Insights Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those working in consumer insights or analytics. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your analytical projects or insights you've gathered. This is a great way to demonstrate your expertise and make you stand out during interviews.
✨Tip Number 3
Prepare for the interview by brushing up on your knowledge of text analytics and LLM tools. Be ready to discuss how you’ve used these in past roles or projects, as it’ll show you’re the right fit for the job.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Consumer Insights Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Consumer Insights Analyst. Highlight your experience with consumer insights, social listening, and any relevant tools you've used. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about consumer insights and how you can contribute to our team. Be sure to mention any specific experiences that relate to analysing consumer-generated content.
Show Off Your Analytical Skills: Since this role involves a lot of data analysis, make sure to showcase your analytical thinking in your application. Mention any projects where you've worked with large datasets or used text analytics tools, as this will really catch our eye!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you get all the updates directly from us. Plus, it shows you're keen on joining our team!
How to prepare for a job interview at Bodhi
✨Know Your Data
Before the interview, brush up on your knowledge of consumer insights and text analytics. Familiarise yourself with the types of data sources mentioned in the job description, like forums and social platforms. Being able to discuss specific examples of how you've analysed similar data will show your expertise.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical thinking during the interview. Think of a time when you had to validate or refine outputs from a dataset. Be ready to explain your thought process and the tools you used, especially if you have experience with Python or SQL.
✨Stay Current with Trends
Keep an eye on current trends in the automotive industry and consumer behaviour. Being able to discuss recent developments or emerging themes will not only impress your interviewers but also show your genuine interest in the role and the sector.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the team’s approach to integrating AI and LLMs into their insights work. This shows that you’re not just interested in the position, but also in how you can contribute to the team's success.