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- Tasks: Analyse consumer data to uncover trends and insights for leading automotive brands.
- Company: Global insights agency with a focus on innovation and collaboration.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a small, dynamic team with exposure to both data science and commercial strategies.
- Why this job: Make an impact by transforming consumer data into actionable insights for top brands.
- Qualifications: Experience in consumer insights, strong analytical skills, and knowledge of Python or SQL.
The predicted salary is between 35000 - 35000 £ per year.
We’re working with a global insights agency that partners with leading brands across multiple sectors. They’re looking to hire a Consumer Insight Analyst to support a key client within the automotive space. You’ll sit within a dedicated team aligned to this client, delivering insight that directly informs brand, product and consumer strategy.
The Role
This role focuses on analysing large volumes of consumer-generated content from a wide range of sources — including forums, online communities, and social platforms — to uncover trends, themes, and actionable insights. You’ll work with text analytics and LLM-based tools to categorise and interpret data, while applying a high level of scrutiny to ensure outputs are accurate and meaningful. Alongside this, you’ll support ongoing brand and category analysis, contributing to regular reporting delivered to the end client.
Key Responsibilities
- Ingest and analyse consumer data from multiple digital sources (forums, groups, social platforms)
- Apply text analytics and LLM-based tools to categorise and interpret content
- Validate, sense-check and refine outputs to ensure high-quality insight
- Conduct issue analysis and identify emerging themes and trends
- Deliver monthly brand analysis, including social listening and brand mention tracking
- Support semi-automated reporting processes into visualisation platforms
- Work closely with internal data scientists and insights specialists to deliver client-ready outputs
About You
- Experience in consumer insights, social listening, or text analytics
- Methodical, detail-oriented approach with strong analytical thinking
- Advanced Excel skills
- Working knowledge of Python, SQL, or similar
- Comfortable working with large, unstructured datasets
- Strong attention to detail with the confidence to challenge outputs
- Interest in AI/LLMs and their application within insights
The Team
You’ll join a small, specialist team (circa 3 people) within the agency, dedicated to a global automotive client. The team combines consumer insight and data science, offering strong exposure to both technical and commercial work.
Consumer Insights Analyst employer: Bodhi
Contact Detail:
Bodhi Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Consumer Insights Analyst
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal project that showcases your analytical abilities and insights. This is a great way to demonstrate your expertise beyond just a CV.
✨Tip Number 3
Prepare for interviews by practising common questions related to consumer insights and data analysis. Be ready to discuss how you've used tools like Excel or Python in real-world scenarios.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that match your skills. Plus, it shows you're genuinely interested in joining our team and makes your application stand out.
We think you need these skills to ace Consumer Insights Analyst
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Consumer Insights Analyst. Highlight your experience with consumer insights, social listening, and any relevant tools you've used. We want to see how your skills align with what we're looking for!
Showcase Your Analytical Skills: Since this role is all about analysing data, don’t shy away from showcasing your analytical prowess. Include examples of how you've worked with large datasets or used text analytics tools in previous roles. We love a good story backed by data!
Be Detail-Oriented: Attention to detail is key in this role. When you write your application, make sure it’s free from typos and errors. We appreciate candidates who take the time to ensure their submissions are polished and professional.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you’re considered for the role. Plus, it’s super easy – just a few clicks and you’re done!
How to prepare for a job interview at Bodhi
✨Know Your Data
Before the interview, brush up on your knowledge of consumer insights and text analytics. Familiarise yourself with the types of data sources mentioned in the job description, like forums and social platforms. Being able to discuss specific examples of how you've analysed similar data will show your expertise.
✨Showcase Your Analytical Skills
Prepare to demonstrate your analytical thinking during the interview. Think of a time when you had to validate or refine outputs from a dataset. Be ready to explain your thought process and the tools you used, especially if you have experience with Python or SQL.
✨Stay Current with Trends
Since this role involves identifying emerging themes and trends, make sure you're up-to-date with the latest in consumer behaviour and automotive industry insights. Bring some recent examples to the table that highlight your understanding of current trends and how they can impact brand strategies.
✨Ask Insightful Questions
At the end of the interview, don’t shy away from asking questions. Inquire about the team’s approach to social listening or how they integrate AI tools into their analysis. This shows your genuine interest in the role and helps you gauge if the company culture aligns with your values.