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- Tasks: Create engaging content for campaigns and manage social media platforms.
- Company: Join a leading B2B media and events company focused on the manufacturing sector.
- Benefits: Enjoy private healthcare, pension schemes, wellness initiatives, and a day off on your birthday.
- Why this job: Make a real impact in a dynamic environment while growing your marketing skills.
- Qualifications: 2-3 years of marketing experience; strong storytelling and digital skills required.
- Other info: Receive comprehensive training on advanced marketing tools and strategies.
The predicted salary is between 24000 - 40000 £ per year.
Are you a creative marketing professional with a background in Marketing, Communications, or Journalism? Do you excel at crafting compelling narratives that drive the success of B2B campaigns? If so, this opportunity could be perfect for you!
As a Senior Marketing Executive, you'll play a pivotal role in shaping the voice of a leading B2B media and events company. Your passion for storytelling and content creation will help engage audiences and elevate brand visibility across the manufacturing sector. From content creation and campaign management to social media strategy and website updates, you'll have the chance to make a real impact in a dynamic and fast-paced environment.
Key Responsibilities- Collaborate with a Senior Marketing Manager and a peer Senior Marketing Executive to develop engaging content for email campaigns, website copy, social media, brochures, and more.
- Explore creative ways to craft impactful messaging that cuts through the noise and resonates with the target audience.
- Manage social platforms (LinkedIn, X, Facebook, TikTok), including content planning, post creation, and performance analysis.
- Focus on growing followers, enhancing engagement, and finding new opportunities for improvement.
- Act as the project manager for marketing campaigns, from initial planning to execution and reporting.
- Liaise with clients and partners to align campaign deliverables with their objectives.
- Leverage advanced tools to optimise email campaigns, maintain databases, design landing pages, and create lead-generation forms.
- Receive comprehensive training to master these platforms if you're new to them.
- Conduct in-depth research and collaborate with editorial and marketing teams to create content that reflects a strong understanding of the manufacturing industry.
- Ensure websites are updated and aligned with event and media campaigns using WordPress and other CMS platforms.
- Work with external suppliers and event/media partners to maximise brand awareness and campaign reach.
- Manage service agreements and source new partnerships to achieve marketing goals.
We're looking for someone who:
- Experience: Has 2-3 years of experience in marketing or a related field.
- Content-Driven: Is passionate about storytelling, skilled in writing and editing, and adaptable to different brand voices.
- Digitally Savvy: Has experience with social media platforms, basic HTML builders, and is eager to learn new marketing tools.
- Strategic and Creative: Understands the role of marketing in driving business success and enjoys creating innovative campaigns.
- Proactive: Thrives in a fast-paced environment with a solutions-oriented mindset.
- Professional Growth: Work with seasoned marketers and industry experts, with opportunities for training and skill development.
- Impactful Work: See the results of your contributions directly influence business success.
- Supportive Culture: Be part of a collaborative, inclusive, and values-driven workplace with excellent benefits, including private healthcare, pension schemes, wellness initiatives, and more.
- Work-Life Balance: Enjoy perks like a day off on your birthday in addition to other benefits.
Salary: £32,000 + benefits
If you're ready to combine your marketing expertise with a passion for content creation, this role offers an excellent opportunity to excel in an exciting and influential industry!
Contact Detail:
BMS Performance Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in B2B marketing, especially within the manufacturing sector. This knowledge will not only help you understand the industry better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Showcase your storytelling skills by preparing a portfolio of your best content pieces. Whether it's email campaigns, social media posts, or website copy, having tangible examples will demonstrate your ability to craft compelling narratives.
✨Tip Number 3
Network with professionals in the marketing and manufacturing industries through platforms like LinkedIn. Engaging with industry leaders can provide insights into the role and may even lead to referrals or recommendations.
✨Tip Number 4
Prepare to discuss specific marketing tools and platforms you’ve used in previous roles. Being able to articulate your experience with email optimisation, CMS platforms, and social media management will set you apart from other candidates.
We think you need these skills to ace Senior Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing, content creation, and B2B campaigns. Use specific examples that demonstrate your storytelling skills and any successful campaigns you've managed.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for marketing and storytelling. Mention how your background aligns with the company's goals and how you can contribute to their success in the manufacturing sector.
Showcase Your Digital Skills: Emphasise your experience with social media platforms and any tools you've used for email campaigns or content management. If you're familiar with WordPress or other CMS platforms, make sure to mention this as well.
Highlight Your Proactive Approach: In your application, illustrate your ability to thrive in fast-paced environments. Provide examples of how you've taken initiative in previous roles to drive marketing success or improve campaign performance.
How to prepare for a job interview at BMS Performance
✨Showcase Your Storytelling Skills
As a Senior Marketing Executive, your ability to craft compelling narratives is crucial. Prepare examples of past campaigns where your storytelling made a significant impact, and be ready to discuss how you can apply that skill to the manufacturing sector.
✨Demonstrate Digital Savviness
Familiarity with social media platforms and marketing tools is essential for this role. Brush up on your knowledge of LinkedIn, X, Facebook, and TikTok, and be prepared to discuss how you've used these platforms to enhance engagement and grow followers in previous roles.
✨Prepare for Project Management Questions
Since you'll be acting as a project manager for marketing campaigns, think about your experience in managing projects from planning to execution. Be ready to share specific examples of how you've successfully led campaigns and collaborated with teams to achieve objectives.
✨Research the Manufacturing Industry
Understanding the industry you'll be working in is key. Take some time to research current trends and challenges in the manufacturing sector, and think about how your marketing strategies can address these issues. This will show your potential employer that you're proactive and well-prepared.
