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For Companies At a Glance
- Tasks: Lead innovative marketing campaigns to drive growth and engage strategic accounts.
- Company: Join a global tech leader with a dynamic and collaborative culture.
- Benefits: Competitive salary, bonus, hybrid work, and comprehensive benefits.
- Why this job: Shape the future of marketing in a growing global organisation.
- Qualifications: Experience in B2B marketing and strong analytical skills required.
- Other info: Opportunity for autonomy and significant impact on business results.
The predicted salary is between 70000 - 75000 £ per year.
Location: Staines, UK (Hybrid - 3 days per week in the office)
Salary: £70,000 - £75,000 + 5% bonus + benefits
We're partnering with a global technology leader to appoint an experienced Enterprise Marketing Manager to lead and deliver Demand Generation and Account-Based Marketing (ABM) initiatives across their global Enterprise and mid-market customer base. This is a newly created role designed to elevate how the organisation engages strategic accounts. You'll play a pivotal part in driving new business growth through targeted, insight-led marketing programmes that blend creativity, data, and commercial focus.
The Role
Reporting to the Marketing Director, you'll be responsible for developing and executing integrated, multi-channel campaigns that generate awareness, engagement, and measurable pipeline growth. You'll work closely with regional sales and marketing teams to ensure full alignment between account strategy, messaging, and execution.
- Designing and delivering global Demand Generation and ABM campaigns for Enterprise and Named Accounts.
- Building and maintaining strong alignment with Sales to target the right accounts and decision-makers.
- Partnering with digital, content, and product marketing teams to ensure campaigns are consistent, on-brand, and performance-driven.
- Using data and analytics to measure impact, optimise activity, and report on ROI.
- Managing agencies and internal stakeholders to ensure campaigns are delivered on time and within budget.
- Leveraging platforms such as Demandbase and Salesforce (SFDC) to manage, automate, and report on ABM programmes.
About You
- Proven experience in B2B Demand Generation and Account-Based Marketing, ideally within a technology, software, or services organisation.
- Experience delivering campaigns for Enterprise or mid-market audiences in a global or regional capacity.
- Strong understanding of the sales-marketing partnership and how to drive commercial outcomes collaboratively.
- Confident operating across strategy and execution - able to design campaigns as well as get hands-on with delivery.
- Excellent stakeholder management, project delivery, and analytical skills.
- Familiarity with ABM tools such as Demandbase, and CRM/marketing automation platforms (e.g., Salesforce).
Why This Role?
This is a fantastic opportunity to join a global organisation at a key stage of growth, helping to shape its ABM strategy and influence how it engages Enterprise clients worldwide. You'll join a collaborative, forward-thinking marketing team with the autonomy to innovate and make a measurable impact on business results. If you're a commercially minded B2B marketer who thrives in complex, international environments and passionate about driving growth through targeted, insight-led marketing we'd love to hear from you.
Enterprise Marketing Manager employer: BMS Performance
Contact Detail:
BMS Performance Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Enterprise Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio that highlights your past campaigns and successes. This is a great way to demonstrate your expertise in Demand Generation and ABM, making you stand out from the crowd.
✨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. Be ready to discuss how you can elevate their ABM initiatives and drive growth. Tailor your answers to show you understand their goals and how you can help achieve them.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace Enterprise Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Enterprise Marketing Manager. Highlight your experience in B2B Demand Generation and ABM, and don’t forget to mention any relevant tools like Demandbase or Salesforce you've used.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you’re passionate about this role and how your skills align with our needs. Be specific about your achievements in driving growth through targeted marketing campaigns.
Showcase Your Analytical Skills: Since data and analytics are key in this role, make sure to include examples of how you've used data to measure impact and optimise campaigns. We love seeing numbers that demonstrate your success!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
