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For Companies At a Glance
- Tasks: Drive sales of security products across the South UK and build lasting client relationships.
- Company: Established UK manufacturer known for quality security solutions.
- Benefits: Competitive salary, uncapped commission, company car or allowance, and comprehensive training.
- Why this job: Join a growing team and make a real impact in the security industry.
- Qualifications: Experience in B2B sales, especially in technical or solutions-based sectors.
- Other info: Enjoy autonomy in your role with excellent career growth potential.
The predicted salary is between 36000 - 66000 £ per year.
Area Sales Manager – South UK
Security Equipment
£45,000-£55,000 basic | £15,000+ OTE | Car or allowance
High-growth region with strong demand and active frameworks
UK manufacturer with a reputation for quality and delivery
Autonomy to build a long-term southern territory
The Business
We’re supporting a long-established UK manufacturer operating within the physical security and access control space. The company designs and supplies a broad range of solutions including gates, barriers, turnstiles, bollards and associated service contracts. Their systems are widely used across commercial estates, transport and infrastructure, construction projects, stadia and public-sector environments. After more than 20 years in operation, the business has a strong market presence, repeat customers and a leadership team investing heavily in future growth.
As part of this expansion, they are recruiting an Area Sales Manager to take ownership of the South of the UK. This is a newly created role, focused on increasing market penetration and building sustainable regional revenue.
The Opportunity
This position suits a proactive sales professional who enjoys developing new relationships and growing a territory over time. You’ll work with technical, operational and commercial stakeholders to understand site requirements and deliver tailored security solutions. Covering the southern region, you’ll operate remotely and manage your own diary. The role combines outbound business development with inbound opportunities, taking ownership of the full sales cycle from initial engagement through to contract award. Any accounts you secure will remain under your management, giving you the opportunity to develop a strong, recurring revenue base.
Key Responsibilities
- Grow new business across the South of the UK
- Manage opportunities through the full sales lifecycle
- Sell UK-manufactured physical security and access control solutions
- Engage with FM teams, security leads, estates managers, engineers and procurement
- Balance inbound leads with proactive prospecting and partner referrals
- Maintain accurate pipeline reporting and forecast activity
Candidate Profile
- Experience in B2B technical or solutions-based sales (e.g. physical security, access control, engineering, fire & security)
- Demonstrated ability to build a sales pipeline from new or underdeveloped regions
- Confident managing deals from first contact to close
- Structured, persistent and commercially aware
- Comfortable working autonomously across a large territory
- Full UK driving licence
Package & Benefits
- £45,000-£55,000 base salary
- £15,000+ uncapped OTE (paid monthly)
- Company car or £500 per month allowance
- Pension, mobile phone, expenses and holiday allowance
- Full product training and sales onboarding
Area Sales Manager – Security products employer: BMS Engineering Recruitment
Contact Detail:
BMS Engineering Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager – Security products
✨Tip Number 1
Network like a pro! Get out there and connect with people in the security industry. Attend trade shows, local meetups, or even online webinars. The more faces you know, the better your chances of landing that Area Sales Manager gig.
✨Tip Number 2
Show off your expertise! When you get the chance to chat with potential employers, make sure to highlight your experience in B2B technical sales. Share success stories that demonstrate how you've built a sales pipeline and closed deals in the past.
✨Tip Number 3
Be proactive! Don’t just wait for job openings to pop up. Reach out to companies directly, especially those in the physical security space. A well-timed email or call can put you on their radar before they even start looking for candidates.
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you ace your interviews and land that dream job. Plus, applying directly gives you a better shot at standing out from the crowd. Let’s get you that Area Sales Manager role!
We think you need these skills to ace Area Sales Manager – Security products
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Area Sales Manager. Highlight your experience in B2B technical sales and any relevant achievements that showcase your ability to grow a territory.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your passion for security solutions and how you can contribute to the company's growth in the South UK.
Showcase Your Sales Skills: In your application, be sure to highlight specific examples of how you've successfully managed the full sales cycle. This will demonstrate your capability to take ownership and drive results in a new territory.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates!
How to prepare for a job interview at BMS Engineering Recruitment
✨Know Your Products Inside Out
Make sure you’re familiar with the security products the company offers. Understand their features, benefits, and how they stand out in the market. This knowledge will help you answer questions confidently and demonstrate your genuine interest in the role.
✨Showcase Your Sales Success
Prepare to discuss specific examples of your past sales achievements, especially in B2B environments. Highlight how you built relationships, developed a sales pipeline, and closed deals. Use metrics to quantify your success, as numbers speak volumes in sales.
✨Understand the Market Landscape
Research the physical security and access control industry, including key competitors and market trends. Being able to discuss these insights during your interview will show that you’re proactive and have a strategic mindset, which is crucial for an Area Sales Manager.
✨Prepare Questions for Them
Think of insightful questions to ask about the company’s growth plans, team dynamics, and expectations for the role. This not only shows your enthusiasm but also helps you gauge if the company aligns with your career goals.
