Digital Marketing Executive in London

BMLL is the leading independent provider of harmonised Level 3, 2 and 1 historical data and analytics across global equities, ETFs, futures and US equity options. We provide market participants with immediate access to granular T+1 order book data and advanced analytics, enabling them to accelerate research, optimise trading strategies, and better understand market behaviour.

BMLL was acquired in 2025 by Nordic Capital, alongside minority shareholder Optiver, marking a joint commitment to accelerate the company’s next phase of growth. We offer an inclusive and collaborative culture, a hybrid working environment that includes regular days in our London office, weekly team lunches, and a variety of out-of-hours social activities.

The Digital Marketing Executive is a hands-on, execution-focused role that sits at the heart of BMLL’s marketing operation. Reporting directly to the Head of Digital Marketing, the successful candidate will be responsible for the day-to-day management and execution of campaigns across paid, organic, and direct channels, supporting the full commercial pipeline from awareness through to conversion and retention.

This is not a strategic or managerial position; it is a role for a capable digital practitioner who is comfortable operating across a broad marketing technology stack and who takes genuine pride in the quality and performance of their execution. The right candidate will bring three or more years of hands-on B2B digital marketing experience, strong analytical capability, and a working knowledge of the tools and platforms that underpin modern demand generation in a complex, relationship-driven sales environment.

There is a clear and genuine pathway for the successful candidate to take ownership of specific channels as they demonstrate proficiency and build internal credibility. BMLL’s marketing function is growing, and this role is designed to grow with it.

Key Responsibilities:

• Multi-channel campaign delivery: Take end-to-end ownership of campaign execution across paid, organic, and direct channels, ensuring alignment with pipeline and revenue objectives.
• Asset coordination: Manage the production and deployment of digital campaign assets in coordination with design and content teams, ensuring accuracy and on-brand execution.
• Communications calendar: Maintain the marketing communications calendar, providing the wider go-to-market team with a consistent, forward-looking view of planned activity across all channels.
• Google Ads management: Manage the day-to-day relationship with BMLL’s paid search agency, briefing campaigns, reviewing performance, challenging recommendations, and ensuring activity remains aligned to pipeline objectives.
• LinkedIn Campaign Manager: Build and manage paid social campaigns directly within LinkedIn Campaign Manager, including Sponsored Content, Lead Gen Forms, and account, and persona-based audience targeting.
• Demandbase platform management: Operate and maintain the Demandbase ABM platform, building and managing account lists, configuring intent signal monitoring, and ensuring the sales team has a consistent pipeline of high-priority accounts.
• CMS content management: Support the web team maintain the BMLL website content via Craft CMS, including campaign landing pages, product pages, and blog content, in accordance with brand and SEO guidelines.
• Campaign build and deployment: Design, build, and deploy email campaigns and nurture sequences within HubSpot, including multi-stage automated workflows and one-off campaign sends.
• In-app messaging: Support the management of in-app notifications and engagement messaging, using tools such as Beamer to communicate product updates, new data coverage releases, and feature announcements to existing users.
• Social channel management: Manage BMLL’s organic social media presence across LinkedIn and other relevant B2B platforms, overseeing content creation, scheduling, community monitoring, and reporting.
• Pre-event promotion: Support the promotion of BMLL’s virtual and in-person events through targeted LinkedIn advertising, email campaigns, and web landing page management.
• Dashboard management: Contribute to the development and maintenance of marketing performance dashboards using GA4, HubSpot, and related reporting tools.

Requirements:

• A minimum of three years’ hands-on digital marketing experience, gained in-house within a B2B environment, preferably in the Capital Markets or wider financial services sector.
• Demonstrable, practical experience across all three pillars of digital marketing: Direct (email, CRM), Paid (PPC and paid social), and Organic (SEO and social media).
• Experience operating an ABM platform, Demandbase in particular, including account list management and intent signal monitoring.
• Proficiency in HubSpot for marketing automation, email campaign management, and CRM operations.
• Experience managing paid search campaigns in Google Ads, including campaign setup, keyword management, bid strategy, and performance optimisation.
• Hands-on experience managing organic and paid social media activity on LinkedIn.
• A strong analytical mindset, with the ability to interpret performance data, draw actionable conclusions, and contribute meaningfully to attribution reporting.
• B2B marketing experience is essential; demonstrable understanding of longer sales cycles, multi-stakeholder buying processes, and demand generation in a complex commercial environment.

Benefits:

• Competitive salary
• 25 days holiday plus bank holidays
• Discretionary Bonus
• Pension Scheme
• Private Medical Insurance
• Work remotely abroad for up to 40 business days each year
• Life Insurance
• Childcare Nursery Scheme
• Combination of remote and London-based office working, with 2 days in the office per week.
• A yearly Well-being Physical Activity budget
• Continuous learning through funded training and challenging projects
• Collaborative culture
• Weekly team lunches
• Free Fruit, snacks, and drinks provided throughout the day (When office-based)
• Regular Team Socials
• Cycle to Work Scheme

We are an inclusive employer and welcome applicants from all backgrounds. We pride ourselves on our commitment to Equality and Diversity. We are committed to removing barriers throughout our hiring process. If you have any special requirements or require reasonable adjustments to help you access career opportunities at BMLL, please do let us know at careers@bmlltech.com.