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For Companies At a Glance
- Tasks: Create and execute exciting digital marketing campaigns for diverse artists.
- Company: Join a vibrant music company with a focus on innovation and creativity.
- Benefits: Enjoy flexible working, annual gig allowance, and private health insurance.
- Why this job: Be at the forefront of digital marketing in the music industry and make an impact.
- Qualifications: 1-3 years in digital marketing, strong social media skills, and a passion for music.
- Other info: Fun office culture with great career growth and inclusive environment.
The predicted salary is between 28800 - 48000 ÂŁ per year.
Your Mission
You will be responsible for curating and executing holistic digital marketing campaigns for a diverse range of artists and projects. You will work directly with artists and their teams to bring the artist brand and their music to life on digital platforms. You’ll build innovative social media strategies, creator marketing partnerships, nuanced and data‑driven digital advertising campaigns and collaborations with key digital platform partners. You'll balance creativity with data analysis and employ agility to pivot as needed. You’ll be part of a global digital team that aligns closely with colleagues in digital sales & streaming.
What You’ll Be Doing
- Develop and execute innovative digital marketing strategies for artists, focusing on audience growth and engagement.
- Manage social media strategy, content planning across all key digital platforms (TikTok, Instagram, YouTube, Facebook, X, etc.), and digital/creator partnerships.
- Analyse performance data and audience insights to inform strategy and generate meaningful reports for artists and managers.
- Drive artist database growth and implement CRM strategies (email marketing, community platforms).
- Actively research and integrate AI, new technologies and emerging digital trends into marketing campaigns.
- Collaborate with Marketing Operations on paid media campaigns.
- Build and maintain strong relationships with artist managers, internal teams, and digital partners (Meta, TikTok, YouTube/Google, etc.).
- Oversee creative content development and production, working with internal and external creatives.
- Continuously seek out and implement innovative marketing and content opportunities with digital partners.
What We Are Looking For
- Ideally 1‑3 years demonstrated experience in digital marketing or social media, preferably in the music or entertainment industries.
- Technical understanding of social media platforms, including TikTok, Instagram, YouTube, X/Twitter, Snap, Facebook, etc.
- Experience in engaging and innovative creator partnerships, with a tangible impact on driving campaigns forward.
- A creative thinker, able to confidently manage an artist’s online presence and come up with exciting digital initiatives.
- A strong interest in AI, new tech and innovation.
- A practical and organised candidate, familiar with music industry tools for analytics, smart‑linking, advertising, social posting, etc.
- Passion for, and knowledge of the music industry, including being well‑versed in a variety of genres and up to‑date on music industry status‑quo.
- Experience in feeding meme culture and seeding content out to help it spread online through different communities.
- Experience with API authentication (OAuth, API keys); ability to integrate third‑party APIs into product workflows and/or create dashboards through API plug‑ins.
- Experience with either or all: Adobe Photoshop, Premiere Pro, After Effects, other editing & design software.
Now What’s In It For You
- 25 days pro‑rated annual leave, plus 3 days between Christmas & New Year and an extra day for your birthday!
- Flexible working opportunities.
- Subsidised gym membership.
- Private Health Insurance.
- All parents, regardless of gender or sexual orientation, will receive 6 months of fully paid parental leave.
- Annual gig allowance.
- Artist showcases.
- Cycle to work scheme.
- Season Ticket Loan.
- Workplace Nursery Scheme.
- Access to our Employee Assistance Programme.
- Give As You Earn Scheme.
- A fun and sociable office environment.
Seniority level: Associate
Employment type: Full‑time
Job function: Marketing
Referrals increase your chances of interviewing at BMG by 2x.
Benevolent and inclusive workplace culture, equal treatment guaranteed for all applicants regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex, or sexual orientation.
Junior Manager, Digital Marketing in London employer: BMG
Contact Detail:
BMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Junior Manager, Digital Marketing in London
✨Tip Number 1
Get your networking game on! Connect with people in the music and digital marketing scene. Attend events, join online forums, and don’t be shy to slide into DMs. Building relationships can open doors that job applications alone can't.
✨Tip Number 2
Show off your creativity! Create a personal project or portfolio that showcases your digital marketing skills. Whether it’s a mock campaign for an artist or a social media strategy, having something tangible to share can really impress potential employers.
✨Tip Number 3
Stay ahead of the curve! Keep up with the latest trends in digital marketing and the music industry. Follow relevant blogs, podcasts, and influencers. This knowledge will not only help you in interviews but also show your passion for the field.
✨Tip Number 4
Apply through our website! We love seeing candidates who are genuinely interested in joining us. Tailor your application to highlight how your skills align with our mission, and don’t forget to mention any innovative ideas you have for digital marketing campaigns.
We think you need these skills to ace Junior Manager, Digital Marketing in London
Some tips for your application 🫡
Show Your Passion for Music: When you're writing your application, let your love for music shine through! Share any experiences or projects that highlight your connection to the industry. We want to see how you can bring that passion into your digital marketing strategies.
Be Creative and Authentic: This role is all about creativity, so don’t hold back! Use your unique voice in your application. Whether it’s a catchy opening line or a fun anecdote, we appreciate authenticity and originality. Show us what makes you stand out!
Highlight Your Digital Skills: Make sure to showcase your experience with social media platforms and digital marketing tools. We’re looking for someone who knows their way around TikTok, Instagram, and more. Include specific examples of campaigns you've worked on or data-driven results you've achieved.
Tailor Your Application: Take the time to tailor your application to this specific role. Mention how your skills align with our mission and the responsibilities outlined in the job description. We love seeing candidates who take the extra step to connect their experience with what we do at StudySmarter!
How to prepare for a job interview at BMG
✨Know Your Digital Platforms
Make sure you’re well-versed in the latest trends and features of platforms like TikTok, Instagram, and YouTube. Familiarise yourself with how these platforms can be leveraged for artist promotion and engagement, as this will show your potential employer that you’re not just a fan but also a savvy marketer.
✨Showcase Your Creativity
Prepare to discuss innovative digital marketing strategies you’ve implemented or would like to try. Bring examples of past campaigns or ideas that highlight your creative thinking and ability to engage audiences. This is your chance to shine and demonstrate how you can bring an artist's brand to life!
✨Data-Driven Mindset
Be ready to talk about how you analyse performance data and audience insights. Discuss specific tools or methods you’ve used to inform your strategies. Showing that you can balance creativity with data analysis will set you apart from other candidates.
✨Build Relationships
Emphasise your experience in collaborating with various stakeholders, such as artist managers and digital partners. Share examples of how you’ve successfully built and maintained these relationships, as strong communication skills are key in this role.
