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For Companies At a Glance
- Tasks: Manage and develop innovative campaigns for top Dance & Electronic artists and labels.
- Company: Join BMG, a leading music company with a vibrant culture.
- Benefits: Enjoy flexible working, health insurance, gig allowances, and generous leave policies.
- Why this job: Be at the forefront of Dance & Electronic music, driving impactful campaigns.
- Qualifications: 5+ years in music marketing with a passion for Dance & Electronic culture.
- Other info: Dynamic team environment with opportunities for creativity and growth.
The predicted salary is between 36000 - 60000 £ per year.
BMG’s Global Catalogue Recordings business is growing rapidly and Dance & Electronic repertoire is a core focus area. In this role you will manage and develop catalogue campaigns across our world‑class roster of Dance and Electronic artists, labels and catalogues (including artists such as Groove Armada, The Grid, X‑Press 2 and Fatboy Slim, and labels such as Skint / Loaded, Strictly Rhythm, Salsoul Records, West End Records, Tuff Jam, RAM Records and Solar Records).
This role combines creativity, strategic planning and business management. You will develop and deliver innovative, insight‑driven campaigns that maximise the value of repertoire across digital and physical formats, streaming platforms, direct‑to‑consumer initiatives and fan events.
What You'll Be Doing
- Manage repertoire strategy, research and curation for allocated roster across streaming, digital and physical formats.
- Oversee product content, packaging and artwork, managing project P&Ls, budgets and clearances.
- Lead the creative process from design to delivery, coordinating with Supply Chain for manufacturing and distribution.
- Develop and execute global marketing strategies for Dance & Electronic catalogues, labels and artists.
- Create innovative campaigns, including GenAI initiatives, collaborating with international teams, DSPs, media and agencies to maximise promotional impact.
- Build campaigns around fan events, club culture, touring and develop D2C/merchandise.
- Monitor and adjust strategies based on performance data.
- Represent BMG’s Dance & Electronic catalogue at industry events, grow social media presence and nurture fan communities.
- Conceive 'always‑on' initiatives and build strategic partnerships to increase catalogue visibility and relevance.
- Deliver data‑driven business management, analysing catalogue performance, global trends and campaign costs.
- Provide clear reporting, monitor competitor activity and contribute to catalogue acquisitions.
What We Are Looking For
- 5+ years’ experience in label management, campaign management or music marketing (including physical and digital releases).
- Specialist knowledge of Dance & Electronic music culture, history and the global dance ecosystem.
- Strong relationships with artist managers, DJs, producers, DSPs, press, broadcast and podcast media, and promoters.
- Proven ability to deliver successful catalogue campaigns across streaming, digital, physical and live event platforms.
- Digital‑first approach with strong understanding of streaming platforms, social media and digital fan engagement.
- Strong organisational skills; able to manage multiple projects and deadlines in a fast‑paced environment.
- Commercially focused with experience in budget and P&L management.
- Excellent communication and relationship‑building skills, both internally and externally.
- High attention to detail and ability to handle confidential projects with discretion.
- Proficiency with Microsoft Office Suite, Google Suite, GenAI applications and major streaming platforms.
- Experience in digital marketing and advanced creative technologies.
- Experience with brand partnerships, merchandise/D2C and experiential campaigns.
- Understanding of international music markets and emerging cultural trends.
- Entrepreneurial, creative thinker with a passion for innovation.
Now What's In It For You
- 25 days pro‑rated annual leave, plus 3 days between Christmas & New Year and an extra day for your birthday!
- Flexible working opportunities.
- Subsidised gym membership.
- Private Health Insurance.
- All parents, regardless of gender or sexual orientation, will receive 6 months of fully paid parental leave.
- Annual gig allowance.
- Artist showcases.
- Cycle to work scheme.
- Season Ticket Loan.
- Workplace Nursery Scheme.
- Access to our Employee Assistance Programme.
- Give As You Earn Scheme.
- A fun and sociable office environment.
Campaign Manager (Dance & Electronic), Global Catalogue Recordings in England employer: BMG
Contact Detail:
BMG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Campaign Manager (Dance & Electronic), Global Catalogue Recordings in England
✨Tip Number 1
Network like a pro! Get out there and connect with people in the Dance & Electronic scene. Attend gigs, industry events, and even online forums to meet artists, managers, and other campaign managers. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your creativity! When you land that interview, be ready to share your innovative ideas for campaigns. Think about how you can leverage social media and fan engagement to create buzz around artists. Bring examples of past successes to the table!
✨Tip Number 3
Research is key! Dive deep into the latest trends in the Dance & Electronic music scene. Know the artists, labels, and what’s hot right now. This will not only impress your interviewers but also help you tailor your strategies to what’s relevant.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Make sure your application stands out by highlighting your experience with digital marketing and campaign management. Let’s get you on board and rocking the music world together!
We think you need these skills to ace Campaign Manager (Dance & Electronic), Global Catalogue Recordings in England
Some tips for your application 🫡
Show Your Passion for Dance & Electronic: When you're writing your application, let your love for Dance & Electronic music shine through! Share your experiences and how they connect to the artists and labels we work with. We want to see that you’re not just a fan, but someone who understands the culture and can bring that energy to our campaigns.
Be Specific About Your Experience: We’re looking for someone with at least 5 years in campaign management or music marketing, so make sure to highlight your relevant experience. Use specific examples of successful campaigns you've managed, especially those that involved digital platforms or fan engagement. This will help us see how you can contribute to our team!
Tailor Your Application: Don’t just send a generic application! Take the time to tailor your CV and cover letter to reflect the skills and experiences mentioned in the job description. Show us how your background aligns with our mission and the specific responsibilities of the Campaign Manager role.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us that you’re proactive and genuinely interested in joining our team at StudySmarter!
How to prepare for a job interview at BMG
✨Know Your Artists and Labels
Before the interview, dive deep into the artists and labels you'll be working with. Familiarise yourself with their music, past campaigns, and current trends in the Dance & Electronic scene. This will not only show your passion but also your understanding of the market.
✨Showcase Your Campaign Successes
Prepare to discuss specific campaigns you've managed in the past. Highlight what strategies you used, how you measured success, and any innovative approaches you took. Use data to back up your achievements, as this role is all about delivering results.
✨Be Ready for Creative Discussions
Expect to brainstorm ideas during the interview. Think about potential campaign concepts that could work for the catalogue. Bring a few ideas to the table that incorporate GenAI initiatives or fan engagement strategies, showing your creative thinking and industry knowledge.
✨Demonstrate Your Digital Savvy
Since this role requires a digital-first approach, be prepared to discuss your experience with various streaming platforms and social media channels. Share examples of how you've successfully engaged fans online and how you plan to leverage these tools for future campaigns.