Sales Director

Sales Director

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
BMC Appointments Ltd

At a Glance

  • Tasks: Lead and motivate a sales team to drive new business in the SaaS division.
  • Company: Award-winning ecommerce tech company with a supportive and fast-paced culture.
  • Benefits: Generous leave, early finish Fridays, team events, and enhanced family support.
  • Other info: Join during an exciting growth phase and enjoy excellent career development opportunities.
  • Why this job: Be a key player in shaping a high-performance sales function and make a real impact.
  • Qualifications: Proven track record in new business generation and leadership in fast-paced environments.

The predicted salary is between 60000 - 80000 £ per year.

Are you a strong business leader capable of leading and motivating sales staff into achieving more? Can you balance driving a high performance sales culture while still keeping your team motivated and bought into the reason why they do what they do? Can you push a sales team beyond what they thought was achievable without losing morale or standards? If you answered yes to the above, my client, an award winning ecommerce technology business are now entering an exciting new phase of growth within their SaaS division.

Historically, the business has scaled organically through referrals, word of mouth, and strong client retention across both agency and technology services. That approach has delivered consistent year on year growth, including 8% growth within the SaaS product offering alone, without dedicated outbound sales focus. As the business evolves, they are now investing in structured new business growth within the SaaS division, separating it further from the legacy digital services arm and building a more commercially driven, scalable sales function. This is not a maintenance role. This is a pure new business leadership position within a scaling environment.

The Role

I am looking for a commercially driven Sales Leader who will take ownership of new logo acquisition within the SME and mid market ecommerce space. This is a hands on, hunter led role, focused on supporting your team to generate and close new business opportunities for their SaaS platform. You will be responsible for shaping how the future sales function operates. You will not be responsible for account management or retention and you does not need to bring or win business. Existing clients are fully supported by dedicated fulfillment and account management teams and your job will be purely to lead, manage and motivate the existing team who are in a 100% new business focused position.

Key Responsibilities

  • Drive all new business acquisition for the SaaS division across SME and mid-market ecommerce clients
  • Support your team in generating, managing, and closing outbound sales opportunities
  • Support the team to build and maintain a high quality pipeline using structured outbound activity
  • Develop and refine sales messaging and positioning for the SaaS product
  • Work closely with internal teams to ensure smooth onboarding post sale
  • Track activity, pipeline, conversion rates, and performance metrics
  • Feed market insight back into product and commercial strategy
  • Contribute to the evolution of a scalable outbound sales engine
  • Support the transition of the SaaS division into a more structured, growth led function

I am not looking for an account manager or service led sales background. I am very specifically seeking a proven hunter with experience in fast paced, high performance agency environments.

Ideal candidate will have:

  • Background in digital agencies, SaaS, ecommerce, or performance marketing environments
  • Strong track record in new business generation and closing deals
  • Experience selling into ecommerce, retail, or SME markets
  • Confidence running full sales cycles in order to share best practice and lead/motivate the team
  • Previous leadership/management position
  • Strong commercial awareness and consultative selling approach
  • Agency-to-SaaS transition background
  • Selling into retail, ecommerce, or DTC brands
  • Experience with Google Shopping / performance marketing conversations
  • Exposure to ARR / subscription-based sales models

Compensation Structure

Additional accelerators for high performance against revenue targets.

The business operates from modern offices in the Newcastle upon Tyne area. Working culture is supportive, fast paced, and commercially focused, with a strong emphasis on wellbeing and long-term retention.

Key benefits include:

  • A very generous annual leave allowance
  • Early finish Fridays
  • Regular team events and social activities
  • Enhanced maternity and paternity support
  • Paid sick leave
  • Family first culture ethos

This is a strategic hire, not a rushed hire. The business is committed to finding the right individual who aligns with both the commercial ambition and culture of the organisation. Speed is important, but not at the expense of fit. The intention is to build a long-term commercial leader within the SaaS division, not a short term appointment. This is a pivotal moment in the business evolution.

Sales Director employer: BMC Appointments Ltd

Join an award-winning ecommerce technology business in Newcastle upon Tyne, where you will thrive in a supportive and fast-paced work culture that prioritises employee wellbeing and long-term retention. With generous benefits such as early finish Fridays, enhanced family support, and a commitment to professional growth, this is an exceptional opportunity for a Sales Director to lead a motivated team in driving new business within the dynamic SaaS division.

BMC Appointments Ltd

Contact Details:

BMC Appointments Ltd Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Director

Leverage Your Network

In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!

Show Your Skills Through Real-World Results

When targeting a full-time role like Sales Director at BMC Appointments Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!

Engage with Sales Communities

Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.

Direct Applications Matter

While we all know the online application route, consider sending direct applications to companies you admire, including BMC Appointments Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales Director. Sometimes, a personal touch can grab attention faster than a generic application!

We think you need these skills to ace Sales Director

Leadership Skills
Sales Strategy Development
New Business Acquisition
Team Motivation
Performance Management
Consultative Selling
Ecommerce Knowledge

Some tips for your application 🫡

Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!

Tailor Your Message for BMC Appointments Ltd:When writing your cover letter, make sure to tailor your message specifically for BMC Appointments Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!

Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!

Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!

How to prepare for a job interview at BMC Appointments Ltd

Know Your Sales Methodologies

Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show BMC Appointments Ltd that you understand the role and can hit the ground running in the sales game.

Demonstrate Your Deal-Making Skills

Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show BMC Appointments Ltd that you’re not just about numbers but also about building lasting connections in business development.

Prepare for Role-Play Scenarios

In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!

Align Your Goals with the Company’s Vision

Take a moment to reflect on how your career ambitions align with BMC Appointments Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.