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- Tasks: Manage creative production for video ads across social media platforms.
- Company: Join BM Digital, a tech-enabled growth firm with a vibrant culture.
- Benefits: Competitive salary, performance bonuses, equity, and remote work flexibility.
- Other info: Fast-paced role with excellent career growth opportunities and a focus on innovation.
- Why this job: Be a storyteller and drive real impact for top brands in a dynamic environment.
- Qualifications: 5+ years in creative strategy, strong communication, and analytical skills required.
The predicted salary is between 100000 - 280000 £ per year.
We are currently hiring Creative Strategists to manage the creative production process for our portfolio of brands at BM Digital. As a Creative Strategist, you will be responsible for managing the entire video production and iteration process end-to-end, from concept to scriptwriting to live testing on TikTok, Facebook, Instagram, YouTube and Google Ads. Creative Strategists are the storytellers behind each video ad. This person is creative and analytical: they must be able to communicate a clear message through short form video and determine the best ways to vary content for different audiences. They will utilize both video and written language to craft compelling stories out of raw footage. They work alongside content creators and video editors but should have a demonstrated proficiency with visual communication and pacing.
BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:
- A creator marketplace managing over 80,000 influencer partnerships monthly
- An AI-powered platform to streamline discovery, outreach, and whitelisting
- Proven playbooks in influencer marketing, paid media, performance creative, and CRO
We’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners. BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players.
Responsibilities:
- You will create performance ads that convert to client revenue growth by:
- Utilizing data, research, and creative insights to formulate effective creative strategy
- Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager
- Performing consumer, product, and competitor research using basic tools/resources
- Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos
- Writing scripts and copy for video, static image ads, email campaigns.
- Ensuring visuals match creative strategy outlined for the ad
- Giving feedback that aligns to the creative strategy of the ad
- Executing on feedback given by your Creative Strategy Lead
- Analyzing the results of creative tests and utilizing this analysis to iterate
- With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning
- Identifying top-performing concepts within accounts using data and creative analysis
- Identifying effective concepts/trends in the social media ecosystem
Required Skills And Qualifications:
- 5+ years of relevant experience
- Paid social or Direct Response experience (work/writing samples are a big plus)
- Able to learn from training/examples and quickly execute new skills
- Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively
- Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions
- Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities
- Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook)
- Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat
- Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides)
- Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices
This is a full-time, remote position. The annual compensation range is $100K-$280K USD which includes base, performance bonus and equity.
Creative Strategist employer: BM Digital (PTY) ltd
Contact Detail:
BM Digital (PTY) ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Creative Strategist
✨Tip Number 1
Get your portfolio sorted! As a Creative Strategist, showcasing your best work is key. Make sure to include a variety of projects that highlight your storytelling skills and ability to adapt content for different platforms.
✨Tip Number 2
Network like a pro! Connect with industry folks on LinkedIn or at events. Don’t be shy about reaching out to people in the creative space; you never know who might have a lead on your dream job!
✨Tip Number 3
Practice your pitch! When you land an interview, be ready to discuss your creative process and how you use data to drive decisions. Show them you can think analytically while being super creative.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from passionate candidates. It shows initiative and gives us a chance to see your enthusiasm for the role right from the start.
We think you need these skills to ace Creative Strategist
Some tips for your application 🫡
Show Your Creative Side: As a Creative Strategist, we want to see your creativity shine through in your application. Use engaging language and showcase your storytelling skills right from the start. Remember, this is your chance to make a memorable first impression!
Tailor Your Application: Make sure to customise your application for the role. Highlight your relevant experience with video production and social media platforms. We love seeing how you can adapt your skills to fit our needs, so don’t hold back on those specifics!
Include Work Samples: If you've got any writing samples or video ads you've worked on, include them! We’re keen to see your past work and how it aligns with what we do at BM Digital. It’s a great way to demonstrate your proficiency in visual communication.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at BM Digital (PTY) ltd
✨Know Your Platforms
Make sure you’re well-versed in the social media platforms mentioned in the job description, especially TikTok, Facebook, and Instagram. Familiarise yourself with their ad managers and recent trends, as this will show your passion and understanding of the industry.
✨Showcase Your Creativity
Prepare a portfolio that highlights your best work in video production and scriptwriting. Be ready to discuss your creative process and how you’ve used data to inform your strategies. This is your chance to demonstrate your storytelling skills!
✨Be Data-Driven
Brush up on your analytical skills! Be prepared to discuss how you’ve used data to drive decisions in past projects. Think of specific examples where your insights led to successful outcomes, as this aligns perfectly with what they’re looking for.
✨Practice Communication
Since strong communication skills are key, practice articulating complex ideas clearly and persuasively. You might even want to do mock interviews with friends or family to refine your delivery and ensure you can convey your thoughts effectively.