Product Marketing Manager

Product Marketing Manager

Full-Time 50000 - 65000 £ / year (est.) Home office (partial)
Blumberg Capital Company

At a Glance

  • Tasks: Lead product marketing from strategy to execution, driving impactful launches and messaging.
  • Company: Join a dynamic B2B SaaS startup with a focus on AI marketing tech.
  • Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
  • Other info: Fast-paced environment with a self-starter culture and room for creativity.
  • Why this job: Make a real impact by connecting product, marketing, and sales in an innovative space.
  • Qualifications: 4+ years in product marketing, strong storytelling, and collaboration skills required.

The predicted salary is between 50000 - 65000 £ per year.

We're looking for a confident and experienced Product Marketing Manager who can work both independently and collaboratively, lead with ideas, and drive product marketing from strategy to execution. You’ll be the connector between product, marketing, sales, and customer experience, ensuring our product is positioned effectively in the market and understood by customers. This is a standalone role, ideal for someone who has already delivered measurable results in a B2B SaaS environment and thrives in a fast-paced, agile team.

What You Will Be Doing:

  • Develop and execute the go-to-market (GTM) strategy for new products and features, partnering closely with product, sales, and customer success teams.
  • Craft compelling messaging and positioning that differentiates Bluefish in the AI marketing tech landscape and resonates with our target personas.
  • Build and maintain product marketing collateral, including pitch decks, one-pagers, website copy, blog content, case studies, and more.
  • Drive product launches end-to-end, including planning, internal enablement, external messaging, and campaign execution.
  • Enable the sales team with training, messaging, competitive insights, and tools that help them win.
  • Gather and analyse customer, competitor, and market insights, and translate them into actionable strategies to influence both the product roadmap and marketing campaigns.
  • Partner with product management to shape product direction based on market and customer feedback.
  • Establish and track metrics to evaluate the effectiveness of marketing initiatives and optimise for impact.
  • Support the CX team by creating interactive product walkthroughs using Tourial or similar tools.

What you Bring:

  • 4+ years of experience in product marketing or a closely related role, ideally within B2B SaaS startups.
  • Proven success in developing GTM strategies and executing high-impact product launches in fast-paced environments.
  • Strong storytelling skills with the ability to communicate complex ideas simply and effectively across different channels and audiences.
  • Deep understanding of customer personas, buyer journeys, and SaaS sales cycles.
  • Demonstrated ability to collaborate cross-functionally, especially with product, sales, and customer success teams.
  • Experience with competitive analysis, messaging frameworks, and sales enablement tools.
  • Passion for customer-centricity and a relentless drive to understand user needs and market dynamics.
  • Self-starter mindset with a bias toward action, eager to build processes and content from the ground up.
  • Familiarity with tools like Tourial, HubSpot, Wordpress, Canva, or similar.
  • Experience managing or building product knowledge bases e.g. Rocketlane and in-product onboarding.

Product Marketing Manager employer: Blumberg Capital Company

At Bluefish, we pride ourselves on being an exceptional employer that fosters a dynamic and collaborative work culture. As a Product Marketing Manager, you will have the opportunity to drive impactful strategies in a fast-paced B2B SaaS environment, while benefiting from our commitment to employee growth through continuous learning and development. Located in a vibrant tech hub, we offer unique advantages such as access to industry-leading resources and a supportive team that values innovation and creativity.
Blumberg Capital Company

Contact Detail:

Blumberg Capital Company Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Product Marketing Manager

✨Tip Number 1

Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.

✨Tip Number 2

Show off your skills! Create a portfolio or a personal website showcasing your past projects and successes. This gives potential employers a taste of what you can bring to the table.

✨Tip Number 3

Prepare for interviews by practising common questions and crafting your own stories around your experiences. We all love a good story, especially when it highlights your achievements!

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.

We think you need these skills to ace Product Marketing Manager

Product Marketing
Go-to-Market (GTM) Strategy
B2B SaaS Experience
Messaging and Positioning
Product Launch Management
Sales Enablement
Customer Insights Analysis
Cross-Functional Collaboration
Storytelling Skills
Competitive Analysis
Customer-Centricity
Process Building
Familiarity with Tourial, HubSpot, Wordpress, Canva
Product Knowledge Base Management

Some tips for your application 🫡

Show Your Experience: Make sure to highlight your 4+ years of experience in product marketing or a related role. We want to see how you've developed GTM strategies and executed product launches, especially in B2B SaaS environments. Use specific examples to demonstrate your success!

Craft Compelling Messaging: Since storytelling is key for this role, focus on how you can communicate complex ideas simply. We love seeing candidates who can create engaging content that resonates with target personas, so don’t hold back on showcasing your creativity!

Collaborate Like a Pro: This role is all about collaboration, so let us know how you've worked cross-functionally with teams like product, sales, and customer success. Share examples of how you’ve enabled these teams with insights and tools to help them succeed.

Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and get to know you better. Plus, it shows you're keen on joining our team at StudySmarter!

How to prepare for a job interview at Blumberg Capital Company

✨Know Your GTM Strategy Inside Out

Make sure you can articulate your experience with go-to-market strategies clearly. Be ready to discuss specific examples of how you've developed and executed GTM plans in previous roles, especially in B2B SaaS environments. This will show that you understand the nuances of launching products effectively.

✨Craft Your Storytelling Skills

Since strong storytelling is key for this role, prepare to share how you've communicated complex ideas simply. Think of examples where your messaging resonated with target personas and led to measurable results. Practising these stories will help you convey your points confidently during the interview.

✨Showcase Your Cross-Functional Collaboration

Be ready to discuss how you've worked with product, sales, and customer success teams in the past. Highlight specific projects where collaboration was crucial to success. This will demonstrate your ability to connect different departments and drive product marketing initiatives effectively.

✨Prepare for Market Insights Discussion

Research the current AI marketing tech landscape and be prepared to share your insights. Discuss how you've gathered and analysed customer and competitor data in previous roles, and how that influenced your marketing strategies. This shows you're proactive and knowledgeable about the market dynamics.

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