At a Glance
- Tasks: Drive brand awareness and market expansion through innovative marketing strategies.
- Company: Join Addepar, a global leader in data and AI for investment professionals.
- Benefits: Competitive salary, inclusive culture, and opportunities for professional growth.
- Other info: Be part of a diverse team committed to innovation and client success.
- Why this job: Make a real impact in the financial technology space across EMEA and APAC.
- Qualifications: Experience in B2B financial services marketing and digital channels.
The predicted salary is between 60000 - 65000 £ per year.
Addepar is a global data and AI platform empowering investment professionals to turn complex financial information into actionable intelligence. Addepar unifies portfolio, market and client data in a total portfolio view and delivers AI-powered insights within investment and client workflows. More than 1,400 firms in nearly 60 countries use Addepar to manage and advise on nearly $9 trillion in assets.
The Role
Addepar is seeking a passionate and data-driven Manager, Performance Marketing EMEA/APAC to drive our brand awareness and market expansion across the regions. This is an exciting opportunity for a marketing strategist to build and implement a regional marketing strategy that fuels Addepar's continued growth. This leader will be responsible for developing and driving a comprehensive marketing strategy tailored for the EMEA and APAC regions. This position will drive all digital, paid, and traditional marketing for the regions, and play a key role in shaping Addepar's brand image and market presence.
What You’ll Do
- Develop and drive a data-driven marketing strategy aligned with global business objectives, tailored to regional needs.
- Own the development and execution of localised marketing campaigns across all channels (digital, content, etc.) to drive brand awareness, lead generation, and pipeline growth.
- Develop and maintain relationships with Sales leadership across EMEA and APAC.
- Collaborate closely with regional sales, client management, services and partner teams to understand market needs, develop effective marketing programs, and achieve shared goals.
- Track, measure and report on the success of marketing campaigns and programs, and provide data-driven insights to optimise performance.
- Stay abreast of industry trends and competitor activity in the EMEA and APAC wealth management technology spaces.
Who You Are
- Extensive experience in B2B financial services marketing, with a consistent track record of success in driving growth within the financial technology or wealth management industry.
- Strong understanding of the EMEA and APAC marketing landscape having demonstrable experience establishing brands in the region.
- Ability to translate marketing goals into measurable return on investment and contribute to the achievement of overall business objectives.
- Deep expertise in digital marketing channels (SEO, SEM, content marketing, social media, etc.).
- Ability to collaborate with global teams.
- Fluency in English, with additional European languages a plus.
Our Values
- Act Like an Owner - Think and operate with intention, purpose and care. Own outcomes.
- Build Together - Collaborate to unlock the best solutions. Deliver lasting value.
- Champion Our Clients - Exceed client expectations. Our clients’ success is our success.
- Drive Innovation - Be bold and unconstrained in problem solving. Transform the industry.
- Embrace Learning - Engage our community to broaden our perspective. Bring a growth mindset.
In addition to our core values, Addepar is proud to be an equal opportunity employer. We seek to bring together diverse ideas, experiences, skill sets, perspectives, backgrounds and identities to drive innovative solutions. We commit to promoting a welcoming environment where inclusion and belonging are held as a shared responsibility. We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Manager, Regional Marketing EMEA and APAC employer: Blumberg Capital Company
Nutanix is an exceptional employer that fosters a culture of ethics and integrity, making it an ideal place for compliance professionals to thrive. With a strong emphasis on employee growth, innovative compliance processes, and a collaborative work environment in vibrant locations like London and Hoofddorp, Nutanix offers unique opportunities for meaningful contributions while ensuring a supportive atmosphere for all team members.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Regional Marketing EMEA and APAC
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Blumberg Capital Company and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Blumberg Capital Company are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Blumberg Capital Company on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Blumberg Capital Company. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Manager, Regional Marketing EMEA and APAC
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Blumberg Capital Company. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Blumberg Capital Company:Show us that you’ve done your homework! In your application, briefly mention what you admire about Blumberg Capital Company’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Blumberg Capital Company
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Blumberg Capital Company will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Blumberg Capital Company, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
