At a Glance
- Tasks: Lead exciting paid media campaigns across Google, Meta, TikTok, and travel platforms.
- Company: Join a successful retail company with a vibrant brand team.
- Benefits: Flexible part-time hours, competitive pay, and a fun work environment.
- Other info: Opportunity to innovate in a fast-paced travel marketing landscape.
- Why this job: Make a real impact in digital marketing while having fun in the travel sector.
- Qualifications: Experience in managing paid media campaigns and strong analytical skills.
The predicted salary is between 30000 - 40000 € per year.
We are recruiting for a highly successful retail company who are looking to recruit a Part time Paid Media Manager who has a love of all things digital and can grow their brands through paid search and social platforms. This is a new part time permanent position and will form part of their Brand Team. The Paid Media Manager will be responsible for their paid digital strategy and delivery as well as performance analysis, working across Google, Meta, TikTok and travel specialist sites such as TripAdvisor and GetYourGuide to drive people into their destination and travel-retail stores.
Responsibilities
- Develop and own the end‑to‑end paid search and paid social strategy across Google, Meta, TikTok, and travel channels.
- Plan, build, optimise, and scale high‑performing paid campaigns that deliver measurable revenue.
- Collaborate with internal content creators to guide creative concepts, briefs, and asset optimisation based on platform best practices.
- Apply a scientific, data‑driven approach to assessing cause and effect using online analytical platforms such as GA4, attribution modelling tools, and in‑platform diagnostics.
- Analyse campaign performance to uncover insights, trends, and optimisation opportunities, presenting clear and actionable recommendations.
- Manage budgets, forecasting, pacing, and reallocating spend to maximise ROI across channels.
- Test and evaluate new ad formats, creative, audiences, and platform features, maintaining a structured experimentation framework.
- Stay ahead of industry shifts—AI‑driven campaign automation, privacy changes, tracking evolution—and advise the business on their strategic implications.
- Ensure campaigns align with brand positioning and the unique dynamics of the travel and luxury experiences sector.
About You
- Proven experience managing and optimising paid search and paid social campaigns across Google, Meta, TikTok, and other key digital platforms.
- Strong strategic and analytical mindset with the ability to turn business goals into data‑led paid media plans.
- Comfortable using GA4 and similar analytics platforms to scientifically determine attribution, causality, performance lift, and true impact across channels.
- Deep understanding of tracking, measurement, and testing methodologies—including incremental testing, lift studies, and multi‑touch attribution.
- Collaborative and creative, with experience working closely with content creators and briefing effective ad assets.
- Passionate about staying atop platform changes, new formats, automation trends, and the future of performance marketing.
- Excellent communicator able to translate complex data into clear insights for senior stakeholders.
- Proactive, organised, curious, and eager to innovate within a fast‑moving travel marketing environment.
You can help them make great things happen, whilst having lots of fun along the way.
Paid Media Manager employer: Bluetree Recruits
Join a dynamic and innovative retail company as a Part-time Paid Media Manager, where your passion for digital marketing will thrive in a collaborative and creative environment. With a strong focus on employee growth and development, you'll have the opportunity to shape impactful paid media strategies while enjoying the flexibility of part-time work. Located in a vibrant area, this role offers a unique chance to engage with cutting-edge digital platforms and contribute to exciting travel experiences, all while being part of a supportive team that values diversity and inclusion.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Media Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who have experience with paid media. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best paid media campaigns. Use real data and results to demonstrate how you’ve driven revenue and optimised performance. This will make you stand out when you apply through our website.
✨Tip Number 3
Stay updated on industry trends! Follow blogs, podcasts, and social media accounts that focus on digital marketing and paid media. Being knowledgeable about the latest tools and strategies will impress potential employers.
✨Tip Number 4
Prepare for interviews by practising common questions related to paid media management. Be ready to discuss your analytical approach and how you’ve used platforms like GA4 to drive campaign success. Confidence is key!
We think you need these skills to ace Paid Media Manager
Some tips for your application 🫡
Show Your Passion for Digital:Let your love for all things digital shine through in your application. We want to see how you can grow brands using paid search and social platforms, so share your experiences and successes in this area!
Be Data-Driven:Since the role involves a lot of performance analysis, make sure to highlight your analytical skills. We’re looking for someone who can turn data into actionable insights, so don’t shy away from sharing specific examples of how you've done this before.
Tailor Your Application:Make your application stand out by tailoring it to the job description. We want to see how your skills align with our needs, so mention your experience with Google, Meta, TikTok, and any travel-related campaigns you've worked on.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the position!
How to prepare for a job interview at Bluetree Recruits
✨Know Your Platforms Inside Out
Make sure you’re well-versed in Google, Meta, TikTok, and any other platforms mentioned in the job description. Familiarise yourself with their latest features and best practices, as this will show your passion for digital marketing and your readiness to hit the ground running.
✨Bring Data to the Table
Prepare to discuss specific campaigns you've managed, focusing on the data-driven results. Be ready to explain how you used analytics tools like GA4 to optimise performance and drive ROI. This will demonstrate your analytical mindset and ability to turn insights into actionable strategies.
✨Showcase Your Collaborative Spirit
Since the role involves working closely with content creators, think of examples where you’ve successfully collaborated on campaigns. Highlight how you guided creative concepts and optimised assets based on platform best practices. This will illustrate your teamwork skills and creativity.
✨Stay Ahead of Industry Trends
Research current trends in paid media, especially around AI-driven automation and privacy changes. Be prepared to discuss how these shifts could impact the company’s strategy. Showing that you’re proactive and informed will set you apart as a candidate who’s ready to innovate.
