At a Glance
- Tasks: Manage digital marketing platforms and implement campaigns to boost brand awareness and sales.
- Company: Join a dynamic team focused on innovative eCommerce solutions and impactful marketing strategies.
- Benefits: Enjoy hybrid work flexibility, employee discounts, and a health & wellbeing program.
- Why this job: Be part of a creative environment where your ideas can directly influence brand success.
- Qualifications: 2+ years in digital marketing, strong analytical skills, and experience with Shopify and Mailchimp.
- Other info: Opportunity to attend trade shows and collaborate with diverse teams.
The predicted salary is between 28800 - 42000 £ per year.
As their Digital Marketing Executive, you will be responsible for maintaining all digital marketing platforms, as well as implementing campaigns to increase brand awareness, drive customer engagement and contribute to online sales conversions (direct to retail and wholesale). In this role you will be liaising closely with sales, creative and product development teams to bring products to market in a timely and impactful way., * Update and continuously optimise two Shopify eCommerce websites (B2C and B2B), setting up new products, writing copy, launching promotions and building out pages
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Support on the implementation of all multichannel marketing campaigns
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Create and curate content for social media posts on Facebook, Instagram and LinkedIn
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Build, write and issue email campaigns via Mailchimp platform
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Coordinate with designers and photographers to create impactful digital assets
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Regularly monitor and analyse the performance of the website and marketing campaigns
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Act as the brand guardian liaising with stakeholders internally and partners externally
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Gather market research to identify trends, competitor activities, and customer preferences
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Support on marketing admin tasks such as maintaining asset libraries, monitoring inboxes, updating project boards, generating reports
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Attend and work at trade shows and events as and when required
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At least 2 years’ experience as a Marketing Executive – primarily focusing on digital
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Experience with Content Management Systems (CMS) and email campaign tools – Shopify & Mailchimp experience a plus
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Keen interest in eCommerce and digital marketing tools / techniques
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Strong analytical skills and data-driven thinking, experience of GA4 and Shopify reports a plus
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Excellent communication and copywriting skills
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Strong creative outlook and an eye for design with experience in Canva and/or Adobe Suite
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Ability to work effectively in a fast-paced environment, working on multiple projects simultaneously
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Experience managing social media platforms
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Experience setting up and managing Google and Meta adverts a plus
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37.5 hours per week (flexibility considered)
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Contributory Pension scheme
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Hybrid Godalming (2 days WFH, 3 days in office)
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Employee Discount on Products
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Health & Wellbeing Programme
https://bluetreerecruits.co.uk/job/digital-marketing-executive-bt-0316
Digital Marketing Executive employer: Bluetree Recruits Ltd
Contact Detail:
Bluetree Recruits Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive
✨Tip Number 1
Familiarize yourself with Shopify and Mailchimp, as these tools are crucial for the role. Consider taking online courses or tutorials to enhance your skills and demonstrate your commitment to mastering these platforms.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive marketing decisions in previous roles. Be ready to discuss specific metrics and outcomes during the interview.
✨Tip Number 3
Stay updated on the latest trends in digital marketing and eCommerce. Follow industry blogs, attend webinars, and engage with relevant content on social media to bring fresh ideas to the table.
✨Tip Number 4
Prepare a portfolio of your previous work, including social media campaigns, email newsletters, and any content you've created. This will help you demonstrate your creativity and copywriting skills effectively.
We think you need these skills to ace Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially with platforms like Shopify and Mailchimp. Include specific examples of campaigns you've worked on and the results achieved.
Craft a Compelling Cover Letter: In your cover letter, express your passion for digital marketing and eCommerce. Mention how your skills align with the responsibilities listed in the job description, such as content creation and campaign management.
Showcase Analytical Skills: Since strong analytical skills are crucial for this role, provide examples of how you've used data to drive marketing decisions. Mention any experience with GA4 or Shopify reports to demonstrate your data-driven approach.
Highlight Creative Experience: Discuss your experience with design tools like Canva or Adobe Suite. Share examples of digital assets you've created and how they contributed to successful marketing campaigns.
How to prepare for a job interview at Bluetree Recruits Ltd
✨Showcase Your Digital Marketing Experience
Be prepared to discuss your previous roles in digital marketing, especially focusing on your experience with Shopify and Mailchimp. Highlight specific campaigns you've worked on and the results they achieved.
✨Demonstrate Analytical Skills
Since strong analytical skills are crucial for this role, come equipped with examples of how you've used data to drive decisions. Discuss any experience you have with GA4 and how you've monitored campaign performance.
✨Prepare Creative Content Ideas
Think of innovative content ideas for social media and email campaigns that align with the brand's voice. Be ready to share these ideas during the interview to showcase your creativity and understanding of the brand.
✨Understand the Brand and Market Trends
Research the company and its competitors before the interview. Be prepared to discuss current market trends and how they could impact the company's digital marketing strategy, showing that you're proactive and knowledgeable.