Product Marketing Lead - Activation & Growth (Remote) in London
Product Marketing Lead - Activation & Growth (Remote)

Product Marketing Lead - Activation & Growth (Remote) in London

London Full-Time 51000 - 60000 Β£ / year (est.) Home office possible
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At a Glance

  • Tasks: Drive user engagement and retention through innovative marketing strategies.
  • Company: Leading software performance company based in London, focused on growth.
  • Benefits: Competitive salary, KPI-focused bonus, and a range of employee perks.
  • Why this job: Join a dynamic team and make a real impact in B2B SaaS marketing.
  • Qualifications: 4+ years in product marketing with strong copywriting skills.
  • Other info: Remote work opportunity with a focus on professional development.

The predicted salary is between 51000 - 60000 Β£ per year.

A leading software performance company based in London is seeking an experienced Product Marketing professional to enhance user engagement and retention. This role involves executing go-to-market strategies, defining user personas, and crafting compelling messaging.

The ideal candidate will have over 4 years of experience in B2B SaaS product marketing, along with exceptional copywriting skills.

The position offers a salary of Β£51,000 - 60,000 per annum and a KPI-focused bonus, alongside a host of employee benefits.

Product Marketing Lead - Activation & Growth (Remote) in London employer: BlueOptima

As a leading software performance company based in London, we pride ourselves on fostering a dynamic and inclusive work culture that prioritises employee growth and innovation. Our remote working model offers flexibility, while our competitive salary and KPI-focused bonuses, alongside comprehensive benefits, ensure that our team members feel valued and motivated to excel in their roles. Join us to be part of a forward-thinking organisation that champions creativity and collaboration in the ever-evolving tech landscape.
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Contact Detail:

BlueOptima Recruiting Team

StudySmarter Expert Advice 🀫

We think this is how you could land Product Marketing Lead - Activation & Growth (Remote) in London

✨Tip Number 1

Network like a pro! Reach out to folks in the industry on LinkedIn or attend virtual meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.

✨Tip Number 2

Showcase your skills! Create a portfolio or a personal website that highlights your past projects and successes in product marketing. This is your chance to shine and demonstrate how you can enhance user engagement and retention.

✨Tip Number 3

Prepare for interviews by practising common questions and crafting your own compelling stories. Focus on your experience with go-to-market strategies and user personas, as these will be key topics for the role.

✨Tip Number 4

Don’t forget to apply through our website! We love seeing candidates who are proactive and engaged. Plus, it’s a great way to ensure your application gets the attention it deserves.

We think you need these skills to ace Product Marketing Lead - Activation & Growth (Remote) in London

Product Marketing
User Engagement
User Retention
Go-to-Market Strategies
User Personas
Copywriting Skills
B2B SaaS Experience
Messaging Development
KPI Management

Some tips for your application 🫑

Tailor Your CV: Make sure your CV is tailored to the Product Marketing Lead role. Highlight your experience in B2B SaaS and any relevant go-to-market strategies you've executed. We want to see how your skills align with what we're looking for!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about user engagement and retention. Share specific examples of how you've enhanced these areas in previous roles, and don’t forget to show off those exceptional copywriting skills!

Showcase Your Achievements: When detailing your experience, focus on your achievements rather than just responsibilities. Use metrics where possible to demonstrate your impact, like increased user engagement or successful product launches. We love numbers that tell a story!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, it’s super easy!

How to prepare for a job interview at BlueOptima

✨Know Your Product Inside Out

Before the interview, make sure you thoroughly understand the company's products and how they perform in the market. Familiarise yourself with their go-to-market strategies and user personas. This will help you demonstrate your expertise and show that you're genuinely interested in enhancing user engagement and retention.

✨Showcase Your Copywriting Skills

Since exceptional copywriting is a key requirement for this role, prepare examples of your previous work. Bring along case studies or samples that highlight your ability to craft compelling messaging. Be ready to discuss how your writing has positively impacted user engagement in past roles.

✨Prepare for KPI Discussions

As the position is KPI-focused, be prepared to discuss how you've successfully met or exceeded KPIs in your previous roles. Think of specific metrics you've improved and be ready to explain the strategies you used to achieve those results. This will show that you understand the importance of performance in product marketing.

✨Ask Insightful Questions

Interviews are a two-way street, so come prepared with thoughtful questions about the company's goals, challenges, and culture. This not only shows your interest but also helps you assess if the company aligns with your values and career aspirations. Questions about their approach to user engagement and retention can be particularly relevant.

Product Marketing Lead - Activation & Growth (Remote) in London
BlueOptima
Location: London

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