Senior Marketing and Brand Manager in Bath

Bluefuse is an established digital agency with over 20 years of experience designing and building high quality digital products for ambitious organisations. We are entering an exciting new phase with the relaunch of our brand and are looking for an experienced marketing professional to help us shape and execute our marketing strategy over the next 12 to 18 months. This is a senior, hands-on role with real ownership. You will work closely with our Managing Director and leadership team to define our marketing strategy, strengthen our brand presence, and create consistent, high quality marketing activity that helps us attract and convert new clients.

The role involves creating and delivering a practical marketing strategy that supports Bluefuse’s wider business goals, including reducing reliance on a small number of larger clients by increasing inbound interest and brand awareness. This role combines strategic thinking with delivery. You will define what good looks like and then help make it happen.

Responsibilities:

• Develop and own a clear marketing and brand strategy aligned to business objectives
• Lead the execution of marketing activity
• Refine and articulate Bluefuse’s positioning, messaging, and value proposition
• Plan and deliver content across relevant channels including website, LinkedIn, email, and thought leadership
• Work closely with the leadership team to identify target sectors, audiences, and opportunities
• Support lead generation activity and help create a sustainable pipeline of new business opportunities
• Oversee and improve our use of CRM, email marketing, and marketing automation tools
• Ensure brand consistency across all touchpoints
• Measure performance, report on progress, and adjust strategy where needed
• Occasionally work with external freelancers or partners where specialist support is required

What we are looking for:

• Significant experience in a senior marketing role, ideally within the tech sector or a digital agency environment
• A strong understanding of B2B marketing and professional services businesses
• Proven experience creating and executing marketing strategies rather than just supporting them
• Confidence working autonomously and making informed decisions
• Excellent written and verbal communication skills
• A pragmatic, organised approach with the ability to balance strategy and delivery
• Comfortable working closely with senior stakeholders
• A collaborative mindset and an appreciation of small team environments
• Experience marketing digital agencies, software products, or technical services
• Strong LinkedIn and content led brand building experience
• Experience with CRM systems and email marketing platforms
• Understanding of long-term brand building alongside short term lead generation

At Bluefuse, our team are the cornerstone of our success. With two decades of experience behind us, we have built a friendly, supportive, and honest working environment where people are trusted to do great work. We offer genuine flexibility around working hours and patterns, if they work for the role and the team. Hybrid working is supported, and we value regular in person collaboration without enforcing rigid office attendance. Our team enjoys regular socials, an annual team trip away, and a relaxed office culture that includes Friday afternoon drinks, darts tournaments, and board games. You will be provided with a MacBook and everything you need to do your best work.

We pride ourselves on being a small, diverse, and exceptionally friendly team. At the core of our business is our unwavering commitment to providing unparalleled service to our clients. We go above and beyond, consistently striving to exceed expectations. We collaborate closely with our clients to architect and build a diverse range of technical solutions. We pride ourselves on our adaptability with clients and we aim to foster an environment of continuous learning and growth. Our contemporary open plan office sits in the heart of Bath city centre, just a short walk from the train and bus stations. It is a relaxed, welcoming space designed to encourage open conversations and collaborative working. We also have dedicated break away areas for time away from screens, giving you space to pause, reset, and refocus during the day.

Interview Process:

Our interview process is designed to be respectful of your time and experience. Initial conversation with our Managing Director to discuss the role, your experience, and what you are looking for. Follow up discussion focused on approach, strategy, and cultural fit. We are committed to equal opportunities and welcome applications from candidates of all backgrounds and career paths. Apply with an up-to-date CV and a short note explaining your interest in the role.