At a Glance
- Tasks: Drive sales by engaging with B2B leaders and closing deals on our innovative data platform.
- Company: Join GoodFit, a dynamic B2B SaaS company revolutionising GTM strategies.
- Benefits: Competitive salary, hybrid work model, and growth opportunities in a fast-paced environment.
- Other info: Work alongside ex-unicorn founders in a supportive, growth-focused team.
- Why this job: Be part of a post-funding growth phase and influence top companies' strategies.
- Qualifications: 2-5 years of sales experience with a proven track record in B2B environments.
The predicted salary is between 60000 - 80000 £ per year.
Company: GoodFit
Location: London or commutable to London 2–3 days/week
Language: English
WFH policy: Hybrid (2–3 days onsite/week)
Industry: B2B SaaS / SalesTech / MarTech / Data
Product: GTM data platform; custom datasets for sales, marketing & RevOps. Commercial Leaders use GoodFit to configure the data they need, to fuel their GTM strategy of choice.
Size and functions of local team: Current team is 1 AE, 1 AM, 1 Founders Associate, 1 Solutions Founder (Harrison) and VP of Revenue (Wahid) are involved in deals and customers.
Role description:
- Targeting sales/marketing/rev ops leadership at B2B companies with 3–200+ reps;
- Buyer personas: CROs, VPs Sales, VPs Marketing, RevOps leads;
- Deal size: £15K–£80K, avg. £20K ACV;
- Sales cycle: 7–60 days - Avg. 40 days;
- Motion: Full-cycle sales incl. discovery, dataset creation (via UI, no coding), demos, commercials, legal handoff;
- Source of leads: Majority inbound via automated outreach; small outbound expected (events, cold calling, exec breakfasts etc.);
- Split: 60/40 & 70/30 inbound/outbound (Inbounds are replies that convert into deals);
- Self-gen activity expected to grow and increase as team scales;
- Reporting to: VP Revenue;
- Sales methodology: Data-led consultative selling;
- Future buyers: Potential expansion to enable GTM data for other sales/martech vendors.
Unique about the company:
- Originated from internal Paddle ops to solve unstructured market mapping challenges;
- Fully bootstrapped until recent Series A with a Tier 1 UK fund (undisclosed);
- Organic growth driven by client referrals and customer advocacy;
- Use cases include multiple industries (SaaS, PE, EoR, fintech, engineering);
- Customers include Personio, Clari, Moss, Coveo.
Growth perspective (for the candidate in the role/company):
- Exposure to full-cycle AE process with exec-level buyers;
- Strategic role influencing GTM strategies at top B2B companies;
- Opportunity to join post-funding growth phase aiming to 3–4x revenue and headcount;
- Platform shifting to self-serve – future vertical & upsell opportunities expected;
- Team includes ex-unicorn and exited founders – fast-track growth environment.
Must haves:
- 2–5 years sales experience (AE or equivalent);
- Experience with full sales cycle (discovery to close);
- Proven cold calling experience;
- Must have sold to senior commercial leaders (e.g. CRO, VP Sales, RevOps);
- Experience across multiple industries within/outside of SaaS;
- Experience in startup/scale-up B2B SaaS environments;
- Knowledge of GTM tools and data workflows (e.g. Zoominfo, Clay, Chili Piper, Apollo, Mutiny).
Nice to haves:
- Experience working on or near product/RevOps teams;
- Hosted demand gen events or breakfast sessions;
- Exposure to consultative/technical sales.
Salary range & secondary benefits:
£60K–£80K base (focus on 60-75 range, exceptional candidates are applicable for the higher range). Ramp quarter expected; full quota ~£200K+ (approx. 10 deals/qtr).
Hiring process:
- Phone screen;
- Interview;
- Take home task;
- Culture fit round.
How to Introduce a candidate: Slack #goodfit-bluebird-sales CRM: Video: Goodfit - Video Bluebird.
Account Executive employer: Bluebird Recruitment
GoodFit is an exceptional employer that fosters a dynamic and collaborative work culture, ideal for Account Executives looking to make a significant impact in the B2B SaaS space. With a hybrid working model based in London, employees benefit from flexible arrangements while being part of a fast-growing team that values innovation and strategic influence in GTM strategies. The company offers ample opportunities for professional growth, exposure to executive-level buyers, and the chance to contribute to a post-funding growth phase aimed at substantial revenue expansion.
StudySmarter Expert Advice🤫
We think this is how you could land Account Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the B2B SaaS space. Attend industry events, join relevant online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Prepare for those interviews by doing your homework. Research GoodFit and understand their GTM data platform inside out. Be ready to discuss how your experience aligns with their needs, especially when it comes to selling to senior commercial leaders.
✨Tip Number 3
Practice your pitch! Since this role involves full-cycle sales, you’ll want to nail your discovery calls and demos. Role-play with a friend or mentor to refine your approach and get comfortable with the sales process.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Account Executive
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Account Executive. Highlight your sales experience, especially with senior commercial leaders, and any relevant tools you've used. We want to see how you fit into our B2B SaaS world!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to tell us why you're passionate about sales and how your experience aligns with our mission at GoodFit. Be genuine and let your personality come through – we love that!
Showcase Your Sales Success:When detailing your past roles, focus on your achievements. Share specific numbers or examples that demonstrate your ability to close deals and drive revenue. We’re all about data-led success, so make it count!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Bluebird Recruitment
✨Know Your Product Inside Out
Before the interview, make sure you understand GoodFit's GTM data platform and how it benefits sales, marketing, and RevOps leaders. Familiarise yourself with the unique selling points and use cases, especially in industries like SaaS and fintech, so you can confidently discuss how your experience aligns with their needs.
✨Prepare for Consultative Selling
Since the role involves data-led consultative selling, practice articulating how you've successfully navigated the full sales cycle in previous roles. Be ready to share specific examples of how you've engaged with senior commercial leaders and tailored solutions to meet their strategic goals.
✨Show Off Your Cold Calling Skills
Given that cold calling is a must-have for this position, prepare to discuss your approach to outbound sales. Have a few anecdotes ready about successful cold calls or outreach strategies you've employed, and be prepared to demonstrate your confidence in initiating conversations with potential clients.
✨Understand the Team Dynamics
Research the current team structure and the roles of key players like the VP of Revenue and Solutions Founder. This will help you understand how you can fit into the team and contribute to their growth. Mentioning how you can collaborate effectively with them during the interview will show you're a team player who values collaboration.
