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For Companies At a Glance
- Tasks: Drive B2C marketing campaigns and create engaging social media content.
- Company: Dynamic company with a focus on innovative marketing strategies.
- Benefits: Up to £50,000 salary, hybrid work, and opportunities for travel.
- Why this job: Join a fast-paced environment and make an impact through creative campaigns.
- Qualifications: Experience in B2C marketing and a passion for social media content creation.
- Other info: Great opportunity for career growth and collaboration with diverse teams.
The predicted salary is between 36000 - 60000 £ per year.
Salary: up to £50,000 basic + benefits
Location: Hybrid, Welwyn Garden City base (2 days per week in office)
Start: Short notice preferred (1 month or less)
Travel: Regular UK travel to sites for content capture
Visa: Unfortunately, no sponsorship available
The role
This is a hands-on marketing position with a strong digital and social media lean. You’ll help drive local performance across a multi-site setup, getting people signed up for events as well as creating and executing campaigns over multiple channels, with a heavy lean on social channels to drive customer enquiries and sign-ups, while also strengthening brand consistency and presence online. A big part of the remit is content marketing: planning it, creating it, and getting out on-site to capture it. That might be a structured shoot, a launch event, or simply gathering real-world moments that translate well into social media channels and paid activity.
What you’ll be doing
- Owning and delivering B2C marketing campaigns that generate measurable demand (with a proper eye on outcomes, not just activity).
- Managing and improving social media performance, including content planning, community engagement, and raising the quality bar across channels.
- Producing content with a “creator” mindset: short-form video, photography, reels-style updates, event coverage and on-the-ground storytelling.
- Travelling to UK locations to capture content and support local marketing initiatives.
- Working closely with key stakeholders to align messaging, timing and priorities across different sites.
- Coordinating agencies or freelancers where needed, and keeping projects moving at pace.
- Tracking performance and sharing clear insights on what’s working, what isn’t, and what to do next.
What they’re looking for
- Solid marketing experience in a B2C environment, ideally where you’ve supported multiple locations / sites or regional operations.
- A genuine interest in social media and content creation (we don’t mean hardcore videographer, but you should be comfortable producing and directing content).
- Confidence working in a fast-moving environment, where you’ll sometimes have to make sensible calls without perfect information.
- A practical, sleeves-rolled-up style. Someone who can plan, but also execute.
- Strong stakeholder skills, especially with operational teams who are busy and don’t want marketing to feel like “extra admin”.
- Have worked with agencies before, instructing and critiquing their work.
- Project managing through to execution.
Want to Apply? Here’s how
Applicants must have the right to live and work in the UK. If this sounds like your kind of pace, send your CV. If you’ve got links to social channels, campaigns, or examples of content you’ve created, include them too. It helps bring your style to life. Or, for a chat and more information please contact me on: Colin Doree Recruiter | Blue Pelican 01892 507122
Marketing Manager – Social Media, Content & Campaigns in Welwyn Garden City employer: Blue Pelican
Contact Detail:
Blue Pelican Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager – Social Media, Content & Campaigns in Welwyn Garden City
✨Tip Number 1
Get your social media game on point! Before you even apply, make sure your own channels reflect the kind of content and engagement you’d want to bring to the role. Show us you can walk the walk!
✨Tip Number 2
Network like a pro! Reach out to current or former employees on LinkedIn, and ask them about their experiences. This not only gives you insider info but also shows your genuine interest in the company.
✨Tip Number 3
Prepare for the interview by creating a mini portfolio of your best work. Include examples of campaigns you've executed, content you've created, and any measurable results. We love seeing what you can do!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team and ready to dive into the action.
We think you need these skills to ace Marketing Manager – Social Media, Content & Campaigns in Welwyn Garden City
Some tips for your application 🫡
Show Off Your Experience: When you’re writing your CV, make sure to highlight your solid marketing experience in a B2C environment. We want to see how you've supported multiple locations or regional operations, so don’t hold back on those details!
Get Creative with Content: Since this role leans heavily on social media and content creation, include links to your social channels or any campaigns you’ve worked on. We love seeing your style come to life through your work, so let your creativity shine!
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, especially when it comes to your skills and experiences. Make it easy for us to see why you’d be a great fit for the role!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, we’re excited to hear from you!
How to prepare for a job interview at Blue Pelican
✨Know Your Campaigns
Before the interview, make sure you’re familiar with recent marketing campaigns in the B2C space, especially those that leverage social media. Be ready to discuss what worked, what didn’t, and how you would approach similar campaigns.
✨Showcase Your Content Skills
Bring examples of your content creation to the interview. Whether it’s short-form videos, photography, or social media posts, having a portfolio ready will demonstrate your hands-on experience and creativity.
✨Engage with Stakeholders
Prepare to talk about your experience working with different teams and stakeholders. Highlight how you’ve successfully aligned messaging and priorities in past roles, as this is crucial for the position.
✨Be Ready for Quick Decisions
Since the role requires making sensible calls in a fast-paced environment, think of examples where you had to make quick decisions without all the information. This will show your confidence and practical approach to challenges.
