Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create and implement local marketing strategies to boost brand awareness and customer engagement.
- Company: Join a growing UK organisation focused on services for young families.
- Benefits: £50,000 salary, car scheme, fuel paid, and flexible working options.
- Other info: Field-based role with travel across the UK and opportunities for fresh thinking.
- Why this job: Enjoy freedom to experiment and see the real impact of your ideas in local communities.
- Qualifications: Experience in marketing, creativity, and strong people skills are essential.
The predicted salary is between 50000 - 50000 £ per year.
Salary: £50,000 base, plus car scheme, fuel paid, expenses and benefits.
Location: Principally will be travelling to different UK sites 2/3 days a week, 1 day from home and 1 day from a site based in Welwyn Garden City. This role requires travel 2-3 days per week to visit sites around the country, so a valid driving license is necessary.
This is a brand new role within a growing UK organisation centred around providing services to young families. It’s part of the marketing team, responsible for creating local marketing plans and strategies for venues. These are often tactical marketing plans with a focus on local communities, ranging from multi-channel campaigns using highly targeted media to engaging with employers, community hubs, and businesses in the area to drive local brand awareness of the venue, generating new customer enquiries.
To be successful in this role, you should enjoy being out in the world, speaking with people, spotting patterns, and providing venue managers with practical ideas that make a measurable difference in attracting new customers. You will create workable marketing toolkits for local implementation.
What you will be doing:
- Visiting sites across the UK, from Shropshire to London, sitting with venue managers to understand enquiry flow.
- Figuring out what will help attract more families and turning interest into engagement and bookings.
- Improving visibility in local areas through small-scale creative campaigns, partnerships, and community outreach.
- Supporting open days and events, helping managers find and organise specialist partners.
- Creating a network of experts for unique ideas.
What makes this interesting:
- Freedom to experiment and fresh thinking is welcomed.
- The organisation values practical recommendations tailored to local contexts.
- You won’t be stuck behind a screen; you’ll travel and meet various people.
- You’ll see the impact of your ideas first-hand and work with a central marketing team that appreciates field insights.
Who this suits:
- Someone with a solid background in marketing who enjoys being on the ground rather than confined to an office.
- Experience in Retail Marketing, Marketing/Brand Activation, Local Marketing, Shopper Marketing, or Field Marketing (B2C/D2C).
- Experience delivering marketing campaigns for multi-site environments.
- A person who can switch between creative problem solving and commercial reasoning.
- Someone who likes meeting people and has the confidence to advise managers without a marketing background.
- Organised, adaptable, and comfortable travelling across the UK each week.
- A full UK driving licence is essential, as is the right to live and work in the UK.
Want to Apply? Here’s how:
You can share your LinkedIn profile or email a CV – it doesn’t have to be up to date, we can work on that once you decide to take this forward. For a chat and more information, please contact Colin Doree, Recruiter at Blue Pelican, on 01892 507122 or colin@bluepelican.com.
Local Marketing Manager employer: Blue Pelican
Contact Detail:
Blue Pelican Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Local Marketing Manager
✨Tip Number 1
Get out there and network! Attend local events, meet-ups, or industry conferences where you can connect with people in the marketing field. Building relationships can lead to job opportunities that aren’t even advertised.
✨Tip Number 2
Don’t underestimate the power of social media. Use platforms like LinkedIn to showcase your skills and connect with potential employers. Share your insights on local marketing trends to get noticed by the right people.
✨Tip Number 3
When you land an interview, be ready to discuss your ideas for local marketing strategies. Show them you’re not just a follower of trends but a creator of innovative solutions tailored to their needs.
✨Tip Number 4
Finally, apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Local Marketing Manager
Some tips for your application 🫡
Show Your Personality: When writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to inject a bit of creativity and flair into your CV and cover letter. Remember, this role is all about engaging with people, so show us how you can connect!
Tailor Your Application: Make sure to tailor your application specifically for the Local Marketing Manager role. Highlight your relevant experience in field marketing and community engagement, and give examples of how you've successfully implemented local marketing strategies in the past. We love seeing how your skills align with what we’re looking for!
Be Clear and Concise: While we appreciate creativity, clarity is key! Make sure your application is easy to read and straight to the point. Use bullet points where necessary to break down your achievements and experiences. We want to quickly understand why you’d be a great fit for our team!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s super easy, and you’ll be able to upload your CV and any other documents directly. Plus, it helps us keep everything organised on our end, making it easier for us to review your application!
How to prepare for a job interview at Blue Pelican
✨Know Your Local Market
Before the interview, research the local markets where the company operates. Understand the demographics, community needs, and potential marketing strategies that could resonate with families in those areas. This will show your interviewer that you’re proactive and have a genuine interest in the role.
✨Showcase Your Creativity
Prepare to discuss specific examples of creative marketing campaigns you've executed in the past. Think about how you can adapt these ideas to fit different local contexts. Being able to demonstrate your ability to think outside the box will be crucial for this role.
✨Emphasise Your People Skills
Since this role involves a lot of interaction with venue managers and local communities, highlight your experience in building relationships. Share anecdotes that showcase your ability to connect with people and understand their needs, as this will be key to driving engagement.
✨Be Ready to Problem Solve
Expect questions that assess your problem-solving skills. Prepare to discuss challenges you've faced in previous roles and how you overcame them. This will demonstrate your ability to break down challenges and provide practical solutions tailored to local contexts.