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- Tasks: Lead performance marketing strategies and optimise customer journeys across digital channels.
- Company: Major financial services organisation with a focus on digital growth.
- Benefits: Competitive salary, car allowance, 20% bonus, and excellent benefits package.
- Other info: Hybrid working model with a supportive team and opportunities for experimentation.
- Why this job: Step up your career in a dynamic environment with real investment in your growth.
- Qualifications: Experience in digital performance marketing and a passion for innovation.
The predicted salary is between 75000 - 75000 £ per year.
A major financial services organisation is looking to appoint a Performance Marketing Lead into its growing digital function. This is a step-up opportunity. Ideally seeking an experienced Senior Digital Performance Manager who is ready to broaden their scope. They should have been close to the detail, understand how channels perform, and now want to take on wider ownership across the full customer journey.
You will inherit a solid foundation: a capable team, established channels, and real investment. The role is about building on that, joining the dots across paid, organic and on-site performance, and shaping how it all works together. It’s also about ensuring search and other performance channels are future facing, with the company represented appropriately within emerging spaces such as AI, which includes Google AI Search and GEO search.
Building from experimentation in these channels to drive significant value and ROI while adapting to the quick changing landscape and its impact on performance marketing funnels.
Performance Marketing Lead / Senior Manager in Somerset employer: Blue Pelican Consulting
Contact Detail:
Blue Pelican Consulting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Performance Marketing Lead / Senior Manager in Somerset
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies that highlight your achievements in performance marketing. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its digital strategy. Be ready to discuss how you can enhance their performance marketing efforts and adapt to new trends like AI and GEO search.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Performance Marketing Lead / Senior Manager in Somerset
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Performance Marketing Lead role. Highlight your achievements in digital performance management and any relevant projects you've led.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of how you've driven results in previous positions and how you plan to build on our existing foundations.
Showcase Your Knowledge of Emerging Trends: We’re looking for someone who’s not just experienced but also forward-thinking. Mention any familiarity you have with AI in marketing or other emerging trends that could impact performance channels. This shows us you’re ready to adapt and innovate!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the process. Plus, we love seeing applications come through our own platform!
How to prepare for a job interview at Blue Pelican Consulting
✨Know Your Numbers
As a Performance Marketing Lead, you'll need to demonstrate your understanding of key performance metrics. Brush up on your knowledge of ROI, conversion rates, and customer acquisition costs. Be ready to discuss how you've used data to drive decisions in previous roles.
✨Showcase Your Strategic Thinking
This role is all about building on existing foundations and taking ownership. Prepare examples of how you've successfully integrated different marketing channels in the past. Highlight your experience with both paid and organic strategies, and be ready to discuss how you can adapt to emerging trends like AI in marketing.
✨Demonstrate Team Leadership
You'll be inheriting a capable team, so it's crucial to show that you can lead and inspire. Think of specific instances where you've motivated your team or improved collaboration. Discuss your approach to mentoring and developing talent within your team.
✨Be Future-Focused
The company is looking for someone who can navigate the fast-changing landscape of digital marketing. Prepare to talk about how you stay updated on industry trends and innovations. Share your thoughts on the future of performance marketing and how you plan to leverage new technologies to drive results.