At a Glance
- Tasks: Engage with local managers to create impactful marketing strategies for family-focused venues.
- Company: Dynamic UK organisation dedicated to supporting young families.
- Benefits: Competitive salary, car allowance, travel flexibility, and growth opportunities.
- Other info: Exciting role with room for creativity and career development.
- Why this job: Shape a new marketing function while connecting with diverse communities across the UK.
- Qualifications: Experience in marketing, strong people skills, and a full UK driving licence.
The predicted salary is between 36000 - 60000 £ per year.
Salary: Circa £45,000 + £5,000 car allowance + benefits
Location: Largely field based (must be able to drive), and some time at Welwyn Garden City offices
Some roles pull you in because they feel grounded in real human connection. This is one of them. You will be stepping into the very first position of a brand new marketing support function for a growing UK organisation centred around young families. They need someone who enjoys being out in the world, speaking with people, spotting patterns, joining the dots and giving local managers who run venues the kind of practical ideas that make a measurable difference to how they attract new customers with practical, workable marketing toolkits they are able to implement at a local level. It is a rare mix. Field based. Creative. Commercial. And full of variety.
What you will be doing
You will spend a good chunk of your time visiting sites based around the UK as far north as Nottingham, and as far south as the UK will allow. Sitting with local managers. Understanding why enquiries are flowing or slowing. Figuring out what will help them attract more families. Turning interest into engagement, and engagement into bookings taking things from ideas and project managing through a central marketing team there to support through to implementation.
Some days it will be about improving visibility in the local area. Maybe that involves small scale creative campaigns - poster placements, partnerships with nearby employers or clever community outreach ideas that get people talking. Other days might involve supporting open days and events. Helping managers find and organise specialist partners. Creating a network of experts they can draw upon whenever they want something a bit different.
You will also play a key part in supporting the integration of newly acquired venues as the company continues to execute against a significant amount of planned M&A work over the coming 18 months. Each of these new settings will need their own marketing toolkits and playbooks to not only bring them into alignment with the central organisations strategy but also to help them achieve their growth objectives, as the company looks to maximise value of their newly acquired locations.
Over time, you will be quickly joined by others who will be sharing the load, splitting up the portfolio of venues and evolve this team into a regional setup. With your input as one of the first appointments to this newly formed team providing valuable input to the future shape and form for that expansion.
What makes this interesting
There is a lot of freedom to experiment. Fresh thinking is welcomed. The organisation values someone who can take a challenge, break it down, and recommend something practical that fits the local context rather than relying on cookie cutter solutions. You won’t be stuck behind a screen all week. You will travel. You will meet a huge variety of people. You will get to see first-hand the impact your ideas have. And you will work with a central marketing team that appreciates clear insight from the field. If you can bring them a sharp brief, they will bring it to life.
Who this suits
Someone with a solid background in marketing who enjoys being out on the ground rather than confined to strategy docs all day. Someone who can switch effortlessly between creative problem solving and commercial reasoning. Someone who likes people. Really likes people. Because you will be meeting a lot of them. Someone with the confidence to advise managers who don’t come from a marketing background. Someone organised, adaptable and comfortable travelling to different parts of the UK each week. Experience in field marketing, local marketing, community engagement or multi-site environments will all translate well. A full UK driving licence is essential.
Whats on offer
£45,000 base salary, £5,000 annual car allowance, Additional benefits package, Access to an electric car scheme, National travel with flexibility, A role with genuine room to grow as the team expands.
If you are looking for something richer and more varied than a standard marketing role, and you like the idea of shaping a function from the ground up, this could be the move that keeps you energised for years.
Click apply or drop us a message and we can talk it through in more detail.
Local Marketing & Engagement Manager in Wolverhampton employer: Blue Pelican Consulting Limited
Join a dynamic and innovative organisation that prioritises real human connections and offers a unique opportunity to shape a new marketing support function. With a competitive salary, generous car allowance, and a culture that encourages creativity and fresh thinking, you'll have the freedom to experiment and make a tangible impact in local communities across the UK. As part of a growing team, you'll benefit from genuine opportunities for professional development and the chance to influence the future direction of the company.
Contact Details:
Blue Pelican Consulting Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Local Marketing & Engagement Manager in Wolverhampton
✨Tip Number 1
Get out there and network! Attend local events, meet-ups, or even casual gatherings where you can connect with people in the industry. Building relationships can lead to opportunities that aren’t advertised.
✨Tip Number 2
Don’t underestimate the power of a good chat. When you’re out visiting venues, take the time to engage with local managers and staff. Ask questions, share ideas, and show genuine interest in their challenges and successes.
✨Tip Number 3
Be proactive! If you spot a venue that could benefit from your marketing expertise, don’t wait for them to reach out. Approach them with tailored suggestions on how you can help boost their engagement and bookings.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are enthusiastic about joining our team and making a real impact in the community.
We think you need these skills to ace Local Marketing & Engagement Manager in Wolverhampton
Some tips for your application 🫡
Be Yourself:When you're writing your application, let your personality shine through! We want to see the real you, so don’t be afraid to show your passion for marketing and engagement. Remember, this role is all about connecting with people!
Tailor Your CV:Make sure your CV reflects the skills and experiences that are relevant to the Local Marketing & Engagement Manager role. Highlight any field marketing or community engagement experience you have, as well as your ability to think creatively and solve problems.
Show Your Impact:In your application, share specific examples of how your ideas have made a difference in previous roles. We love seeing measurable results, so if you've helped increase engagement or bookings, shout about it!
Apply Through Our Website:We encourage you to apply directly through our website for a smoother process. It’s the best way for us to keep track of your application and ensure it gets the attention it deserves. Plus, we’re excited to hear from you!
How to prepare for a job interview at Blue Pelican Consulting Limited
✨Know Your Audience
Before the interview, research the company and its target audience. Understand their focus on young families and how your experience aligns with their mission. This will help you tailor your responses and show that you're genuinely interested in making a difference.
✨Showcase Your Field Experience
Be ready to discuss your previous field marketing experiences. Share specific examples of how you've engaged with local communities, implemented creative campaigns, or supported managers in achieving their goals. This will demonstrate your hands-on approach and ability to connect with people.
✨Bring Ideas to the Table
Think of a few practical marketing ideas or toolkits that could benefit the company’s venues. Presenting these during the interview will not only showcase your creativity but also your proactive attitude towards problem-solving and your understanding of local marketing needs.
✨Ask Insightful Questions
Prepare thoughtful questions about the role and the company's future plans, especially regarding the integration of newly acquired venues. This shows your enthusiasm for the position and your desire to contribute to the team’s growth and success.
