At a Glance
- Tasks: Manage and optimise PPC campaigns across Google and Microsoft Ads with big budgets.
- Company: Join a leading brand in the hospitality and leisure industry.
- Benefits: Competitive salary, bonus, pension, and lifestyle perks.
- Why this job: Step up your career with mentorship from a top PPC expert.
- Qualifications: Experience in PPC, especially Google Ads, and strong analytical skills.
- Other info: Clear progression path to a strategic leadership role.
The predicted salary is between 45000 - 45000 £ per year.
Location: Hemel Hempstead (Hybrid 3 days per week)
Salary: £45,000 + 15% bonus + benefits
We are looking to appoint a PPC Manager to help evolve the paid search capability of a high-profile consumer-facing business, which operates in a fast-paced dynamic trading environment. This role involves ownership, scale and big budget responsibility (in the millions) covering multiple product lines. It is a genuine step-up opportunity for an experienced Senior Executive who is ready to take that next step and grow into a broader, more strategic remit over time.
You will be working closely and be coached by a highly experienced Head of Search Marketing, recognised by Google as one of the top players within this space. You will gain exposure to large-scale budgets, advanced bidding strategies and cross-channel planning, while gradually building out your own ownership in the role.
The company is a big brand within the hospitality and leisure industry, recognised for handling campaigns in-house. Being technically astute and competent with platforms like SA360 will be important to your success in this role.
What you’ll be doing:
- Supporting the planning, management and optimisation of PPC campaigns across Google and Microsoft Ads
- Working with a range of campaign types including Performance Max and AI Max, automated bidding strategies focused on ROAS
- Analysing performance data and identifying opportunities to improve efficiency and scale
- Managing budgets across daily, weekly and quarterly cycles, ensuring strong control and reporting
- Collaborating with internal teams and stakeholders to align PPC activity with wider marketing objectives
- Presenting performance insights in a clear, commercially meaningful way
What they’re looking for:
- Solid grounding in PPC, ideally from a Senior Executive or equivalent role, either agency or end brand side
- Must have hands-on experience across Google Ads (and ideally Microsoft Ads), including campaign optimisation and bid strategies, and good knowledge of working with SA360
- Strong analytical capability, comfortable working with data and translating it into action
- Confidence working with spreadsheets, dashboards and tools such as Google Analytics
- Ability to communicate clearly with both technical and non-technical stakeholders
- Someone who wants to step up, take on more ownership, and grow into a management-level position
Why this role?
- Clear progression path into a more senior, strategic PPC leadership role
- Exposure to large budgets and complex campaign structures early in your development
- Support from an experienced leader who will actively help you grow
- A business that invests in learning, development and long-term career pathways
Package:
- £45,000 base salary
- 15% bonus
- Pension and life assurance
- Discount platform covering holidays, utilities, retail and more
- EV car scheme
- Additional lifestyle and wellbeing benefits
Want to Apply?
Applicants must have the right to live and work in the UK. You can share your LinkedIn profile (but please ensure there’s more than just job titles listed) or email me a CV. For a chat and more information please contact me on: Colin Doree, Recruiter | Blue Pelican, 01892 507122.
PPC Manager in Watford employer: Blue Pelican Consulting Limited
Contact Detail:
Blue Pelican Consulting Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager in Watford
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your PPC successes. When you get the chance to chat with potential employers, having tangible examples of your work can really set you apart.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire and express your interest in working with them. You never know when they might have an opening!
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are excited about the role. Plus, it gives you a better chance to stand out in the crowd.
We think you need these skills to ace PPC Manager in Watford
Some tips for your application 🫡
Show Your PPC Passion: When you're writing your application, let your enthusiasm for PPC shine through! Talk about your experiences and what excites you about the role. We want to see that you're not just ticking boxes but genuinely keen to grow in this field.
Tailor Your CV: Make sure your CV is tailored to the job description. Highlight your hands-on experience with Google Ads and any relevant campaigns you've managed. We love seeing how your skills align with what we're looking for, so don’t hold back!
Be Data-Driven: Since this role involves a lot of data analysis, include specific examples of how you've used data to drive results in your previous roles. We appreciate candidates who can translate numbers into actionable insights, so show us what you've got!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets seen by the right people. Plus, it gives you a chance to explore more about us and what we stand for!
How to prepare for a job interview at Blue Pelican Consulting Limited
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge, especially around Google Ads and Microsoft Ads. Be ready to discuss your hands-on experience with campaign optimisation and bid strategies. They want someone who can hit the ground running, so show them you know your stuff!
✨Show Off Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of how you've analysed performance data and identified opportunities for improvement. Being comfortable with spreadsheets and tools like Google Analytics will definitely give you an edge.
✨Communicate Like a Pro
You’ll need to explain complex ideas to both technical and non-technical stakeholders. Practice articulating your thoughts clearly and concisely. Think about how you can present performance insights in a way that’s commercially meaningful – this could really impress them!
✨Demonstrate Your Growth Mindset
This role is all about stepping up and taking ownership. Be prepared to discuss your career aspirations and how you see yourself growing into a management-level position. Show them you're eager to learn from their experienced Head of Search Marketing and take advantage of the opportunities they offer.