At a Glance
- Tasks: Create and optimise digital marketing campaigns across paid social and programmatic channels.
- Company: Join a high-profile consumer brand with a strong digital presence.
- Benefits: Competitive salary, bonus, hybrid working, and onsite parking.
- Other info: Perfect for ambitious, data-driven individuals looking to grow in performance marketing.
- Why this job: Gain hands-on experience in a dynamic environment while driving impactful marketing results.
- Qualifications: Experience in programmatic media activation and campaign optimisation.
The predicted salary is between 35000 - 40000 € per year.
This is a hands-on Paid Social and Programmatic role for someone who enjoys the detail of campaign activation, optimisation and performance analysis, but also wants to understand the bigger commercial picture behind the work.
You will be joining a high-profile consumer brand with a significant digital footprint, working across paid social, programmatic display, video and YouTube activity. You will be creating, activating and optimising campaigns that drive high-quality, qualified traffic into the business across all its product offerings.
They care about the detail, but they also want to know why something is working, what can be improved, and how performance can be pushed further.
You will work closely with the Head of Function and as part of a broader Digital Performance team which will encompass paid search, SEO, affiliates, CRM - and alongside brand, commercial and digital product.
- Creating and managing programmatic display and video campaigns
- Building, launching and optimising paid social campaigns
- Monitoring campaign pacing, budgets and KPI performance
- Analysing campaign data and turning it into clear recommendations
- Working with creative and brand teams to ensure ads are high quality, relevant and performance-led
- Supporting reporting for internal stakeholders and commercial meetings
- Helping test, learn and improve campaign performance across channels
If you are coming from a media agency, performance marketing team or digital trading environment and have exposure to programmatic, DV360, Amazon DSP, CM360 or similar platforms, with an ambition to broaden your horizon into other channels, this is your learning opportunity.
All the end company is asking for is evidence of solid hands-on programmatic/media activation, with experience managing campaign set-up, optimisation, reporting, tracking and budget reconciliation. You will be close to the numbers, the creative, the trading decisions and the commercial impact. You will get to work across multiple paid media channels, contribute to campaign recommendations, working as part of an in-house team who are well respected for delivering high quality output and results.
For someone ambitious, data-led and commercially curious, it is a strong next move. But you do need to be credible around digital campaign delivery and genuinely interested in performance marketing.
- Hands-on exposure programmatic display/video setting up, running, optimising campaigns
- Experience with tools such as DV360, CM360, Amazon DSP, The Trade Desk, Power BI, Looker Studio, IAS, Prisma or similar would be useful
- The ability to combine campaign delivery, data interpretation, stakeholder communication and a strong operational mindset.
- Good Excel skills and comfort working with campaign data
- Strong attention to detail when building, checking and optimising activity
- Confidence interpreting performance numbers and explaining what they mean
Digital Marketing Executive - hybrid working in Watford employer: Blue Pelican Consulting Limited
Join a dynamic and innovative consumer brand as a Digital Marketing Executive, where you'll thrive in a hybrid working environment that promotes flexibility and work-life balance. With a competitive salary, generous bonus structure, and a culture that values data-driven decision-making, you'll have ample opportunities for professional growth while collaborating with a talented team dedicated to delivering high-quality marketing campaigns. This role not only allows you to hone your skills in programmatic and paid social but also positions you at the forefront of a company that prioritises employee development and engagement.
Contact Detail:
Blue Pelican Consulting Limited Recruiting Team
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Executive - hybrid working in Watford
✨Tip Number 1
Network like a pro! Reach out to people in the industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies of your past campaigns. This will give potential employers a taste of what you can do and how you think about performance marketing.
✨Tip Number 3
Prepare for interviews by practising common questions related to digital marketing. Be ready to discuss your experience with tools like DV360 and how you've optimised campaigns in the past.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive!
We think you need these skills to ace Digital Marketing Executive - hybrid working in Watford
Some tips for your application 🫡
Tailor Your CV:Make sure your CV reflects the skills and experiences that match the Digital Marketing Executive role. Highlight your hands-on experience with programmatic and paid social campaigns, and don’t forget to sprinkle in some numbers to show off your achievements!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re passionate about performance marketing and how your background makes you a perfect fit for our team. Keep it engaging and personal – we want to get to know you!
Showcase Your Analytical Skills:Since this role involves a lot of data interpretation, make sure to mention any tools you’ve used like DV360 or Power BI. Share examples of how you’ve turned data into actionable insights in past roles – we love a good success story!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to see your application and ensures you don’t miss out on any important updates. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at Blue Pelican Consulting Limited
✨Know Your Tools Inside Out
Make sure you’re familiar with the tools mentioned in the job description, like DV360 and Amazon DSP. Brush up on how they work and be ready to discuss your hands-on experience with them. This shows you’re not just a theory person but someone who can hit the ground running.
✨Showcase Your Campaign Successes
Prepare specific examples of campaigns you've worked on, focusing on your role in activation, optimisation, and performance analysis. Be ready to explain what strategies you used, the results achieved, and how you turned data into actionable insights. This will demonstrate your credibility in digital campaign delivery.
✨Understand the Bigger Picture
While the details matter, don’t forget to connect your work to the broader commercial goals. Be prepared to discuss how your campaigns have contributed to business objectives and how you can help push performance further. This shows you’re commercially curious and understand the impact of your work.
✨Be Data-Driven and Detail-Oriented
Highlight your attention to detail and comfort with numbers. Prepare to discuss how you monitor campaign pacing, budgets, and KPIs. Being able to interpret performance data and explain its significance will set you apart as a candidate who can combine operational mindset with analytical skills.
