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- Tasks: Manage and optimise PPC campaigns across Google and Microsoft Ads with big budgets.
- Company: Join a leading brand in the hospitality and leisure industry.
- Benefits: Competitive salary, bonus, pension, and lifestyle perks.
- Other info: Clear progression path to a strategic PPC leadership role.
- Why this job: Step up your career with mentorship from a top industry leader.
- Qualifications: Experience in PPC, Google Ads, and strong analytical skills required.
The predicted salary is between 45000 - 45000 £ per year.
Location: Hemel Hempstead (Hybrid 3 days per week)
Salary: £45,000 + 15% bonus + benefits
We are looking to appoint a PPC Manager to help evolve the paid search capability of a high-profile consumer-facing business, which operates in a fast-paced dynamic trading environment.
On paper, the role talks about ownership, scale and big budget responsibility (in the millions) covering multiple product lines. In reality, it's a genuine step-up opportunity. However, they're not expecting a finished PPC leader to step into this role, but someone who is on that journey to hopefully become one - and who will see the potential through the scale of this opportunity to help you get there. This is more positioned at an experienced Senior Executive who's ready to take that next step and grow into a broader, more strategic remit over time.
You’ll be working closely and be coached by a highly experienced and decorated Head of Search Marketing, someone who themselves has been recognised by Google as one of the top players within this space. Gaining exposure to large-scale budgets, advanced bidding strategies and cross-channel planning, while gradually building out your own ownership in the role.
The company you’ll be doing this for is a big brand within the hospitality and leisure industry. They’re recognised for handling campaigns in-house, which is why being technically astute and competent with platforms like SA360 will be important to your success in this role.
What you’ll be doing:
- Supporting the planning, management and optimisation of PPC campaigns across Google and Microsoft Ads
- Working with a range of campaign types including Performance Max and AI Max, automated bidding strategies focused on ROAS
- Analysing performance data and identifying opportunities to improve efficiency and scale
- Managing budgets across daily, weekly and quarterly cycles, ensuring strong control and reporting
- Collaborating with internal teams and stakeholders to align PPC activity with wider marketing objectives
- Presenting performance insights in a clear, commercially meaningful way
What they’re looking for:
- Solid grounding in PPC, ideally from a Senior Executive or equivalent role either agency or end brand side
- Must have hands-on experience across Google Ads (and ideally Microsoft Ads), including campaign optimisation and bid strategies, and good knowledge of working with SA360
- Strong analytical capability, comfortable working with data and translating it into action
- Confidence working with spreadsheets, dashboards and tools such as Google Analytics
- Ability to communicate clearly with both technical and non-technical stakeholders
- Someone who wants to step up, take on more ownership, and grow into a management-level position
Why this role?
- Clear progression path into a more senior, strategic PPC leadership role
- Exposure to large budgets and complex campaign structures early in your development
- Support from an experienced leader who will actively help you grow
- A business that invests in learning, development and long-term career pathways
Package:
- £45,000 base salary
- 15% bonus
- Pension and life assurance
- Discount platform covering holidays, utilities, retail and more
- EV car scheme
- Additional lifestyle and wellbeing benefits
Want to Apply? Here’s how:
Applicants must have the right to live and work in the UK. You can share your LinkedIn profile (but please ensure there’s more than just job titles listed) or email me a CV. Or, for a chat and more information please contact me on: Colin Doree Recruiter | Blue Pelican 01892 507122
PPC Manager employer: Blue Pelican Consulting Limited
Contact Detail:
Blue Pelican Consulting Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land PPC Manager
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those who work at companies you're interested in. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your PPC successes. This is your chance to demonstrate your analytical capabilities and how you've optimised campaigns in the past.
✨Tip Number 3
Prepare for interviews by practising common PPC questions and scenarios. Think about how you would handle large budgets and complex campaigns, and be ready to discuss your strategies and results.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and engaged with our brand.
We think you need these skills to ace PPC Manager
Some tips for your application 🫡
Show Your Passion for PPC: When writing your application, let your enthusiasm for PPC shine through! Share specific examples of campaigns you've worked on and what you learned from them. We want to see that you're not just ticking boxes but genuinely excited about the role.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this position. Highlight your experience with Google Ads and any relevant tools like SA360. We love seeing how your skills align with our needs, so don’t hold back on showcasing your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. Use bullet points where possible to make it easy for us to read. We appreciate clarity, especially when it comes to your experience and how it relates to the role of PPC Manager.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of being noticed. It helps us keep track of applications and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Blue Pelican Consulting Limited
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge, especially around Google Ads and Microsoft Ads. Be ready to discuss campaign optimisation and bidding strategies in detail, as this will show that you're not just familiar with the basics but can handle the complexities of large-scale budgets.
✨Show Off Your Analytical Skills
Prepare to talk about how you've used data to drive decisions in past roles. Bring examples of how you've analysed performance data and identified opportunities for improvement. This will demonstrate your ability to translate numbers into actionable insights, which is crucial for this role.
✨Communicate Like a Pro
Practice explaining technical concepts in simple terms. You'll need to communicate effectively with both technical and non-technical stakeholders, so think of examples where you've successfully done this before. Clear communication can set you apart from other candidates.
✨Embrace the Growth Mindset
This role is all about stepping up and taking ownership. Be prepared to discuss your career aspirations and how you see yourself growing into a management-level position. Show enthusiasm for learning and development, and express your eagerness to work closely with experienced leaders in the field.