At a Glance
- Tasks: Create engaging content for the Blue Light community across various platforms.
- Company: Join a mission-driven team focused on making heroes happy.
- Benefits: Enjoy hybrid working, 25 days leave, and exclusive discounts.
- Other info: Dynamic culture with great social events and personal growth opportunities.
- Why this job: Make a real impact through storytelling and creative collaboration.
- Qualifications: Experience in content marketing and strong writing skills required.
The predicted salary is between 30000 - 42000 € per year.
The Role and the Team
As a Content Marketing Executive, you’ll play an important role in bringing our content to life for the Blue Light community. Sitting within the Brand & Comms team, you’ll help create engaging, high-quality content that connects with our members and reflects the value of Blue Light Card. This role supports the delivery of our multi-channel content strategy across editorial, email, social and web. You’ll work closely with colleagues across marketing, partnerships, design and product teams to develop content that inspires our members, supports major campaigns and helps tell the stories that matter most to our community. It’s a great opportunity for someone who enjoys creating compelling content, working collaboratively and using insight to continually improve what we produce.
What You’ll Do
- Support the planning and delivery of a cross-channel content calendar aligned to campaigns, key trading moments and business priorities
- Write, edit and publish engaging content across multiple platforms including blog, email, landing pages, newsletters and social media
- Collaborate with internal teams and external contributors to brief, coordinate and deliver high-quality content
- Support the creation of co-branded B2B and B2B2C content with partners that provides value to both members and brands
- Contribute content for major marketing campaigns such as Member Days, seasonal promotions and Black Friday
- Ensure all content is tailored to the channel it appears on while maintaining a consistent tone of voice and brand identity
- Use data, SEO insights and member feedback to optimise content for discoverability, engagement and relevance
- Monitor performance across channels and bring ideas to improve formats, storytelling and content impact
What You’ll Bring
- Experience in content marketing, copywriting or editorial roles within a consumer-focused environment
- Strong writing and editing skills with a passion for compelling, member-first storytelling
- Experience working across multiple formats including blog, social, email and video content
- Understanding of SEO basics and familiarity with analytics tools to assess content performance
- Excellent organisation and time management skills with the ability to manage multiple projects
- Confidence collaborating with stakeholders across marketing, partnerships, design and product teams
- Awareness of what makes effective video and social content for brands
- A creative, curious mindset with a willingness to test new ideas, formats and emerging tools
Our Culture
Our mission is simple – make heroes happy. Our members are the real-life heroes who keep us all safe, cared for, and thriving. It’s what gets us up in the morning and pushes us to go further, think bigger, and create something that truly matters. By focusing on their happiness, we create amazing experiences, deliver unrivalled discounts, innovative products, and world-class service. We don’t just follow the usual path – we look for smarter, bolder ways to deliver real impact. We take ownership, move fast, and work shoulder to shoulder to build something special. We’re committed to building a diverse and inclusive team where everyone feels they belong. Different perspectives and experiences help us grow, innovate, and better reflect the communities we serve. We promote hybrid working, and value in-person collaboration so encourage time in our offices, where you can make the most of our fully stocked snack drawers – either the HQ in Leicestershire, or London, Holborn office. The frequency and office location will vary depending on the role and team. We aim to be flexible, but we aren’t able to offer fully remote working.
What We Offer
- Hybrid working and flexible hours
- Free parking and EV charging onsite at HQ
- 25 days annual leave plus an additional day off for your birthday, and a buy and sell holiday scheme of up to 5 days
- A company bonus scheme
- Your own Blue Light Card and exclusive access to thousands of discounts
- Generous funded BUPA medical insurance covering pre-existing conditions
- Group auto-enrolment pension plan
- Enhanced parental leave and absence leave
- Healthcare cashback plan
- Employee assistance programme (including mental health support) and mental health first aiders
- Great social events e.g., festive party, summer party, team socials, sports matches
- Regular company-wide recognition events e.g. monthly Light’s Up and annual Shine awards
- Relaxed dress code and modern office space (games area, chill-out areas, bookclub, free drinks/snacks)
- Onsite gym at HQ (including access to free HIIT & stretch classes)
- Strong learning and development culture and personal growth fund
Content Marketing Executive employer: Blue Light Card Ltd
As a Content Marketing Executive at Blue Light Card, you'll be part of a mission-driven team dedicated to making heroes happy. With a strong focus on collaboration and creativity, you'll enjoy a vibrant work culture that promotes hybrid working, flexible hours, and numerous employee benefits including generous leave, medical insurance, and a commitment to personal growth. Join us in a modern office environment where your contributions will directly impact our community and help tell the stories that matter most.
StudySmarter Expert Advice🤫
We think this is how you could land Content Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best content marketing work. Whether it’s blog posts, social media campaigns, or email newsletters, having tangible examples will make you stand out during interviews.
✨Tip Number 3
Prepare for interviews by researching the company and its values. Understand their content strategy and think about how you can contribute. Bring ideas to the table that align with their mission of making heroes happy!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who are genuinely interested in joining our team and contributing to our community.
We think you need these skills to ace Content Marketing Executive
Some tips for your application 🫡
Show Your Passion for Content:When you're writing your application, let your enthusiasm for content marketing shine through! Share examples of your previous work that demonstrate your ability to create engaging and member-focused content. We love seeing creativity and passion!
Tailor Your Application:Make sure to customise your application to reflect the specific skills and experiences mentioned in the job description. Highlight your experience with different content formats and how you've collaborated with teams in the past. This helps us see how you fit into our culture!
Keep It Clear and Concise:While we appreciate detail, clarity is key! Make your application easy to read by using clear language and breaking up text with bullet points where necessary. This will help us quickly grasp your qualifications and experiences.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about our company and culture!
How to prepare for a job interview at Blue Light Card Ltd
✨Know Your Audience
Before the interview, take some time to understand the Blue Light community and what makes them tick. Familiarise yourself with their values and how your content can resonate with them. This will help you tailor your responses and show that you're genuinely interested in making a difference.
✨Showcase Your Content Skills
Prepare examples of your previous work that highlight your writing and editing skills. Bring along samples of engaging content you've created across different platforms, like blogs or social media posts. Be ready to discuss how you used data and feedback to improve your content – this shows you’re results-driven!
✨Collaborative Spirit
Since this role involves working closely with various teams, be prepared to discuss your experience collaborating with others. Share specific examples of how you’ve worked with marketing, design, or product teams to create compelling content. Highlight your ability to communicate effectively and adapt to different perspectives.
✨Embrace Creativity and Curiosity
Demonstrate your creative mindset by discussing any innovative ideas or formats you've tested in your previous roles. Show enthusiasm for trying new things and how you stay updated on emerging tools and trends in content marketing. This will reflect your willingness to contribute fresh ideas to the team.
