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- Tasks: Lead thought leadership campaigns and create engaging content across various formats.
- Company: Join a top international law firm with a strong reputation.
- Benefits: Competitive salary, permanent contract, and opportunities for professional growth.
- Why this job: Shape industry conversations and make a real impact on client engagement.
- Qualifications: Degree in law or related field with senior-level content experience.
- Other info: Collaborative environment with a focus on innovation and industry trends.
The predicted salary is between 36000 - 60000 £ per year.
Home Thought Leadership & Content Senior Advisor
Thought Leadership & Content Senior Advisor
Location: London
Salary: Market Rate
Salary band: Dependant upon experience
Contract type: Permanent
Date posted: 22nd August 2025
Blue Legal are partnering with a leading international law firm who are recruiting for a Thought Leadership & Content Senior Advisor to join their London office. The role involves ensuring content aligns with global positioning while tailoring messaging for local relevance and maximum impact, helping to strengthen the firm’s reputation as a trusted advisor on the issues that matter most to clients.
The Responsibilities:
- Shape and lead thought leadership campaigns aligned with the firm’s brand, clients, and sector priorities.
- Identify priority topics and emerging issues with BDM colleagues and stakeholders where the firm can lead industry conversations.
- Produce compelling multi-format content (articles, reports, video, podcasts, and social media) tailored for global audiences and aligned with brand standards.
- Collaborate with global/regional marketing teams to amplify content and integrate it into wider campaigns.
- Manage delivery of major cross-border thought leadership initiatives, including project management and stakeholder coordination.
- Use audience insights and performance data to inform planning, optimise impact, and demonstrate ROI.
- Provide editorial guidance to ensure content quality, clarity, and consistency, while staying ahead of industry trends and competitor activity.
- Build strong stakeholder relationships to use content as both a sales engagement tool and a reputational asset, tracking KPIs to measure success.
The Candidate:
- Degree in law, communications, marketing, or related field, with proven senior-level experience in content or thought leadership, ideally within legal, financial, or corporate sectors.
- Skilled in generating ideas, writing, editing, and strategically planning thought leadership across formats and channels, with strong editorial judgment and adaptability for global audiences.
- Experienced in leading complex, cross-regional projects and collaborating with business development, marketing, PR, and corporate affairs teams to align content with broader campaigns.
- Deep understanding of industry trends, competitor activity, and client challenges, with experience tracking KPIs to measure impact, optimise campaigns, and support client engagement.
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Thought Leadership & Content Senior Advisor employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Thought Leadership & Content Senior Advisor
✨Tip Number 1
Network like a pro! Reach out to your connections in the legal and content sectors. Attend industry events or webinars where you can meet potential employers and showcase your expertise. Remember, it’s all about who you know!
✨Tip Number 2
Show off your thought leadership skills! Create and share your own content on platforms like LinkedIn. Write articles or posts that reflect your insights on industry trends. This not only demonstrates your knowledge but also gets you noticed by recruiters.
✨Tip Number 3
Prepare for interviews by researching the firm’s recent campaigns and content strategies. Be ready to discuss how you can contribute to their goals. Tailor your responses to show you understand their brand and can enhance their reputation as a trusted advisor.
✨Tip Number 4
Don’t forget to apply through our website! We’ve got loads of resources to help you land that dream job. Plus, applying directly shows your enthusiasm and commitment to joining the team. Let’s get you that role!
We think you need these skills to ace Thought Leadership & Content Senior Advisor
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in thought leadership and content creation. We want to see how your skills align with the role, so don’t hold back on showcasing your relevant achievements!
Showcase Your Creativity: This role is all about producing compelling content, so let your creativity shine through! Include examples of your work, whether it’s articles, reports, or even social media campaigns. We love seeing how you can engage audiences.
Be Data-Driven: Don’t forget to mention how you’ve used audience insights and performance data in your previous roles. We’re keen on candidates who can demonstrate ROI and optimise campaigns based on real metrics, so share those success stories!
Apply Through Our Website: We encourage you to apply directly through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Blue Legal
✨Know Your Content Inside Out
Make sure you’re well-versed in the latest trends and issues within the legal and corporate sectors. Familiarise yourself with the firm’s previous thought leadership pieces and be ready to discuss how you can enhance their content strategy.
✨Showcase Your Multi-Format Skills
Prepare examples of your work across different formats like articles, reports, and social media. Be ready to discuss how you tailor content for various audiences and how you’ve successfully engaged stakeholders in past projects.
✨Demonstrate Your Project Management Prowess
Be prepared to talk about your experience managing complex, cross-regional projects. Highlight specific instances where you coordinated with multiple teams and how you ensured timely delivery while maintaining quality.
✨Engage with Data-Driven Insights
Discuss how you use audience insights and performance data to inform your content strategies. Share examples of how you’ve tracked KPIs to measure success and optimise campaigns, showing that you understand the importance of ROI in thought leadership.
