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- Tasks: Support marketing campaigns and develop strategies for a leading accountancy firm's audit stream.
- Company: Join a top-tier accountancy firm with a focus on innovation and growth.
- Benefits: Competitive salary, professional development, and opportunities for career advancement.
- Why this job: Make a real impact in a dynamic environment while enhancing your marketing skills.
- Qualifications: Experience in legal or professional services and strong digital marketing knowledge.
- Other info: Exciting role with potential for significant responsibility and career progression.
The predicted salary is between 36000 - 60000 £ per year.
Our client, one of the world's leading Accountancy firms, are looking for a marketing professional to assist with the execution of the marketing and business development strategy for the firm's audit stream. This role involves contributing to the creation and delivery of the marketing plan for the firm's largest service line, working closely with the Head of Marketing and Audit Marketing Manager. A fantastic opportunity for an experienced professional looking to take on additional responsibility.
The Responsibilities:
- Provide support with the delivery of marketing campaigns, analysing ROI and following up on BD using appropriate marketing channels.
- Assist with the development of the communications plan, working closely with the Marketing Manager and key stakeholders, reporting on success and suggesting improvements.
- Utilise all available tools, obtaining specialist support and advice where necessary.
- Ensuring content is updated for the firm's intranet and website, with upcoming activity, tools and credentials.
- Making best use of the firm's CRM system, maintaining lists for Marketing and BD activity and ensuring relevant follow-ups.
- Management of a number of events varying in size.
The Candidate:
- Previous experience working within Legal / Professional services.
- Understanding of marketing tactics in order to achieve business strategy and measure ROI.
- Strong understanding of digital marketing activities, email marketing and social media management.
- Experience using CMS to develop marketing data for reporting and planning.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.
Senior Marketing Advisor employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Advisor
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work in accountancy or legal services. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! When you get the chance to meet potential employers, whether at events or through networking, be ready to discuss your past successes in marketing campaigns and how you've measured ROI. We want to see your passion and expertise shine!
✨Tip Number 3
Stay updated on industry trends! Make sure you're clued up on the latest marketing tactics and digital strategies relevant to accountancy firms. This knowledge will not only impress interviewers but also help you tailor your approach to their specific needs.
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you land that Senior Marketing Advisor role. Plus, applying directly gives you a better shot at standing out in the crowd. Don’t miss out!
We think you need these skills to ace Senior Marketing Advisor
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior Marketing Advisor role. Highlight your experience in legal or professional services and showcase your understanding of marketing tactics that align with business strategies.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your past successes in marketing campaigns and how you've measured ROI, as this will resonate well with our client.
Showcase Your Digital Savvy: Since digital marketing is key, don’t forget to mention your experience with email marketing, social media management, and using CMS tools. We want to see how you can leverage these skills to enhance our client's marketing efforts.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. This way, we can ensure your application gets the attention it deserves and you can easily track its progress!
How to prepare for a job interview at Blue Legal
✨Know Your Marketing Metrics
Make sure you brush up on key marketing metrics, especially ROI analysis. Be ready to discuss how you've measured success in past campaigns and what tools you've used to track performance. This will show your potential employer that you understand the importance of data-driven decision-making.
✨Familiarise Yourself with the Firm's Services
Before the interview, take some time to research the firm's audit stream and its marketing strategies. Understanding their current campaigns and challenges will allow you to speak more confidently about how you can contribute to their goals and suggest improvements.
✨Showcase Your Digital Savvy
Since digital marketing is a big part of this role, be prepared to discuss your experience with email marketing, social media management, and CMS tools. Bring examples of successful campaigns you've managed and be ready to explain how you utilised these platforms to achieve results.
✨Prepare Questions for Them
Interviews are a two-way street, so think of insightful questions to ask about the firm's marketing strategy and future plans. This not only shows your interest in the role but also gives you a chance to assess if the firm aligns with your career goals.
