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- Tasks: Drive digital marketing strategies and optimise online channels for a leading consultancy.
- Company: Join an award-winning consultancy known for advising top FTSE100 companies.
- Benefits: Enjoy a competitive salary, career growth opportunities, and a dynamic work environment.
- Why this job: Be part of a team that shapes impactful marketing campaigns and enhances brand visibility.
- Qualifications: Experience in digital marketing, preferably in professional services, with strong analytical skills.
- Other info: Candidates must have relevant experience in specific sectors like law or finance.
The predicted salary is between 42000 - 58000 £ per year.
An award-winning management consultancy firm, known for their work in providing advice to leading FTSE100 companies, is hiring a Senior Digital Marketing Executive to drive the success of the firm’s online experience. This role sits within the firm’s marketing department, to drive results through optimising digital channels and achieve the overall marketing strategy.
The Responsibilities:
- You will provide digital advice to the marketing team to support with marketing & brand campaigns, and drive results through digital channels.
- Ensuring the website and digital tools (landing pages, email marketing, webpages) are optimised to raise the brand profile.
- Managing paid media channels (paid search, paid social & retargeting) and reporting results to the Senior Digital Marketing Manager to develop strategy and plans.
- Sharing insights to the team to implement recommendations including campaign analysis, and identifying opportunities for improvement to achieve client needs.
- Assist with the firm’s lead generation efforts; helping to identify leads and making suggestions to achieve the marketing strategy.
The Candidate:
- Proven experience in a digital role, preferably working within a professional or financial services firm.
- Experience in acting in a digital advisory position for marketing campaigns & post campaign analysis.
- Possess digital design skills, and an understanding of user experience.
- Experience in paid marketing campaigns (PPC) and extracting insight and data.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
Senior Digital Marketing Executive – London employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Executive – London
✨Tip Number 1
Network with professionals in the management consultancy and financial services sectors. Attend industry events or webinars to connect with potential colleagues and learn more about the latest trends in digital marketing.
✨Tip Number 2
Showcase your digital marketing skills through personal projects or case studies. Create a portfolio that highlights your experience with paid media campaigns, website optimisation, and user experience design to demonstrate your expertise.
✨Tip Number 3
Stay updated on the latest digital marketing tools and analytics platforms. Familiarise yourself with software commonly used in the industry, as this knowledge can set you apart during interviews and discussions with the hiring team.
✨Tip Number 4
Prepare insightful questions about the company's current digital strategies and challenges. This shows your genuine interest in the role and allows you to demonstrate your analytical skills during the interview process.
We think you need these skills to ace Senior Digital Marketing Executive – London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly within professional or financial services. Emphasise any roles where you've acted in a digital advisory capacity and include specific achievements related to campaign analysis.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the firm's needs. Discuss your experience with optimising digital channels and managing paid media campaigns. Be sure to mention how you can contribute to their marketing strategy.
Showcase Digital Skills: In your application, clearly outline your digital design skills and understanding of user experience. Provide examples of how you've used these skills to improve online experiences or drive results in previous roles.
Highlight Relevant Experience: Since the firm only considers candidates with specific sector experience, ensure you detail your work history in law firms, accountancy firms, management consultancies, or similar. This will help demonstrate your suitability for the role.
How to prepare for a job interview at Blue Legal
✨Showcase Your Digital Expertise
Make sure to highlight your experience in digital marketing, especially within professional services. Be prepared to discuss specific campaigns you've worked on and the results achieved, as this will demonstrate your capability to drive success in the role.
✨Understand the Company’s Brand
Research the consultancy firm thoroughly before the interview. Understand their brand values, recent campaigns, and target audience. This knowledge will allow you to tailor your responses and show how you can contribute to their marketing strategy.
✨Prepare for Technical Questions
Expect questions about digital tools and platforms, particularly those related to paid media channels and analytics. Brush up on your knowledge of PPC, email marketing, and user experience design to confidently answer any technical queries.
✨Demonstrate Analytical Skills
Be ready to discuss how you analyse campaign performance and extract insights. Share examples of how you've used data to inform decisions and improve marketing strategies, as this is crucial for the Senior Digital Marketing Executive role.
