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- Tasks: Lead digital marketing strategies, manage content, and optimise campaigns for a top law firm.
- Company: Join Blue Legal, a dynamic partner of a leading international law firm in Bristol.
- Benefits: Enjoy a 12-month contract with opportunities for growth and skill development.
- Why this job: Make an impact in a collaborative environment while enhancing your digital marketing skills.
- Qualifications: Experience in digital marketing, especially in CMS, SEO, and social media is essential.
- Other info: Bonus skills in HTML/CSS and video editing are a plus!
The predicted salary is between 36000 - 60000 £ per year.
Blue Legal City Of Bristol, England, United Kingdom
Senior Digital Marketing Executive
Blue Legal City Of Bristol, England, United Kingdom
1 day ago Be among the first 25 applicants
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Direct message the job poster from Blue Legal
Blue Legal are partnering with a leading international law firm who are recruiting for a Senior Digital Marketing Executive to join their Bristol office, on a 12 month FTC. The role involves actively contribute to the firm’s overarching digital strategy, proactively suggesting and implementing improvements to enhance the effectiveness of our marketing content, as well as contributing to video and audio production efforts as and when required.
The Responsibilities:
- Oversee the firm’s website content to ensure accuracy, consistency with brand voice, and optimal presentation through engaging page layouts and landing pages.
- Provide digital consultancy to improve campaign ROI and continuously enhance the Vuture email marketing platform through testing and optimisation.
- Manage the firm’s Google Ads and PPC campaigns, and lead SEO efforts through regular audits, keyword optimisation, and content strategies to boost search visibility.
- Deliver training and guidance on LinkedIn best practices, and develop both paid and organic LinkedIn strategies to enhance engagement and brand awareness.
- Own and maintain the firm’s marketing engagement report, tracking the performance and impact of digital content across all channels.
The Candidate:
- Proficient in CMS (especially Webflow), email marketing (automation, A/B testing, Vuture preferred), SEO (technical, on-page/off-page), social media (LinkedIn), and analytics (Google Analytics 4). Bonus skills include HTML/CSS, video/audio editing, Canva design, and Trustpilot management.
- Previous experience in digital marketing roles, ideally within legal or professional services.
- Strong understanding of content strategy, digital engagement, and reputation management.
Please e-mail your CV and covering letter in the strictest confidence to rosie.porter@bluelegal.com
Once you have sent your CV, feel free to telephone me on 0207 118 3003.
Seniority level
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Seniority level
Associate
Employment type
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Employment type
Contract
Job function
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Job function
Marketing
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Industries
Law Practice
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Senior Digital Marketing Executive employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Executive
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the legal sector. Understanding how digital strategies differ in this field can give you an edge during discussions with the hiring team.
✨Tip Number 2
Showcase your experience with CMS platforms, particularly Webflow, by preparing a portfolio of past projects. This will demonstrate your hands-on skills and ability to manage website content effectively.
✨Tip Number 3
Brush up on your knowledge of SEO and PPC campaigns. Be ready to discuss specific strategies you've implemented in the past and the results they achieved, as this will highlight your expertise in driving digital engagement.
✨Tip Number 4
Network with professionals in the legal marketing space on LinkedIn. Engaging with relevant content and connecting with industry leaders can provide insights and potentially lead to referrals for the position.
We think you need these skills to ace Senior Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in areas like SEO, email marketing, and content strategy. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention specific achievements in previous roles that align with the responsibilities listed, such as improving campaign ROI or managing Google Ads.
Showcase Your Skills: Highlight your proficiency in tools mentioned in the job description, such as CMS (Webflow), Vuture, and Google Analytics. If you have bonus skills like HTML/CSS or video editing, make sure to include those as well.
Follow Up: After submitting your application, consider following up with a polite email to express your continued interest in the position. This can help keep your application top of mind for the hiring team.
How to prepare for a job interview at Blue Legal
✨Showcase Your Digital Expertise
Make sure to highlight your proficiency in CMS, email marketing, SEO, and analytics during the interview. Be prepared to discuss specific campaigns you've worked on and the results achieved, especially if they relate to the legal or professional services sector.
✨Demonstrate Your Strategic Thinking
Discuss how you can contribute to the firm's overarching digital strategy. Bring examples of how you've previously suggested and implemented improvements that enhanced marketing content effectiveness, as this will show your proactive approach.
✨Prepare for Technical Questions
Expect questions about tools like Google Ads, PPC campaigns, and Vuture email marketing platform. Brush up on your knowledge of these tools and be ready to explain how you've used them to improve campaign ROI in past roles.
✨Engagement and Training Experience
Since the role involves delivering training on LinkedIn best practices, prepare to share your experience in developing both paid and organic strategies. Discuss how you've successfully enhanced engagement and brand awareness through social media.
