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- Tasks: Support online marketing strategies and manage digital content for a leading law firm.
- Company: Join an international law firm known for its innovative approach to digital marketing.
- Benefits: Enjoy a competitive salary, professional growth opportunities, and a dynamic work environment.
- Why this job: Be part of a creative team driving impactful marketing strategies in the legal sector.
- Qualifications: Experience in digital marketing within professional services is essential; SEO and social media skills required.
- Other info: Candidates must have relevant experience in law, accountancy, or similar sectors.
The predicted salary is between 36000 - 60000 £ per year.
Senior Digital Marketing Executive
Location: London
Salary: Up to £45,000.00
Contract type: Permanent
Date posted: 11/05/2022
An international leading law firm is currently looking for a Senior Digital Marketing Executive team in London. They seek someone who will support the Senior Digital Marketing Manager on the firm’s online marketing strategies and planning of digital marketing.
The Responsibilities:
- Partnering with the marketing and business development team to assist with updates of the firm’s website.
- Working alongside the firm’s SEO and PPC agency, reviewing the performance against budgets and KPIs.
- To monitor the firm’s use of social media and the internal engagement and to provide suggestions on ways to increase social media effectiveness.
- Use Google Analytics and other online tools to report and analyse website usage.
- Supporting the marketing director and team with marketing projects.
- To assist with briefing, filming, editing and publishing process of the firm’s video and audio content.
- Supporting the firm’s SEO strategy to drive traffic to the firm’s website.
The Candidate:
- To have experience in an online marketing position at a professional services firm.
- Demonstrates technical knowledge and experience in a digital marketing role.
- Proficient in digital marketing skillsets related to SEO, social media and content marketing.
- Experience and knowledge of working with and managing key suppliers and partners.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
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Senior Digital Marketing Executive employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Executive
✨Tip Number 1
Make sure to highlight your experience in online marketing specifically within a professional services firm. This is crucial as the firm is looking for candidates with relevant industry experience.
✨Tip Number 2
Familiarize yourself with the latest trends in SEO and PPC, as well as tools like Google Analytics. Being able to discuss these topics confidently during your interview will show that you're up-to-date and knowledgeable.
✨Tip Number 3
Prepare examples of how you've successfully increased social media engagement in previous roles. The firm is looking for someone who can provide actionable suggestions to enhance their social media effectiveness.
✨Tip Number 4
Network with professionals in the legal sector or attend industry events. Building connections can give you insights into the firm's culture and may even lead to referrals, increasing your chances of landing the job.
We think you need these skills to ace Senior Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in digital marketing, especially within professional services firms. Emphasize your skills in SEO, social media, and content marketing, as these are crucial for the role.
Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about digital marketing and how your previous experiences align with the responsibilities outlined in the job description. Mention specific achievements that demonstrate your expertise.
Showcase Relevant Experience: Clearly outline your work experience in law firms or similar sectors. Provide examples of successful digital marketing campaigns you've managed, focusing on metrics like traffic growth or engagement rates.
Highlight Technical Skills: Since the role requires technical knowledge, make sure to mention your proficiency with tools like Google Analytics and any other relevant software. This will show that you have the necessary skills to analyze and report on website performance.
How to prepare for a job interview at Blue Legal
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in digital marketing, especially within professional services. Highlight specific campaigns you've worked on and the results achieved, particularly in SEO, social media, and content marketing.
✨Familiarize Yourself with the Firm's Online Presence
Before the interview, take some time to review the firm's website and social media channels. Be ready to provide constructive feedback and suggestions on how they can improve their online marketing strategies.
✨Demonstrate Analytical Skills
Since the role involves using tools like Google Analytics, be prepared to discuss how you've used data to inform marketing decisions in the past. Share examples of how you've analyzed website performance and adjusted strategies accordingly.
✨Understand the Legal Sector
Given the specific requirements of this position, it's crucial to demonstrate your understanding of the legal sector and its unique marketing challenges. Be ready to discuss how your experience aligns with the needs of a law firm.
