Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead the launch of a new CRM programme and enhance its usage across the firm.
- Company: Join an award-winning global law firm making waves in client relationship management.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth and development.
- Why this job: Be at the forefront of innovative marketing strategies in a prestigious legal setting.
- Qualifications: Experience in CRM systems and professional services is essential; strong communication skills are a must.
- Other info: Only candidates with relevant experience in specific sectors will be considered.
The predicted salary is between 43200 - 72000 £ per year.
An award-winning global law firm is currently looking for a Senior CRM Manager to join their team in London. This role will take the lead in launching the firm\’s Client Relationship Management programme and e-communication tool. You will work closely with the global business on training, educating, and raising awareness of the firm\’s global CRM programme. You will have three direct reports and be responsible to the Director of Marketing.
The Responsibilities:
- Lead the firm-wide launch and implementation of a new CRM program
- Raise awareness of its capabilities and drive usage, acceptance, and ongoing growth of the CRM program
- Develop and enhance CRM usage analysis and business development reporting
- Assist the Marketing staff in supporting strategic business development initiatives, developing reports
- Work with the Marketing Team to develop and distribute email marketing campaigns
- Develop content and communication strategies based on analysis
- Manage regular reporting across markets and practices
- Collaborate with the Communications Team to develop and implement social media strategy and automation
- Work with the Business Development Team to develop and implement marketing technologies and processes related to lead qualification, scoring, nurturing, and tracking within the CRM system
The Candidate:
- Strong understanding of CRM systems, implementation, and training techniques
- Experience working for a professional services firm
- Strong computer skills and proficiency with MS Office applications
- Ability to communicate professionally and clearly, both verbally and in writing, with internal and external clients at all levels
Please note
Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm, or a high-profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
Blue Legal offers the services of an employment agency for permanent work and an employment business for temporary work.
The Recruitment Process – How to get it right!
The cost and time spent recruiting can vary dramatically depending on the recruitment process you adopt. It’s important to know how to get the most out of your recruitment specialists […]
Providing executive recruitment, search, and career coaching for legal professionals as well as business development, marketing, events, PR, and communications professionals.
London
0207 118 3003
New York
#J-18808-Ljbffr
Senior CRM Manager employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Manager
✨Tip Number 1
Familiarise yourself with the specific CRM systems used in law firms. Understanding how these systems operate and their unique features will give you an edge during discussions with the hiring team.
✨Tip Number 2
Network with professionals already working in law firms or similar sectors. Engaging with them can provide insights into the firm's culture and expectations, which can be invaluable during interviews.
✨Tip Number 3
Prepare to discuss your experience in training and educating teams on CRM systems. Highlighting your ability to drive user adoption and engagement will demonstrate your suitability for the role.
✨Tip Number 4
Stay updated on the latest trends in CRM technology and marketing strategies. Showing that you are proactive about industry developments can set you apart from other candidates.
We think you need these skills to ace Senior CRM Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in CRM systems, particularly within professional services firms. Emphasise any leadership roles or projects that demonstrate your ability to manage teams and implement new systems.
Craft a Compelling Cover Letter: In your cover letter, explain why you are passionate about CRM and how your background aligns with the firm's needs. Mention specific achievements in previous roles that showcase your skills in driving CRM usage and developing communication strategies.
Showcase Your Communication Skills: Since the role requires clear communication with various stakeholders, provide examples in your application of how you've effectively communicated complex information in previous positions, both verbally and in writing.
Highlight Relevant Experience: Clearly outline your work experience in law firms or similar sectors. Be specific about your contributions to CRM initiatives and any measurable outcomes that resulted from your efforts, as this will demonstrate your suitability for the role.
How to prepare for a job interview at Blue Legal
✨Showcase Your CRM Expertise
Make sure to highlight your strong understanding of CRM systems during the interview. Be prepared to discuss specific examples of how you've implemented and trained others on CRM tools in previous roles, especially within professional services.
✨Demonstrate Communication Skills
Since the role requires clear communication with various stakeholders, practice articulating your thoughts clearly and professionally. Prepare to give examples of how you've effectively communicated complex information to both internal teams and external clients.
✨Prepare for Scenario-Based Questions
Expect scenario-based questions that assess your problem-solving skills and ability to drive CRM usage. Think about past challenges you've faced in similar roles and how you overcame them, particularly in relation to business development initiatives.
✨Research the Firm's Current CRM Practices
Before the interview, take some time to research the firm's current CRM practices and any recent developments in their marketing strategies. This will allow you to ask informed questions and demonstrate your genuine interest in contributing to their CRM programme.
