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- Tasks: Develop and implement PR plans to boost the firm's profile in London.
- Company: Join a leading global law firm known for its thought leadership and innovative campaigns.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth and collaboration.
- Why this job: Be at the forefront of media engagement, shaping the firm's public image and visibility.
- Qualifications: 4-5 years of PR experience, strong UK media contacts, and a proactive attitude required.
- Other info: Only candidates with relevant legal sector experience will be considered.
The predicted salary is between 36000 - 60000 £ per year.
Blue Legal are partnering with a leading global law firm who are recruiting for a Public Relations Specialist to join their London office. The role involves developing and implementing PR plans to promote the firm’s thought leadership reports, events, campaigns, new partner hires and other marketing activities to build the firm’s profile in the London market. The ideal candidate will be highly motivated, very proactive in approach and with a strong drive to build a positive profile for the firm.
The Responsibilities:
- Serve as the primary day-to-day contact for the press and manage media inquiries.
- Research and identify media opportunities across national, trade, regional, and legal outlets, including comment pieces, profiles, and articles.
- Build and maintain relationships with target reporters, securing relevant opportunities for firm partners.
- Coordinate media briefings and interviews, preparing partners and advising on media engagement techniques.
- Proactively pitch story ideas and monitor editorial calendars to secure positive media coverage and increase firm visibility.
- Draft press releases, pitches, articles, and enhance newsworthiness of routine firm developments.
- Maintain accurate media contact lists and support PR administration, including media tracking and conflict checking.
- Collaborate with external PR agencies and attend practice group meetings to align PR efforts with strategic business goals.
The Candidate:
- Excellent written and verbal communication, ability to draft with minimal revisions, prioritise tasks, multitask under pressure, and deliver high-quality, detail-oriented work within deadlines.
- 4–5 years of PR/communications experience (preferably in a large law firm), with strong UK media contacts and a good understanding of the UK legal media landscape.
- Proficient in Microsoft Office, legal databases, social media (including LinkedIn), PR tools, and experienced in handling complex and sensitive subject matter, especially legal topics.
- Collaborative, proactive, professional demeanour with strong interpersonal skills, confidentiality awareness, and a keenness to learn and grow.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered. We regret that our clients will not accept applications outside of these areas.
Public Relations Specialist employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Public Relations Specialist
✨Tip Number 1
Network with professionals in the legal PR field. Attend industry events, webinars, or workshops to meet people who work in law firms or related sectors. Building these connections can lead to valuable insights and potential job referrals.
✨Tip Number 2
Stay updated on current trends in the legal sector and PR strategies. Follow relevant publications and thought leaders on social media to understand what’s happening in the industry. This knowledge will help you engage in meaningful conversations during interviews.
✨Tip Number 3
Prepare to discuss your experience with media relations specifically within a legal context. Think of examples where you've successfully pitched stories or managed media inquiries, as this will demonstrate your capability to handle the role effectively.
✨Tip Number 4
Familiarise yourself with the firm’s recent news and campaigns. Understanding their current PR efforts will allow you to tailor your approach and show genuine interest in how you can contribute to their goals during the interview process.
We think you need these skills to ace Public Relations Specialist
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in public relations, especially within a law firm or similar sectors. Emphasise your communication skills and any specific achievements that demonstrate your ability to manage media inquiries and build relationships.
Craft a Compelling Cover Letter: Write a cover letter that showcases your motivation for the role and your understanding of the UK legal media landscape. Mention specific examples of how you've successfully implemented PR strategies in the past and how you can contribute to the firm's profile.
Showcase Your Writing Skills: Since excellent written communication is crucial for this role, consider including samples of your writing, such as press releases or articles you've drafted. This will demonstrate your ability to produce high-quality content with minimal revisions.
Highlight Relevant Contacts: If you have strong media contacts within the UK legal sector, make sure to mention them in your application. This can set you apart from other candidates and show your proactive approach to securing media opportunities.
How to prepare for a job interview at Blue Legal
✨Know Your Audience
Before the interview, research the law firm and its recent PR activities. Understanding their current campaigns and thought leadership will help you tailor your responses and demonstrate your genuine interest in the role.
✨Showcase Your Media Connections
Highlight your existing relationships with UK media contacts during the interview. Be prepared to discuss how these connections can benefit the firm and provide examples of successful media placements you've secured in the past.
✨Demonstrate Your Writing Skills
Since excellent written communication is crucial for this role, consider bringing samples of your previous work, such as press releases or articles. This will showcase your ability to draft high-quality content with minimal revisions.
✨Prepare for Scenario Questions
Anticipate questions about how you would handle specific PR challenges, such as managing a media crisis or pitching a story idea. Practising your responses will help you articulate your proactive approach and problem-solving skills effectively.
