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- Tasks: Lead marketing strategies and enhance brand awareness for a growing law firm.
- Company: Join a specialist London law firm known for its success and growth.
- Benefits: Enjoy a dynamic work environment with opportunities for creativity and professional development.
- Why this job: Be part of a small team where your ideas can make a real impact.
- Qualifications: 3-5 years of marketing experience, preferably in legal or related sectors.
- Other info: Only candidates with relevant sector experience will be considered.
The predicted salary is between 43200 - 72000 £ per year.
Blue Legal are pleased to partner with a specialist London Law firm in regards to the appointment of their first Marketing & Communications Manager. This small but growing and successful law firm are seeking a talented marketing professional to lead on the firms strategic plans and help promote brand awareness. You will report directly to the Managing Partner.
The Responsibilities:
- Working closely with the Managing Partner and Heads of Department to develop, execute and evaluate marketing, communications and brand strategy.
- Positioning and management of the firms brand whilst maintaining brand consistency and ensuring that tone of voice is mirrored across all activities.
- Develop creative ideas for campaigns and content led marketing, liaising with subject matter experts across all levels of the business.
- Content creation, implementation and management across a wide range of traditional, digital and social media platforms.
- Responsibility for internal communications including preparing an internal staff newsletter.
- Plan, coordinate and host online and in-person conferences and events.
- Develop and implement an annual marketing and business development calendar.
- Coordinate and assist with PR for major frameworks and framework members.
- Create and respond to PR and press advertising.
- Coordinate contact management in the firms CRM.
The Candidate:
- 3 – 5 years of demonstrable marketing experience in a similar environment or with a strong understanding of the legal sector.
- Experience in developing and executing marketing strategies and plans.
- Strong networker with the ability to communicate and connect with people as well as manage senior stakeholders.
- Ability to manage multiple projects simultaneously.
Please note: Due to the specific sectors we work in, only candidates with valid work experience in a Law Firm, Accountancy Firm, Management Consultancy, Property/Construction Firm, Financial Services Firm or a high profile relevant Association or Agency will be considered.
Marketing & Communications Manager employer: Blue Legal
Contact Detail:
Blue Legal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing & Communications Manager
✨Tip Number 1
Network within the legal sector to build connections with professionals who can provide insights or referrals. Attend industry events, webinars, and conferences to meet potential contacts and learn more about the specific needs of law firms.
✨Tip Number 2
Familiarise yourself with the latest marketing trends specifically tailored for the legal industry. This will not only enhance your knowledge but also demonstrate your commitment and understanding of the unique challenges faced by law firms.
✨Tip Number 3
Prepare to discuss your previous experiences in managing marketing strategies and campaigns. Be ready to share specific examples of how you’ve successfully increased brand awareness or improved internal communications in past roles.
✨Tip Number 4
Research the firm’s current marketing efforts and identify areas for improvement. This will allow you to present tailored ideas during interviews, showcasing your proactive approach and understanding of their brand.
We think you need these skills to ace Marketing & Communications Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your relevant marketing experience, especially in the legal sector. Use specific examples of campaigns you've led or strategies you've implemented that align with the responsibilities outlined in the job description.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the firm. Discuss how your background and skills make you a perfect fit for developing and executing marketing strategies in a law firm environment.
Showcase Your Creativity: Since the role involves content creation and campaign development, include examples of creative marketing projects you've worked on. This could be links to campaigns, social media posts, or any innovative ideas you've implemented.
Highlight Stakeholder Management Skills: Given the need to manage senior stakeholders, emphasise your experience in networking and communication. Provide examples of how you've successfully collaborated with different departments or managed relationships in previous roles.
How to prepare for a job interview at Blue Legal
✨Know the Firm Inside Out
Before your interview, make sure to research the law firm thoroughly. Understand their values, recent cases, and any unique aspects of their brand. This will help you tailor your responses and demonstrate your genuine interest in the role.
✨Showcase Your Marketing Expertise
Prepare specific examples from your past experience that highlight your ability to develop and execute marketing strategies. Be ready to discuss successful campaigns you've led, particularly those relevant to the legal sector, as this will resonate with the interviewers.
✨Demonstrate Strong Communication Skills
As a Marketing & Communications Manager, effective communication is key. Practice articulating your thoughts clearly and confidently. You might also want to prepare for questions about how you would handle internal communications and stakeholder management.
✨Prepare Creative Ideas
Think of innovative marketing ideas or campaigns that could benefit the firm. Presenting fresh concepts during your interview can set you apart and show that you're proactive and forward-thinking, which is essential for this role.
