Marketing & Business Development Manager (Aerospace)
A leading international law firm is seeking a Marketing & Business Development Manager to join its Marketing & Business Development team. This is an exciting opportunity to lead the marketing and business development strategy for a globally recognised sector group, driving profile-raising initiatives, strengthening client relationships and supporting revenue growth through strategic campaigns, pitches and client development activities.
Responsibilities
- Lead the development and delivery of the sector's marketing and business development strategy, ensuring alignment with the firm's wider business objectives.
- Develop and implement integrated marketing and business development plans, managing campaigns, budgets, client initiatives and measuring return on investment.
- Support partners and fee earners with client relationship management, key account development, cross-selling opportunities and strategic business development activity.
- Lead the preparation of high-quality pitches, proposals, credentials, legal directory submissions and other client-facing materials to enhance the firm's market profile.
- Work collaboratively with communications and wider business services teams to deliver thought leadership, events, digital campaigns, PR initiatives and marketing collateral.
- Build strong relationships with stakeholders across the business, providing commercial insights, identifying market opportunities and driving the effective use of CRM, marketing technology and AI tools.
- Line manage and mentor a Marketing & Business Development Executive, supporting their development while contributing to continuous improvement across the wider marketing function.
Candidate Requirements
- Previous experience in a marketing and business development role within a legal or professional services environment, with a proven track record of developing and delivering successful sector-focused marketing and client development strategies.
- Strong project management, communication and stakeholder management skills, with experience leading pitches, proposals, campaigns and client relationship initiatives whilst managing multiple priorities to tight deadlines.
- A proactive, commercially minded and collaborative professional with excellent organisational skills, confidence using CRM and marketing technology platforms, and the ability to build strong relationships across an international business.
Marketing & Business Development Manager (Aerospace) employer: Blue Legal
Blue Legal is an excellent employer, offering a dynamic work environment in the heart of the City of London. With a strong focus on employee development, including support for SQE preparation, the firm fosters a culture of growth and collaboration, ensuring that team members are well-equipped to excel in their roles. The commitment to compliance and operational excellence, combined with a supportive atmosphere, makes this law firm a rewarding place to build a meaningful career.