At a Glance
- Tasks: Lead sales across three unique hotels, driving revenue through strategic planning and client relationships.
- Company: Join a dynamic hospitality group focused on delivering exceptional experiences across multiple venues.
- Benefits: Enjoy flexible working hours, travel opportunities, and a supportive team environment.
- Why this job: Be part of a vibrant culture that values innovation and client satisfaction while making a real impact.
- Qualifications: 8+ years in senior sales roles, with expertise in MICE and corporate event sales required.
- Other info: Must have a driver's licence and own car for site visits.
The predicted salary is between 43200 - 72000 £ per year.
We are seeking a results-driven, strategic Cluster Sales Manager to lead and drive the sales function across three unique hospitality properties. This role requires a dynamic and adaptable leader with a proven track record in utilising MICE, corporate, group and event sales, capable of managing multi-site operations and cultivating long-term client relationships.
Key Responsibilities:
- Sales Strategy & Execution
- Develop and implement a unified sales plan tailored to the needs of each property while ensuring collective revenue targets are met.
- Manage B2B and B2C pipelines, focusing on MICE, corporate contracts, leisure groups, weddings, and private events.
- Identify new market opportunities and partnerships to drive incremental revenue.
- Build tailored sales strategies for each venue, leveraging each site's unique identity.
- Client Relationship Management
- Build and maintain relationships with corporate clients, event agencies, travel partners, and local businesses.
- Conduct client meetings, sales calls, site visits, and attend networking/trade events to promote the venues.
- Ensure exceptional client servicing from enquiry through to post-event follow-up.
- Team Management & Collaboration
- Lead and support on-property sales executives or coordinators across the three venues.
- Collaborate with marketing, revenue, and operations teams to align messaging and execution.
- Provide regular training and support for team members to elevate service and conversion standards.
- Revenue & Reporting
- Own sales targets and forecasting across all venues with accurate tracking of performance metrics.
- Prepare and present regular reports to senior management including pipeline activity, lead conversion, and booking pace.
- Use CRM tools (e.g., Opera, Delphi, Salesforce, or similar) to manage sales activity and reporting effectively.
- Marketing Support & Brand Alignment
- Work closely with the marketing team to support seasonal campaigns, digital advertising, and brand activation efforts.
- Ensure all sales materials and client communication are aligned with each property's brand.
Requirements:
- Minimum 8+ years in a senior sales role within hospitality, preferably with multi-site or cluster experience.
- Demonstrable success in corporate, MICE, and group event sales.
- Strong knowledge of local and international corporate travel and event markets.
- Exceptional interpersonal, negotiation, and presentation skills.
- Experience with CRM and event management software (e.g., Delphi, Opera, Salesforce, Triple Seat).
- Ability to travel between sites and work flexibly, including occasional evenings or weekends for events or site visits.
- Drivers Licence & own car is essential.
Blue Arrow is proud to be a Disability Confident Employer and is committed to helping find great work opportunities for great people.
Hotel Cluster Sales Manager employer: Blue Arrow - Tooting
Contact Detail:
Blue Arrow - Tooting Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Hotel Cluster Sales Manager
✨Tip Number 1
Network actively within the hospitality industry. Attend local events, trade shows, and networking functions to meet potential clients and partners. Building relationships in person can significantly enhance your chances of landing this role.
✨Tip Number 2
Familiarise yourself with the specific properties you'll be managing. Research their unique selling points and current market positioning. This knowledge will help you tailor your approach during interviews and demonstrate your commitment to the role.
✨Tip Number 3
Showcase your experience with CRM tools during discussions. Be prepared to discuss how you've used these systems to drive sales and manage client relationships effectively. Highlighting your technical skills can set you apart from other candidates.
✨Tip Number 4
Prepare to discuss your strategic vision for the sales function across multiple sites. Think about how you would develop a unified sales plan and be ready to share your ideas on identifying new market opportunities during the interview.
We think you need these skills to ace Hotel Cluster Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in sales, particularly in the hospitality sector. Emphasise your achievements in MICE, corporate, and group event sales, and showcase any multi-site management experience.
Craft a Compelling Cover Letter: Write a cover letter that specifically addresses the key responsibilities outlined in the job description. Use examples from your past roles to demonstrate how you have successfully developed sales strategies and built client relationships.
Highlight Relevant Skills: In your application, focus on skills that are crucial for the role, such as negotiation, presentation, and interpersonal skills. Mention your familiarity with CRM tools and your ability to manage sales activity effectively.
Showcase Your Leadership Experience: Since the role involves team management, include details about your leadership experience. Discuss how you've supported and trained team members in previous positions, and how you’ve collaborated with other departments to achieve sales goals.
How to prepare for a job interview at Blue Arrow - Tooting
✨Showcase Your Sales Strategy Skills
Prepare to discuss specific sales strategies you've implemented in previous roles. Highlight how you tailored these strategies to meet the unique needs of different properties or clients, as this role requires a strong focus on developing unified sales plans.
✨Demonstrate Client Relationship Management
Be ready to share examples of how you've built and maintained relationships with corporate clients and event agencies. Discuss your approach to client servicing from initial enquiry to post-event follow-up, as this is crucial for success in this position.
✨Familiarise Yourself with CRM Tools
Since the role involves using CRM tools like Opera, Delphi, or Salesforce, make sure you can speak confidently about your experience with these systems. If you have used similar software, be prepared to explain how you managed sales activities and reporting effectively.
✨Highlight Team Leadership Experience
As a Cluster Sales Manager, you'll need to lead and support on-property sales teams. Share your experiences in team management, collaboration, and training, emphasising how you've elevated service and conversion standards in past roles.