Hotel Cluster Sales Manager
Hotel Cluster Sales Manager

Hotel Cluster Sales Manager

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead sales across three unique hotels, driving revenue through MICE and corporate events.
  • Company: Join a dynamic hospitality group focused on exceptional client experiences and innovative sales strategies.
  • Benefits: Enjoy flexible working hours, travel opportunities, and a supportive team environment.
  • Why this job: Be part of a vibrant culture that values creativity and collaboration in the hospitality industry.
  • Qualifications: 8+ years in senior sales roles, with expertise in corporate and event sales required.
  • Other info: Must have a driver's licence and own car for site visits.

The predicted salary is between 43200 - 72000 £ per year.

We are seeking a results-driven, strategic Cluster Sales Manager to lead and drive the sales function across three unique hospitality properties. This role requires a dynamic and adaptable leader with a proven track record in utilising MICE, corporate, group and event sales, capable of managing multi-site operations and cultivating long-term client relationships.

Key Responsibilities:

  • Sales Strategy & Execution
    • Develop and implement a unified sales plan tailored to the needs of each property while ensuring collective revenue targets are met.
    • Manage B2B and B2C pipelines, focusing on MICE, corporate contracts, leisure groups, weddings, and private events.
    • Identify new market opportunities and partnerships to drive incremental revenue.
    • Build tailored sales strategies for each venue, leveraging each site's unique identity.
  • Client Relationship Management
    • Build and maintain relationships with corporate clients, event agencies, travel partners, and local businesses.
    • Conduct client meetings, sales calls, site visits, and attend networking/trade events to promote the venues.
    • Ensure exceptional client servicing from enquiry through to post-event follow-up.
  • Team Management & Collaboration
    • Lead and support on-property sales executives or coordinators across the three venues.
    • Collaborate with marketing, revenue, and operations teams to align messaging and execution.
    • Provide regular training and support for team members to elevate service and conversion standards.
  • Revenue & Reporting
    • Own sales targets and forecasting across all venues with accurate tracking of performance metrics.
    • Prepare and present regular reports to senior management including pipeline activity, lead conversion, and booking pace.
    • Use CRM tools (e.g., Opera, Delphi, Salesforce, or similar) to manage sales activity and reporting effectively.
  • Marketing Support & Brand Alignment
    • Work closely with the marketing team to support seasonal campaigns, digital advertising, and brand activation efforts.
    • Ensure all sales materials and client communication are aligned with each property's brand.

Requirements:

  • Minimum 8+ years in a senior sales role within hospitality, preferably with multi-site or cluster experience.
  • Demonstrable success in corporate, MICE, and group event sales.
  • Strong knowledge of local and international corporate travel and event markets.
  • Exceptional interpersonal, negotiation, and presentation skills.
  • Experience with CRM and event management software (e.g., Delphi, Opera, Salesforce, Triple Seat).
  • Ability to travel between sites and work flexibly, including occasional evenings or weekends for events or site visits.
  • Drivers Licence & own car is essential.

Blue Arrow is proud to be a Disability Confident Employer and is committed to helping find great work opportunities for great people.

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Contact Detail:

Blue Arrow Ltd Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Hotel Cluster Sales Manager

✨Tip Number 1

Network like a pro! Attend industry events, trade shows, and local business gatherings to meet potential clients and partners. Building relationships in person can give you an edge when applying for the Cluster Sales Manager role.

✨Tip Number 2

Familiarise yourself with the properties you'll be managing. Visit each venue, understand their unique selling points, and think about how you can leverage these in your sales strategy. This knowledge will impress during interviews.

✨Tip Number 3

Brush up on your CRM skills! Since experience with tools like Opera, Delphi, or Salesforce is crucial, consider taking a short course or tutorial to enhance your proficiency. Being well-versed in these systems will set you apart.

✨Tip Number 4

Prepare to discuss your past successes in MICE and corporate sales. Have specific examples ready that showcase your ability to drive revenue and build client relationships. This will demonstrate your capability to excel in this role.

We think you need these skills to ace Hotel Cluster Sales Manager

Sales Strategy Development
Client Relationship Management
MICE Sales Expertise
Corporate Sales Knowledge
Event Sales Proficiency
Team Leadership
Negotiation Skills
Presentation Skills
Market Analysis
Revenue Forecasting
CRM Software Proficiency (e.g., Opera, Delphi, Salesforce)
Networking Skills
Adaptability
Communication Skills
Training and Development

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights your experience in hospitality sales, particularly in MICE and corporate sectors. Use specific examples of your achievements in multi-site operations to demonstrate your capability.

Craft a Compelling Cover Letter: Write a cover letter that showcases your strategic approach to sales and your ability to build client relationships. Mention how your leadership style aligns with the role's requirements and how you can contribute to the success of the properties.

Highlight Relevant Skills: Emphasise your interpersonal, negotiation, and presentation skills in your application. Provide examples of how you've successfully managed teams and collaborated with marketing and operations to achieve sales targets.

Showcase Your Knowledge: Demonstrate your understanding of the local and international corporate travel and event markets. Mention any relevant software experience, such as CRM tools, to show you're equipped for the role.

How to prepare for a job interview at Blue Arrow Ltd

✨Showcase Your Sales Strategy Skills

Prepare to discuss your experience in developing and implementing sales strategies. Highlight specific examples where you've tailored plans for different properties or markets, especially in MICE and corporate sales.

✨Demonstrate Client Relationship Management

Be ready to share how you've built and maintained relationships with clients in the past. Discuss your approach to client servicing and follow-up, as well as any successful partnerships you've cultivated.

✨Highlight Team Leadership Experience

Since this role involves leading a team across multiple sites, prepare to talk about your leadership style. Share examples of how you've supported and trained team members to achieve sales goals and improve service standards.

✨Familiarise Yourself with CRM Tools

Make sure you know the CRM tools mentioned in the job description, like Opera or Salesforce. Be prepared to discuss how you've used these tools to manage sales activities and track performance metrics effectively.

Hotel Cluster Sales Manager
Blue Arrow Ltd
Location: London
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