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For Companies At a Glance
- Tasks: Manage web content, optimise landing pages, and analyse data for improvements.
- Company: Join a leading Travel group making waves in the industry.
- Benefits: Enjoy flexible working with 1-2 days in the office and remote options.
- Why this job: Be part of a dynamic team, enhance your skills, and make a real impact.
- Qualifications: Creative multitasker with experience in CMS, Google Analytics, and SEO.
- Other info: 12-month fixed-term contract with opportunities for growth.
The predicted salary is between 36000 - 60000 £ per year.
Our client, a leading Travel group, is looking for a strong Web Content Manager to join their team in London on a 12-month fixed-term contract basis. This is a full-time role requiring presence in the office 1 to 2 days a week, with the remaining days working from home.
The responsibilities include:
- Managing content on their CMS
- Updating and adjusting content
- Testing and CRO
- Creating and optimizing landing pages
- Analyzing data to make informed changes
- Providing CTA recommendations
- Experience with A/B testing and SEO
The ideal candidate will be able to handle multiple tasks simultaneously, have a creative approach, and experience with Google Analytics. Knowledge of Salesforce is a plus.
Web Content Manager- 12 mths FTC employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Web Content Manager- 12 mths FTC
✨Tip Number 1
Familiarise yourself with the specific CMS tools mentioned in the job description. If you have experience with similar platforms, be ready to discuss how your skills can transfer to their system.
✨Tip Number 2
Brush up on your A/B testing and CRO strategies. Prepare examples of how you've successfully implemented these techniques in past roles, as this will demonstrate your hands-on experience.
✨Tip Number 3
Showcase your analytical skills by being ready to discuss how you've used Google Analytics to inform content decisions. Bring specific metrics or case studies that highlight your impact.
✨Tip Number 4
If you have any experience with Salesforce, make sure to mention it. Even if it's not a requirement, showing familiarity with CRM systems can set you apart from other candidates.
We think you need these skills to ace Web Content Manager- 12 mths FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in web content management, particularly with CMS platforms. Include specific examples of projects where you've optimised landing pages or conducted A/B testing.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the travel industry and how your skills align with the role. Mention your experience with Google Analytics and any familiarity with Salesforce, as these are key to the position.
Showcase Your Analytical Skills: Provide examples in your application that demonstrate your ability to analyse data and make informed decisions. Highlight any past experiences where your recommendations led to improved content performance.
Proofread Your Application: Before submitting, carefully proofread your application for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for a Web Content Manager.
How to prepare for a job interview at Blu Digital
✨Showcase Your CMS Skills
Be prepared to discuss your experience with content management systems. Highlight specific projects where you managed or optimised content, and be ready to demonstrate your understanding of how to effectively use a CMS.
✨Demonstrate Analytical Thinking
Since the role involves analysing data for informed decision-making, come equipped with examples of how you've used data analysis in previous roles. Discuss any tools you've used, like Google Analytics, and how they influenced your content strategies.
✨Creative Problem-Solving
The ideal candidate should have a creative approach. Prepare to share instances where you had to think outside the box to solve content-related challenges, especially in testing and conversion rate optimisation (CRO).
✨Familiarity with A/B Testing and SEO
Brush up on your knowledge of A/B testing and SEO best practices. Be ready to explain how you've implemented these strategies in past roles and the results they yielded, as this will show your capability to enhance web content effectively.
