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- Tasks: Lead social media strategy and manage campaigns for a top travel group.
- Company: Join a leading travel company making waves in the industry.
- Benefits: Enjoy a competitive salary, creative work environment, and team collaboration.
- Why this job: Be part of a dynamic team driving social engagement and brand storytelling.
- Qualifications: Proven experience in social media management and strong creative skills required.
- Other info: Office presence needed a few days a week; commutable distance to London essential.
The predicted salary is between 43200 - 63000 £ per year.
Our client, a leading Travel group, is looking for a Senior Social Media Manager to join their team in London. This is a permanent position. The role will require you to be in a London office a few days a week, so you should be within commutable distance. It is paying up to £63,000 depending on experience and the salary is not negotiable further than this.
The ideal person will be focusing on implementing the social media strategy and you should be able to manage one direct report as well as agencies. You will be a strong story-teller and have a strong creative aptitude. You will help to drive conversion and social engagement, and have the ability to implement brand and influencer campaigns, with proven experience of increasing conversion and ROI.
You will be data driven and deliver regular social media insights using Google Analytics and social media listening tools. You will set up the Social Media and Influencer Marketing strategy, do an audit of the current strategy in place and manage the content agency and internal team members to produce highly creative content.
The ideal person will be able to work well within a team and in a fast-paced environment, with ever-changing priorities. You will have strong stakeholder management skills, be able to work to deadlines and manage direct reports effectively.
Senior Social Media Manager - Travel employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Social Media Manager - Travel
✨Tip Number 1
Network with professionals in the travel and social media sectors. Attend industry events, webinars, or local meetups to connect with potential colleagues or employers. This can help you gain insights into the role and make valuable connections.
✨Tip Number 2
Showcase your creativity by developing a personal social media project related to travel. This could be a blog, Instagram account, or YouTube channel where you share travel tips or experiences. It demonstrates your passion and skills in managing social media.
✨Tip Number 3
Familiarise yourself with the latest trends in social media marketing, especially within the travel industry. Follow relevant influencers and brands to understand what works and what doesn’t, and be ready to discuss these insights during interviews.
✨Tip Number 4
Prepare to discuss your experience with data analytics tools like Google Analytics. Be ready to provide examples of how you've used data to drive social media strategies and improve ROI in previous roles, as this is crucial for the position.
We think you need these skills to ace Senior Social Media Manager - Travel
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media management, particularly in the travel sector. Use keywords from the job description to demonstrate that you meet the specific requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your storytelling ability and creative aptitude. Mention specific campaigns you've managed and the results achieved, especially in terms of conversion and ROI.
Showcase Data-Driven Insights: In your application, include examples of how you've used data analytics tools like Google Analytics to drive social media strategy. Highlight any insights you've gained and how they influenced your campaigns.
Demonstrate Stakeholder Management Skills: Provide examples of how you've effectively managed stakeholders in previous roles. This could include working with agencies or leading a team, showcasing your ability to work under pressure and meet deadlines.
How to prepare for a job interview at Blu Digital
✨Showcase Your Storytelling Skills
As a Senior Social Media Manager, storytelling is key. Prepare examples of how you've crafted compelling narratives for brands in the travel sector. Highlight campaigns that drove engagement and conversion.
✨Demonstrate Data-Driven Decision Making
Be ready to discuss how you've used analytics tools like Google Analytics to inform your social media strategies. Share specific instances where data insights led to improved ROI or campaign success.
✨Prepare for Creative Challenges
Expect questions about your creative process. Think of innovative campaigns you've led or contributed to, especially those involving influencers. Be prepared to discuss how you manage creative teams and agencies.
✨Highlight Stakeholder Management Experience
This role requires strong stakeholder management skills. Prepare to talk about how you've successfully collaborated with various teams and managed expectations, especially in fast-paced environments.
