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- Tasks: Lead digital marketing strategies and campaigns across various channels.
- Company: Join a rapidly growing fashion group making waves in the industry.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and creativity.
- Why this job: Be at the forefront of digital marketing in the fashion world, influencing trends and customer engagement.
- Qualifications: Experience in digital marketing, especially affiliate marketing, and strong analytical skills required.
- Other info: Remote work options available; must have EU work permit.
The predicted salary is between 36000 - 60000 £ per year.
My client, a rapidly growing fashion group, is actively seeking a Senior Digital Marketing Executive to lead their initiatives in the UK and European markets. This pivotal role involves developing and executing digital marketing strategies aligned with business objectives. You will lead sales and customer acquisition efforts in Western markets (UK, Europe, and North America), playing a crucial role in achieving marketing and business goals.
Responsibilities include:
- Developing and executing digital marketing strategies
- Overseeing campaigns across channels like Affiliates, PPC, and Paid Social
- Using analytical insights to refine strategies
- Collaborating with cross-functional teams to ensure comprehensive campaigns
- Assisting in budget tracking to meet ROAS targets
- Staying updated with industry trends
- Fostering strong partnerships with affiliates
The ideal candidate will have experience in Digital Marketing, preferably in Affiliate Marketing, with success in achieving campaign KPIs. Strong analytical skills, proficiency in tools like Google Analytics, effective management of media budgets, and adaptability within a dynamic team are essential. Prior knowledge of fashion retail is advantageous but not mandatory.
Senior Digital Marketing Executive employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Digital Marketing Executive
✨Tip Number 1
Network with professionals in the fashion and digital marketing sectors. Attend industry events, webinars, or local meetups to connect with people who might have insights or even referrals for the role.
✨Tip Number 2
Familiarise yourself with the latest trends in digital marketing, especially in the fashion industry. Follow relevant blogs, podcasts, and social media accounts to stay updated and demonstrate your knowledge during interviews.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of past campaigns you've managed. Be ready to discuss how you used data to drive decisions and improve campaign performance.
✨Tip Number 4
Research the company thoroughly before your interview. Understand their brand, target audience, and recent marketing initiatives. This will help you tailor your responses and show genuine interest in the role.
We think you need these skills to ace Senior Digital Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in areas like Affiliate Marketing and PPC. Use specific metrics to demonstrate your success in previous roles.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and the fashion industry. Mention how your skills align with the responsibilities outlined in the job description, and provide examples of past successes.
Showcase Analytical Skills: In your application, emphasise your proficiency with analytical tools like Google Analytics. Provide examples of how you've used data to refine marketing strategies and achieve campaign KPIs.
Highlight Team Collaboration: Since the role involves working with cross-functional teams, include examples of how you've successfully collaborated with others in previous positions. This will demonstrate your ability to work effectively within a dynamic team environment.
How to prepare for a job interview at Blu Digital
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous digital marketing campaigns in detail. Highlight specific strategies you implemented, the tools you used, and the results achieved. This will demonstrate your hands-on experience and understanding of the industry.
✨Familiarise Yourself with the Fashion Industry
Even if prior knowledge of fashion retail isn't mandatory, having a basic understanding of current trends and key players in the fashion market can set you apart. Research the company and its competitors to show your genuine interest.
✨Prepare for Analytical Questions
Since strong analytical skills are essential for this role, be ready to answer questions about how you've used data to inform your marketing strategies. Consider discussing specific metrics you tracked and how they influenced your decisions.
✨Demonstrate Team Collaboration Skills
This role involves working with cross-functional teams, so be prepared to share examples of how you've successfully collaborated with others in past roles. Highlight your communication skills and adaptability in dynamic environments.
