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- Tasks: Lead exciting projects for personalised marketing campaigns from start to finish.
- Company: Join a dynamic health and wellness business focused on customer engagement.
- Benefits: Enjoy flexible working options and a vibrant company culture.
- Why this job: Make a real impact in customer relationships while growing your marketing skills.
- Qualifications: Experience in email/digital marketing within ecommerce is essential.
- Other info: Be part of a passionate team dedicated to health and wellness.
The predicted salary is between 43200 - 72000 £ per year.
Our client, a health and wellness business, is looking for a proactive Senior CRM Manager to join their team.
You will be responsible for end-to-end project management of personalized campaigns, from development through to execution, across a campaign lifecycle that builds dialogue with customers. You will also support the Head of CRM with all aspects of customer relationship marketing, including acquisition, onboarding, and retention.
To be considered, you should have experience working in an email/digital marketing role within an ecommerce business and have experience in implementing and managing targeted, data-driven campaigns.
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Senior CRM Manager employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Manager
✨Tip Number 1
Familiarise yourself with the latest trends in CRM and digital marketing, especially within the health and wellness sector. This knowledge will help you demonstrate your understanding of the industry during interviews.
✨Tip Number 2
Network with professionals in the ecommerce and CRM fields. Attend relevant webinars or local meetups to connect with others who might provide insights or referrals for the role.
✨Tip Number 3
Prepare to discuss specific examples of successful campaigns you've managed in the past. Highlight your ability to analyse data and adjust strategies based on customer behaviour to show your expertise.
✨Tip Number 4
Research the company’s current CRM strategies and campaigns. Being able to speak knowledgeably about their approach will set you apart and show your genuine interest in the position.
We think you need these skills to ace Senior CRM Manager
Some tips for your application 🫡
Understand the Role: Read the job description carefully to understand the key responsibilities and required skills for the Senior CRM Manager position. Tailor your application to highlight your relevant experience in email and digital marketing within an ecommerce context.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience with end-to-end project management of personalized campaigns. Provide specific examples of successful data-driven campaigns you have implemented and managed, showcasing your ability to drive customer engagement.
Showcase Your Skills: Make sure to include any technical skills or tools you are proficient in that are relevant to CRM and digital marketing. Mention any experience with CRM software, analytics tools, or email marketing platforms that would be beneficial for the role.
Craft a Compelling Cover Letter: Write a tailored cover letter that not only outlines your qualifications but also expresses your passion for health and wellness. Explain why you want to work for this particular company and how you can contribute to their customer relationship marketing efforts.
How to prepare for a job interview at Blu Digital
✨Showcase Your Project Management Skills
As a Senior CRM Manager, you'll be responsible for managing campaigns from start to finish. Be prepared to discuss specific projects you've led, the challenges you faced, and how you overcame them. Highlight your organisational skills and ability to manage multiple tasks simultaneously.
✨Demonstrate Your Data-Driven Approach
Since the role requires implementing targeted, data-driven campaigns, come ready to discuss how you've used data analytics in previous roles. Share examples of how you've measured campaign success and adjusted strategies based on insights gained from customer data.
✨Understand the Customer Journey
Familiarise yourself with the customer journey in the health and wellness sector. Be prepared to talk about how you would approach customer acquisition, onboarding, and retention specifically for this industry. Showing that you understand their unique needs will set you apart.
✨Prepare Questions for the Interviewers
Interviews are a two-way street. Prepare insightful questions about the company's CRM strategies, team dynamics, and future goals. This not only shows your interest in the role but also helps you gauge if the company is the right fit for you.
