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- Tasks: Lead marketing strategies and campaigns for the German market while managing agency relationships.
- Company: Join a top international FMCG/D2C business with a focus on innovation and growth.
- Benefits: Enjoy a competitive salary, bonus potential, and the flexibility of remote work.
- Why this job: Be part of a dynamic team with opportunities to grow into a Head of Marketing role.
- Qualifications: Fluent in German with strong marketing experience, especially in above-the-line and below-the-line strategies.
- Other info: This role requires an EU work permit and offers a chance to make a significant impact.
The predicted salary is between 60000 - 84000 £ per year.
Senior Brand Manager / Marketing manager – German Speaking
Remote (UK)
My client is a leading international FMCG / D2C business that is looking for a Senior Brand Manager / Marketing Manager paying circa £75,000 plus a bonus. The role is looking after the German Market.
You will deliver customer-centric marketing growth plans by driving customer acquisition, managing their go-to-market strategy, and brand plan and delivering the marketing plans. You will manage agency relationships, work on brand and TV campaigns and work with ecommerce and digital teams to develop and execute your marketing plans. This role could easily grow to become a Head of Marketing over time.
To be considered you will have knowledge / strong experience of above-the-line and below-the-line marketing. You will speak fluent German and ideally have managed market for the German market previously.
Senior Brand Manager / Marketing manager - German Speaking employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Brand Manager / Marketing manager - German Speaking
✨Tip Number 1
Familiarise yourself with the latest trends in the German FMCG market. Understanding consumer behaviour and preferences in Germany will help you demonstrate your expertise during interviews.
✨Tip Number 2
Network with professionals in the marketing field, especially those who have experience in the German market. Attend industry events or join relevant online groups to make connections that could lead to valuable insights or referrals.
✨Tip Number 3
Prepare to discuss specific marketing campaigns you've managed, particularly those that targeted German consumers. Be ready to explain your strategies and the results achieved, as this will showcase your hands-on experience.
✨Tip Number 4
Research Blu Digital and their approach to brand management. Tailoring your conversation to align with their values and goals can set you apart from other candidates and show your genuine interest in the role.
We think you need these skills to ace Senior Brand Manager / Marketing manager - German Speaking
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand management and marketing, especially any work related to the German market. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Mention specific achievements in previous roles that align with the responsibilities listed, such as driving customer acquisition or managing marketing campaigns.
Showcase Language Proficiency: Since fluency in German is required, include any relevant certifications or experiences that demonstrate your language skills. If you have worked in German-speaking environments, be sure to mention this.
Highlight Leadership Experience: If you have experience leading teams or projects, make sure to emphasise this in your application. The potential for the role to evolve into Head of Marketing means they are looking for candidates with strong leadership capabilities.
How to prepare for a job interview at Blu Digital
✨Showcase Your Market Knowledge
Make sure to demonstrate your understanding of the German market during the interview. Discuss specific trends, consumer behaviours, and successful campaigns that have resonated with German audiences. This will show that you are not only familiar with the market but also passionate about it.
✨Highlight Relevant Experience
Prepare to discuss your previous roles in brand management and marketing, especially those that involved both above-the-line and below-the-line strategies. Use concrete examples to illustrate how your experience aligns with the responsibilities outlined in the job description.
✨Prepare for Scenario Questions
Expect scenario-based questions that assess your problem-solving skills and strategic thinking. Think about challenges you've faced in past roles and how you overcame them, particularly in relation to customer acquisition and go-to-market strategies.
✨Demonstrate Your Language Skills
Since fluency in German is a requirement, be prepared to switch between English and German during the interview. This could involve answering questions or discussing your experience in German, so practice beforehand to ensure you feel confident.
