Blu Digital in London is seeking a seasoned CRM Manager to own retention and lifecycle marketing for its luxury fashion client. The role covers email, SMS and other owned channels, with hybrid work from East London and a 3-month contract.
You will shape campaigns across the customer lifecycle, develop segments and journeys, and use testing and personalisation to grow engagement and revenue. Collaboration with Ecommerce, Brand and Customer Service is key.
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Luxury Fashion CRM Lead: Lifecycle & Retention (Hybrid) employer: Blu Digital
Blu Digital is an exceptional employer that fosters a dynamic and innovative work culture, perfect for those passionate about driving growth in the SaaS and AI sectors. With a strong emphasis on employee development and collaboration, team members are encouraged to take ownership of their projects while benefiting from comprehensive training and mentorship opportunities. Located in a vibrant tech hub, Blu Digital offers a unique environment where creativity meets data-driven strategies, making it an ideal place for ambitious marketers to thrive.