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- Tasks: Lead strategic marketing initiatives and optimise performance-driven campaigns.
- Company: Fast-growing SAAS business in London with a focus on sports.
- Benefits: Competitive salary up to £90,000 and opportunities for international growth.
- Why this job: Shape the future of a sport-focused brand and make a real impact.
- Qualifications: Proven experience in digital performance marketing and strong analytical skills.
- Other info: Hands-on leadership role with a chance to evolve the marketing mix.
The predicted salary is between 54000 - 126000 £ per year.
Are you a strategic marketing leader with a passion for sport and a proven track record in performance marketing? We’re working with a fast-growing SAAS business based in London, currently investing heavily in digital channels, to find their new Head of Marketing.
With 99% of the current marketing budget allocated to performance, this is a unique opportunity to refine, scale, and optimise results-driven campaigns while shaping a more holistic brand and CRM strategy moving forward. In this hands-on leadership role, you’ll drive full-funnel marketing across website, branding, CRM, acquisition, and retention, working closely with product and commercial teams.
You’ll own the marketing roadmap, manage agency relationships, and bring data-led thinking to improve ROI and lifetime value. Experience leading digital performance channels (PPC, paid social, SEO), combined with strong analytical capabilities and a passion for delivering measurable results, will be key.
As the business grows, you’ll be instrumental in evolving the marketing mix, helping them build a more balanced approach that includes brand, content, and lifecycle marketing. This is an exciting chance to shape the future of a sport-focused brand with significant backing, a loyal customer base, and the ambition to scale internationally. If you’re ready to take on a strategic leadership role where your work will directly impact growth we’d love to hear from you.
Head of Marketing - Up to £90,000 - SAAS in London employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing - Up to £90,000 - SAAS in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend marketing events, and engage with professionals on LinkedIn. We can’t underestimate the power of personal connections in landing that dream role.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies highlighting your successful campaigns and data-driven results. This will help us stand out during interviews and demonstrate our hands-on experience.
✨Tip Number 3
Prepare for interviews by researching the company’s current marketing strategies and performance metrics. We should come armed with ideas on how to optimise their approach, showing we’re ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re genuinely interested in being part of our team and contributing to our growth.
We think you need these skills to ace Head of Marketing - Up to £90,000 - SAAS in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Head of Marketing. Highlight your experience in performance marketing and any relevant achievements in digital channels. We want to see how you've driven results in previous roles!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for sport and how it aligns with our mission at StudySmarter. Let us know why you're excited about this opportunity and how you can contribute to our growth.
Showcase Your Analytical Skills: Since data-led thinking is crucial for this role, make sure to include examples of how you've used analytics to improve ROI and lifetime value in past campaigns. We love numbers that tell a story!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us. We can't wait to hear from you!
How to prepare for a job interview at Blu Digital
✨Know Your Numbers
As a Head of Marketing, you'll need to demonstrate your analytical skills. Brush up on key performance metrics related to digital marketing, such as ROI, customer acquisition cost, and lifetime value. Be ready to discuss how you've used data to drive decisions in past roles.
✨Showcase Your Strategic Mindset
Prepare to talk about your experience in shaping marketing strategies. Think of specific examples where you’ve refined or optimised campaigns. Highlight how you balanced performance marketing with brand building, especially in a fast-paced environment like SAAS.
✨Familiarise Yourself with the Company
Research the company’s current marketing efforts and their position in the sport sector. Understand their target audience and competitors. This will help you tailor your responses and show that you're genuinely interested in contributing to their growth.
✨Prepare Questions for Them
Interviews are a two-way street! Prepare insightful questions about their marketing roadmap, team dynamics, and future goals. This not only shows your interest but also helps you gauge if the company aligns with your career aspirations.
