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- Tasks: Lead strategic marketing initiatives and optimise performance-driven campaigns.
- Company: Fast-growing sports business based in London with a passion for innovation.
- Benefits: Competitive salary, dynamic work environment, and opportunities for international growth.
- Why this job: Shape the future of a sport-focused brand and make a real impact.
- Qualifications: Proven experience in digital performance marketing and strong analytical skills.
- Other info: Join a passionate team and drive significant growth in a thriving industry.
The predicted salary is between 43200 - 72000 £ per year.
Are you a strategic marketing leader with a passion for sport and a proven track record in performance marketing? We’re working with a fast-growing sports business based in London, currently investing heavily in digital channels, to find their new Head of Marketing.
With 99% of the current marketing budget allocated to performance, this is a unique opportunity to refine, scale, and optimise results-driven campaigns while shaping a more holistic brand and CRM strategy moving forward. In this hands-on leadership role, you’ll drive full-funnel marketing across website, branding, CRM, acquisition, and retention, working closely with product and commercial teams.
You’ll own the marketing roadmap, manage agency relationships, and bring data-led thinking to improve ROI and lifetime value. Experience leading digital performance channels (PPC, paid social, SEO), combined with strong analytical capabilities and a passion for delivering measurable results, will be key.
As the business grows, you’ll be instrumental in evolving the marketing mix, helping them build a more balanced approach that includes brand, content, and lifecycle marketing. This is an exciting chance to shape the future of a sport-focused brand with significant backing, a loyal customer base, and the ambition to scale internationally.
If you’re ready to take on a strategic leadership role where your work will directly impact growth we’d love to hear from you.
Head of Marketing - Sport in London employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing - Sport in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend sports marketing events, and engage with professionals on LinkedIn. We can’t underestimate the power of personal connections in landing that dream role.
✨Tip Number 2
Showcase your results! When you get the chance to chat with potential employers, be ready to discuss specific campaigns you've led and the measurable outcomes. We want to see how you’ve driven performance marketing success in the past.
✨Tip Number 3
Be proactive! Don’t just wait for job postings; reach out directly to companies you admire. Let them know why you’d be a great fit for their team. We believe that taking initiative can really set you apart from the crowd.
✨Tip Number 4
Apply through our website! We make it easy for you to find roles that match your skills and passion. Plus, it shows you’re serious about joining our team and helps us get to know you better right from the start.
We think you need these skills to ace Head of Marketing - Sport in London
Some tips for your application 🫡
Show Your Passion for Sport: Make sure to highlight your love for sport in your application. We want to see how your passion aligns with our mission and how it can drive your marketing strategies.
Demonstrate Your Performance Marketing Skills: Since we’re all about performance, be sure to showcase your experience with digital channels like PPC, paid social, and SEO. Use specific examples of campaigns you've led and the results achieved.
Be Data-Driven: We value analytical thinking, so include any metrics or data that illustrate your success in previous roles. Show us how you’ve used data to optimise campaigns and improve ROI.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensure you’re considered for this exciting opportunity.
How to prepare for a job interview at Blu Digital
✨Know Your Numbers
As a Head of Marketing, you'll need to demonstrate your analytical skills. Brush up on key performance metrics related to digital marketing channels like PPC, paid social, and SEO. Be ready to discuss specific campaigns you've led, the results achieved, and how you optimised them for better ROI.
✨Show Your Passion for Sport
This role is all about sport, so make sure to convey your enthusiasm! Share personal experiences or insights related to sports marketing. Whether it's a campaign you admire or a trend you've noticed, showing genuine interest will help you connect with the interviewers.
✨Prepare for Strategic Discussions
Expect questions about your vision for the marketing roadmap. Think about how you would balance performance marketing with brand and content strategies. Prepare examples of how you've successfully integrated different marketing channels in the past to drive growth.
✨Demonstrate Leadership Skills
In this hands-on leadership role, you'll be managing teams and agency relationships. Be prepared to discuss your leadership style and provide examples of how you've motivated teams to achieve ambitious goals. Highlight any experience you have in cross-functional collaboration, especially with product and commercial teams.
