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- Tasks: Lead influencer marketing strategies and manage performance across EMEA for beauty brands.
- Company: Join one of the world's largest FMCG organisations, renowned for innovation and quality.
- Benefits: Enjoy a dynamic work environment with opportunities for remote work and professional growth.
- Why this job: Be part of a digital-first strategy that shapes the future of beauty brands and social commerce.
- Qualifications: Experience in Digital Marketing and E-commerce, with strong leadership and analytical skills required.
- Other info: Collaborate with big-name brands and partner vendors to create impactful content.
The predicted salary is between 43200 - 72000 £ per year.
Influencer Marketing Manager – FTC
London
One of the world’s largest FMCG organisations is looking for a Senior Digital Brand Manager who will work with the Senior Marketing Manager to drive forward their digital-first strategy, influencer, and Ecommerce acceleration for their beauty brands.
You will own and develop an influencer strategy across EMEA and develop tools and tactics to fuel growth. You will manage the performance of Influencer activity across the region and work with local teams to deploy regional strategy. You will support digital and ecommerce acceleration and capability building including social commerce and performance marketing. You will be responsible for end-to-end content creation and process for some big-name brands and work closely with partner vendors.
I’m looking to speak to you if you have to progress in Digital Marketing and E-commerce experience with hands-on experience in digital campaign activation. You will have leadership and interpersonal skills and a solid knowledge of analytical tools.
Influencer Marketing Manager employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Influencer Marketing Manager
✨Tip Number 1
Familiarise yourself with the latest trends in influencer marketing, especially within the beauty sector. Understanding what works and what doesn't can give you an edge in discussions during interviews.
✨Tip Number 2
Network with professionals in the influencer marketing space. Attend industry events or webinars to connect with others and gain insights that could be beneficial for your application.
✨Tip Number 3
Showcase your analytical skills by preparing examples of how you've used data to drive influencer campaigns in the past. Be ready to discuss specific metrics and outcomes during your interview.
✨Tip Number 4
Research the company’s current influencer partnerships and campaigns. Being knowledgeable about their existing strategies will demonstrate your genuine interest and help you stand out as a candidate.
We think you need these skills to ace Influencer Marketing Manager
Some tips for your application 🫡
Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements. Highlight your relevant experience in digital marketing, influencer strategy, and e-commerce in your application.
Tailor Your CV: Customise your CV to reflect your skills and experiences that align with the Influencer Marketing Manager role. Emphasise your hands-on experience in digital campaign activation and any leadership roles you've held.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for influencer marketing and your understanding of the beauty industry. Mention specific achievements in previous roles that demonstrate your ability to drive growth through influencer strategies.
Showcase Analytical Skills: Since the role requires knowledge of analytical tools, include examples of how you've used data to inform marketing decisions or improve campaign performance. This will show your capability in managing influencer activity effectively.
How to prepare for a job interview at Blu Digital
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in digital marketing and e-commerce. Highlight specific campaigns you've worked on, particularly those involving influencer partnerships, and be ready to explain the strategies you employed and the results achieved.
✨Demonstrate Analytical Skills
Since the role requires a solid knowledge of analytical tools, come equipped with examples of how you've used data to drive decisions in past campaigns. Discuss any metrics you tracked and how they influenced your strategy.
✨Prepare for Leadership Questions
As this position involves managing influencer activities across regions, expect questions about your leadership style. Think of examples where you've successfully led a team or project, and be ready to discuss how you motivate and guide others.
✨Understand the Brand's Voice
Research the beauty brands you'll be working with and understand their target audience and brand voice. Be ready to discuss how you would tailor influencer strategies to align with their identity and engage effectively with their consumers.
