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- Tasks: Lead digital marketing strategies and optimise user journeys for a premium handbag brand.
- Company: Join one of the UK's fastest-growing accessories businesses with a celebrity following.
- Benefits: Enjoy remote work flexibility with only 2-3 office days per month and a competitive salary.
- Why this job: Be part of a vibrant team, driving impactful campaigns in a creative and ambitious environment.
- Qualifications: Experience in managing digital campaigns across various channels is essential.
- Other info: This role offers a unique opportunity to shape the ecommerce strategy of a trendy brand.
The predicted salary is between 48000 - 64000 £ per year.
Our client, one of the fastest growing accessories businesses in the UK, is seeking a Head of Ecommerce paying up to £80,000. The role is predominantly remote with 2 to 3 days a month in the office. The business was founded a few years ago and already has a celebrity following.
The ideal candidate will have experience in planning and managing agencies for paid digital campaigns across search, Programmatic Display, Remarketing, Social Media, Affiliates, and SEO. The role involves optimizing user journeys and digital marketing campaigns to improve traffic and conversion rates.
You will lead digital marketing strategies across all channels including CRM, PPC, SEO, and Social Media, and oversee campaign management, ecommerce trading, merchandising, and web management. You should be comfortable working within a busy, vibrant digital and ecommerce team, with strong skills in developing stakeholder and agency relationships, and experience in budget management.
If you are creative, ambitious, and data-driven, please apply or contact Jack Johnson at Blu-Digital.
Head of Ecommerce - Premium Handbag Company employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Ecommerce - Premium Handbag Company
✨Tip Number 1
Network with professionals in the ecommerce and digital marketing space. Attend industry events or webinars where you can meet people who work in similar roles or companies. This can help you gain insights into the company culture and potentially get a referral.
✨Tip Number 2
Showcase your expertise by engaging with relevant content on platforms like LinkedIn. Share articles, comment on posts, and even write your own pieces about trends in ecommerce and digital marketing. This will position you as a knowledgeable candidate in the field.
✨Tip Number 3
Research the company thoroughly. Understand their brand, target audience, and current marketing strategies. This knowledge will allow you to tailor your conversations during interviews and demonstrate your genuine interest in the role.
✨Tip Number 4
Prepare to discuss specific metrics and results from your previous roles. Be ready to share examples of how you've optimised user journeys or improved conversion rates, as this will highlight your data-driven approach and suitability for the Head of Ecommerce position.
We think you need these skills to ace Head of Ecommerce - Premium Handbag Company
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in ecommerce, digital marketing, and agency management. Use specific examples that demonstrate your success in optimising user journeys and improving conversion rates.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the premium handbag industry and your understanding of the brand's target audience. Mention your creative and data-driven approach to digital marketing strategies.
Highlight Relevant Skills: Emphasise your skills in managing PPC, SEO, CRM, and social media campaigns. Provide concrete examples of how you've successfully led digital marketing initiatives in previous roles.
Showcase Your Leadership Experience: Since this role involves leading a team, include details about your leadership style and any experience you have in managing teams or projects. Highlight your ability to develop stakeholder relationships and manage budgets effectively.
How to prepare for a job interview at Blu Digital
✨Showcase Your Digital Marketing Expertise
Make sure to highlight your experience with various digital marketing channels. Be prepared to discuss specific campaigns you've managed, the strategies you employed, and the results achieved. This will demonstrate your capability to lead digital marketing strategies effectively.
✨Understand the Brand and Its Audience
Research the premium handbag company thoroughly before the interview. Understand their target audience, brand values, and current market position. This knowledge will allow you to tailor your responses and show that you're genuinely interested in the role.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving skills and creativity. Prepare examples of how you've optimised user journeys or improved conversion rates in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your answers.
✨Demonstrate Leadership and Collaboration Skills
As a Head of Ecommerce, you'll need to lead a team and collaborate with various stakeholders. Be ready to discuss your leadership style and provide examples of how you've successfully managed teams or worked with agencies to achieve common goals.
