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- Tasks: Lead digital marketing strategies for a luxury brand, enhancing customer experience and achieving KPIs.
- Company: Join a prestigious luxury client known for innovation and excellence in the digital space.
- Benefits: Enjoy a dynamic work environment with opportunities for professional growth and development.
- Why this job: Be at the forefront of digital transformation in luxury, making a real impact on customer engagement.
- Qualifications: Proven digital marketing expertise, strong analytical skills, and leadership experience required.
- Other info: This is a contract role based in London, ideal for those ready to embrace change.
The predicted salary is between 43200 - 72000 £ per year.
Location: London
Our leading luxury client is currently seeking a Head of Digital to join their team due to exciting changes in the business.
Responsibilities:
- Strategically manage all digital marketing activities across brand websites and channels to deliver a top-tier customer experience while achieving ambitious KPIs.
- Oversee management and optimization of website content and functionality for a seamless customer journey.
- Manage all digital marketing channels including PPC, Paid Social, CRM, and Social Media.
- Focus on strategic management of digital marketing channels such as PPC, remarketing, affiliates, email, and SEO.
Requirements:
- Strong digital marketing experience with a proven track record in building and implementing successful e-commerce strategies.
- Strong analytical skills with the ability to work under tight deadlines across multiple brands, projects, and departments.
- Self-starter with a proactive approach, excellent leadership, management, and communication skills.
- Comfortable with change management.
- Experience in both online and offline marketing.
Head of Digital - Luxury - Contract employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Digital - Luxury - Contract
✨Tip Number 1
Network with professionals in the luxury digital marketing space. Attend industry events, webinars, or join relevant online communities to connect with others who may have insights or leads on the role.
✨Tip Number 2
Showcase your analytical skills by preparing case studies or examples of past projects where you successfully managed digital marketing channels. Be ready to discuss these during interviews to demonstrate your expertise.
✨Tip Number 3
Familiarise yourself with the latest trends in luxury e-commerce and digital marketing. Being knowledgeable about current strategies and tools will help you stand out as a candidate who is proactive and well-informed.
✨Tip Number 4
Prepare to discuss your leadership style and how you've managed teams through change. This role requires excellent management skills, so having specific examples ready will show that you're the right fit for the position.
We think you need these skills to ace Head of Digital - Luxury - Contract
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your digital marketing experience, especially in e-commerce strategies. Use specific examples that demonstrate your success in managing digital channels and achieving KPIs.
Craft a Compelling Cover Letter: Write a cover letter that showcases your leadership skills and proactive approach. Mention your experience with change management and how it aligns with the company's needs in the luxury sector.
Highlight Analytical Skills: In your application, emphasise your strong analytical skills. Provide examples of how you've used data to drive decisions and improve digital marketing performance across various brands.
Showcase Multi-Channel Experience: Demonstrate your experience across multiple digital marketing channels such as PPC, social media, and email. Highlight any successful campaigns you've led and the impact they had on customer engagement and sales.
How to prepare for a job interview at Blu Digital
✨Showcase Your Digital Expertise
Make sure to highlight your strong digital marketing experience during the interview. Prepare specific examples of successful e-commerce strategies you've implemented, as this will demonstrate your capability to manage and optimise digital channels effectively.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, be ready to discuss how you've used data to drive decisions in past roles. Bring examples of how you've worked under tight deadlines and managed multiple projects simultaneously, showcasing your ability to thrive in a fast-paced environment.
✨Emphasise Leadership and Communication
As a Head of Digital, you'll need excellent leadership and communication skills. Prepare to discuss your management style and how you've successfully led teams through change. Share instances where your proactive approach has led to positive outcomes.
✨Understand the Luxury Market
Familiarise yourself with the luxury market and the specific challenges it faces in digital marketing. Be prepared to discuss how you would tailor digital strategies to enhance customer experience and meet ambitious KPIs in this sector.
