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For Companies At a Glance
- Tasks: Lead brand strategy and initiatives, collaborating with teams to boost brand awareness.
- Company: Join a high-growth finance tech company that's redefining the digital landscape.
- Benefits: Enjoy a competitive salary, hybrid work model, and great perks.
- Why this job: Be part of a dynamic team making an impact in the finance sector.
- Qualifications: Experience in brand marketing and a strong grasp of media strategies required.
- Other info: Work closely with creative teams and present insights to leadership.
The predicted salary is between 81000 - 135000 £ per year.
About the Company
My client is a high-growth finance company born into the digital age. They are seeking a Head of Brand to join their fantastic team. The role offers a competitive salary of up to £135,000, great benefits, and a hybrid working model—3 days remote and 2 days in their London office.
Responsibilities
- Report directly to the CMO and collaborate with HQ to plan and manage the brand strategy.
- Own the end-to-end execution of brand initiatives, including building brand awareness through online and offline channels such as events, social media, email, and partnerships.
- Support and coordinate with relevant agencies and a team of freelance and in-house creatives to achieve goals.
- Plan and measure performance KPIs to identify trends, revenue drivers, and opportunities, and present findings to the marketing, product, and leadership teams.
Requirements
- Proven experience as a brand marketer with a strong understanding of platforms, channels, media strategies, and campaign execution.
- Team player with a can-do attitude and entrepreneurial mindset.
- Experience working in large organizations and influencing teams with diverse working cultures.
Head of Brand - Finance Tech employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand - Finance Tech
✨Tip Number 1
Network with professionals in the finance tech industry. Attend relevant events, webinars, or meetups to connect with potential colleagues and learn more about the company culture. This can give you insights that will help you tailor your approach when you apply.
✨Tip Number 2
Familiarise yourself with the latest trends in brand marketing, especially within the finance sector. Being able to discuss current strategies and innovations during interviews will demonstrate your expertise and passion for the role.
✨Tip Number 3
Prepare to showcase your previous successes in brand marketing. Think of specific campaigns you've led or contributed to, and be ready to discuss the impact they had on brand awareness and revenue growth.
✨Tip Number 4
Research the company's existing brand initiatives and identify areas for improvement or new opportunities. Presenting these ideas during your interview can set you apart as a proactive candidate who is genuinely interested in contributing to their success.
We think you need these skills to ace Head of Brand - Finance Tech
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Head of Brand position. Tailor your application to highlight your relevant experience in brand marketing and your understanding of digital channels.
Craft a Compelling CV: Your CV should clearly showcase your proven experience as a brand marketer. Include specific examples of successful campaigns you've executed, particularly those that demonstrate your ability to build brand awareness across various platforms.
Write a Tailored Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Highlight your entrepreneurial mindset and team player attitude, and explain how your background aligns with the company's goals and culture.
Highlight Relevant Skills: Make sure to emphasise your skills in planning and measuring performance KPIs, as well as your experience working with diverse teams. This will show that you can effectively collaborate with both in-house and freelance creatives to achieve brand objectives.
How to prepare for a job interview at Blu Digital
✨Know the Brand Inside Out
Before the interview, make sure to research the company's brand thoroughly. Understand their values, mission, and recent campaigns. This will help you demonstrate your genuine interest and show how your vision aligns with theirs.
✨Prepare Your Success Stories
Think of specific examples from your past experience that showcase your skills in brand marketing. Be ready to discuss how you've successfully executed brand initiatives and measured their impact, as this role requires a strong understanding of performance KPIs.
✨Showcase Your Collaborative Spirit
Since the role involves working closely with various teams and agencies, be prepared to discuss how you've effectively collaborated in the past. Highlight instances where your teamwork led to successful outcomes, especially in diverse working cultures.
✨Ask Insightful Questions
At the end of the interview, have a few thoughtful questions ready. Inquire about the company's future brand strategies or how they measure success in their campaigns. This shows your enthusiasm for the role and your strategic thinking.
