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- Tasks: Lead e-commerce strategies to boost website performance and sales.
- Company: Join a dynamic wellness company focused on sustainable growth.
- Benefits: Enjoy remote work flexibility and a vibrant team culture.
- Why this job: Make a real impact in the wellness industry while developing your skills.
- Qualifications: Proven B2C e-commerce experience and data-driven mindset required.
- Other info: Opportunity to work with innovative tools like GA4 and WooCommerce.
The predicted salary is between 36000 - 60000 £ per year.
My client, a wellness company, is seeking a highly motivated and commercially savvy E-commerce Manager to join their team. This pivotal role, reporting directly to the Marketing Director, will focus on driving the global website performance for their DTC channel. Your primary objective will be to develop and execute innovative strategies that fuel sustainable growth, increase revenue, and elevate brand presence in current and new markets.
You will be responsible for developing and implementing a comprehensive e-commerce strategy aligned with the company's 3-year and annual objectives. Key tasks include optimising UX, conversion rates, AOV, and online sales performance. You will project manage the website, creating and optimising content, and merchandising new products. Utilising analytics tools, you will monitor and analyse online trading metrics, conduct in-depth conversion funnel analysis, and recommend actionable insights for continuous improvement. Additionally, you will manage the campaign calendar, ensuring accurate setup and optimisation of activities and promotions to drive maximum sales impact.
Ideally, you will have a proven track record of success in B2C e-commerce. You should be data-driven, with strong proficiency in platforms such as GA4, Meta Tools, WooCommerce, and Klaviyo. Experience in AB testing, CRO, and UX strategies is essential. A strong understanding of the UK e-commerce markets, exceptional organisational and multitasking abilities, and excellent communication skills are required. An entrepreneurial mindset and passion for driving results in a dynamic environment are highly valued.
Ecommerce Manager - Wellness Company employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager - Wellness Company
✨Tip Number 1
Familiarise yourself with the latest trends in e-commerce, especially within the wellness sector. Understanding what drives consumer behaviour in this niche will help you stand out during discussions and interviews.
✨Tip Number 2
Network with professionals in the e-commerce and wellness industries. Attend relevant webinars or local meetups to connect with others who can provide insights or even referrals for the position.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of how you've used data to drive e-commerce success in previous roles. Be ready to discuss these in detail during interviews.
✨Tip Number 4
Stay updated on the tools mentioned in the job description, like GA4 and Klaviyo. Consider taking online courses or certifications to enhance your proficiency, which will demonstrate your commitment to the role.
We think you need these skills to ace Ecommerce Manager - Wellness Company
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly understand the responsibilities and requirements of the Ecommerce Manager position. Tailor your application to highlight relevant experience in B2C e-commerce and your familiarity with tools like GA4, WooCommerce, and Klaviyo.
Craft a Compelling CV: Your CV should clearly showcase your achievements in e-commerce, particularly in driving website performance and revenue growth. Use quantifiable metrics to demonstrate your impact, such as percentage increases in conversion rates or sales figures.
Write a Tailored Cover Letter: In your cover letter, express your passion for the wellness industry and how your skills align with the company's goals. Mention specific strategies you have implemented in the past that relate to optimising UX and increasing online sales.
Highlight Analytical Skills: Since the role requires data-driven decision-making, emphasise your experience with analytics tools and your ability to derive actionable insights from data. Provide examples of how you've used analytics to improve e-commerce performance in previous roles.
How to prepare for a job interview at Blu Digital
✨Showcase Your E-commerce Expertise
Be prepared to discuss your previous experience in B2C e-commerce. Highlight specific strategies you've implemented that led to measurable growth, and be ready to share examples of how you optimised UX and conversion rates.
✨Demonstrate Data-Driven Decision Making
Since the role requires strong analytical skills, come equipped with examples of how you've used analytics tools like GA4 or Klaviyo to inform your decisions. Discuss any A/B testing or CRO initiatives you've led and their outcomes.
✨Understand the Brand and Market
Research the wellness company thoroughly before the interview. Understand their brand values, target audience, and current market position. This will allow you to tailor your responses and show genuine interest in their mission.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities. Prepare for scenarios where you might need to optimise a campaign or improve sales performance. Think through your approach and be ready to articulate your thought process.
