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- Tasks: Lead digital marketing strategies for a top dancewear brand across multiple markets.
- Company: Join the world's leading provider of dancewear and make an impact in fashion.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and creativity.
- Why this job: Be part of a vibrant team, drive real change, and enhance your marketing skills.
- Qualifications: Experience in Ecommerce, PPC, Paid Social, and strong analytical skills required.
- Other info: Remote work options available; ideal for creative minds passionate about fashion.
The predicted salary is between 36000 - 60000 £ per year.
I have an exciting opportunity with the world's leading provider of dancewear, which is looking for a talented Digital Marketing Manager to join their team. Reporting directly to the Head of Ecommerce, the role involves managing channels across UK, US, and EU markets.
You will be responsible for managing PPC and Paid Social campaigns, collaborating with an SEO agency to increase organic traffic, and working with the Ecommerce team to suggest website improvements and CRO strategies to maximize revenue. Budget management will be key to ensure all channels meet targets and are optimized through a test-and-learn approach.
Ideal candidates will have experience with Ecommerce retail, hands-on management of PPC and Paid Social channels, proficiency in Google Analytics and Excel, and the ability to analyze complex data to develop solutions. Shopify experience is a plus. Maintaining a positive attitude under pressure and strong analytical skills are essential.
Digital Marketing Manager - Fashion - FTC employer: Blu Digital
Contact Detail:
Blu Digital Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Manager - Fashion - FTC
✨Tip Number 1
Familiarise yourself with the latest trends in digital marketing, especially within the fashion industry. This will not only help you understand the market better but also allow you to speak confidently about relevant strategies during interviews.
✨Tip Number 2
Network with professionals in the fashion and digital marketing sectors. Attend industry events or join online forums to connect with others who can provide insights or even refer you to opportunities at companies like ours.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of past campaigns you've managed. Be ready to discuss how you used data to drive decisions and improve performance, as this is crucial for the role.
✨Tip Number 4
Stay updated on tools and platforms relevant to PPC and Paid Social management. Being proficient in Google Analytics and Excel is essential, so consider taking a quick refresher course if needed to boost your confidence before applying.
We think you need these skills to ace Digital Marketing Manager - Fashion - FTC
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in digital marketing, particularly in PPC and Paid Social campaigns. Include specific examples of successful campaigns you've managed, especially in the fashion or ecommerce sectors.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for fashion and digital marketing. Mention your familiarity with tools like Google Analytics and Excel, and how you can contribute to the company's goals in managing their ecommerce strategy.
Showcase Analytical Skills: In your application, emphasise your analytical skills by providing examples of how you've used data to drive marketing decisions. Discuss any experience you have with A/B testing and optimising campaigns based on performance metrics.
Highlight Team Collaboration: Since the role involves working closely with various teams, mention any past experiences where you've successfully collaborated with others, such as SEO agencies or ecommerce teams, to achieve common goals.
How to prepare for a job interview at Blu Digital
✨Showcase Your Digital Marketing Expertise
Be prepared to discuss your previous experience in managing PPC and Paid Social campaigns. Highlight specific examples of successful campaigns you've run, including metrics that demonstrate your impact on revenue and traffic.
✨Demonstrate Analytical Skills
Since the role requires strong analytical skills, be ready to explain how you use tools like Google Analytics and Excel to analyse data. Consider bringing a case study or example where your analysis led to actionable insights.
✨Familiarise Yourself with the Brand
Research the company and its products thoroughly. Understanding their brand identity and target audience will help you tailor your responses and show genuine interest in the role and the fashion industry.
✨Prepare Questions About Budget Management
Budget management is key for this position. Prepare insightful questions about how they allocate budgets across different channels and what their expectations are for optimising spend. This shows your proactive approach and understanding of the role's responsibilities.
